Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

Marysville, St. Clair Join Together to Honor Beloved Coach with Rivalry Trophy

By Paul Costanzo
Special for MHSAA.com

October 11, 2023

Denny White brought quite a bit to the Marysville and St. Clair communities.

Bay & ThumbIn 1961, as a junior in high school, White was part of the first team to bring a football state title to Marysville.

Fifty years later, as an assistant coach, he played a vital role in bringing St. Clair its first MHSAA Finals title in baseball.

During the years in between, and decade after, White brought his knowledge of and passion for those sports to hundreds of student athletes.

But most recently, he brought the two communities together.

This past Friday night, the rival schools played for the Denny White Trophy, an award created to honor the late coach and connect the two communities where he was most revered.

“I’m so happy with all the support that has been around the project,” said Brady Beedon, a family friend who helped to create the trophy and was in the booth calling Friday night’s game for Get Stuck On Sports. “It’s the least we could’ve done for a man who helped so many athletes. His legacy deserves to be preserved.”

In a fitting tribute to White, who died Jan. 22 of this year following a long battle with cancer, the two teams played a hard-fought game at East China Stadium, with White’s alma mater Marysville coming away with a 25-20 victory.

Both teams featured players who had been coached by White at some point in one or both of the sports, as his time on the bench lasted through the fall of 2022.

White was a mainstay in the area’s sports community for more than six decades. That season, he coached the JV B football team at Marysville. Most recently before that, he had been the varsity baseball coach at St. Clair from 2015-21.

“Not much can unify rivals, but Coach White’s influence goes beyond that rivalry,” Marysville football coach Derrick Meier said at a press conference unveiling the trophy. “He’s affected thousands of local athletes. … It is awesome that someone had such an influence across the board with all local athletes (in multiple) sports. I contacted him my first year coaching varsity, and he was not willing to leave where he was at. I called him three subsequent years; he graciously declined. The last year he did accept, we added a JV B team, his wisdom and knowledge went well beyond just coaching on the field. We’re all lucky for his influence.

“Heroes get remembered. Coach White will be remembered.”

White was a 1963 graduate of Marysville, who then attended Ferris State and Central Michigan. His coaching journey did not begin in the area where he grew up, however, as he coached baseball and football at Newaygo High School before coming to St. Clair.

He spent 35 years in the Saints athletic program, coaching baseball and multiple levels of football.

Much of his time was spent as the pitching coach for St. Clair for coaches Richie Mallewitz and Bill McElreath. That included the 2011 season, when his pitching staff included current major leaguer Jacob Cronenworth, who now plays second base for the San Diego Padres.

Also on that staff were Joel Seddon, who was drafted twice – once out of high school and again after college – and would go on to be the closer at South Carolina; and Jared Tobey, who pitched at Wayne State and was drafted by the Detroit Tigers, playing four years in their minor league system.

While White coached nearly 1,000 baseball games in his career, he was involved with more than just high school sports. He also coached a 13-year-old Little League team to a state title and the semifinals of the Great Lakes Regional in 2015.

The trophy celebrates his contributions to both schools and will list the winners of their annual football game. No matter the level, White poured all he had into coaching, and that included his final season on the sidelines at Marysville, just months prior to his passing.

“Every single kid that he touched with that team, you could just tell, gravitated toward him immediately,” said Travis Disser, who coached with White that final year at Marysville. “His lessons and his light-hearted humor are just something that you can’t replace, or ever hope to. I was lucky enough to learn pitching from Coach White when I was a younger kid, as well. He was the exact same Denny White as he was all those years ago, as he was last year during his battle with cancer. Coach White was a warrior in every sense of the term. His lessons, both on the field and off the field from him, are something that I’ll never, ever forget.”

The idea to create the trophy honoring White came about not long after his death, as Beedon worked with Meier, former St. Clair athletic director Denny Borse and St. Clair assistant football coach T.J. Schindler to create and design the trophy.

The final product is a two-tiered trophy topped with a pair White’s hats – one from St. Clair, the other from Marysville – that have been bronzed. It includes the years in which he won his state titles at his respective schools, and a passage about his life. There is also room to list the yearly winners, as it is planned to represent the rivalry and shared respect for White in the two communities for years to come.

“Whether it was Little League kids over the last 20 years, or some of the football players and baseball players that he coached over the decades that he coached, all of them when they get together have great stories and fondness for all the memories that (White and his fellow coaches) helped them create,” said Sandy Rutledge, the current St. Clair athletic director and a longtime friend and colleague of White. “I think it’s awesome that now as we play for this trophy every year, it will give our coaches a chance to kind of explain who Coach was. The next generation, maybe they didn’t even know him, will know that he is a legend, and he’ll always be remembered.”

Paul CostanzoPaul Costanzo served as a sportswriter at The Port Huron Times Herald from 2006-15, including three years as lead sportswriter, and prior to that as sports editor at the Hillsdale Daily News from 2005-06. He can be reached at [email protected] with story ideas for Genesee, Lapeer, St. Clair, Sanilac, Huron, Tuscola, Saginaw, Bay, Arenac, Midland and Gladwin counties.

PHOTOS (Top) From left: St. Clair’s Larry Wawryzniak, Liam Nesbitt and Peyton Ellis, Denny White’s wife Karen White, and Marysville’s Bryce Smith, Carter Saccucci and Caz Carty stand with the first-year traveling trophy celebrating Denny White’s coaching career. (Middle) White was a mainstay in the area’s sports community for more than six decades. (Below) The trophy celebrates his contributions to both schools and will list the winners of their annual football game. (Trophy photos courtesy of Brady Beedon. Headshot courtesy of the White family.)