Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
1st & Goal: Playoff Week 3 Preview
November 12, 2020
By Geoff Kimmerly
Second Half editor
There inevitably will be big scores put up this weekend as we roll into the third round of the 11 and 8-player football playoffs.
But it’s fair to anticipate those games will be down to a few as 96 of 144 teams remaining on the bracket are undefeated or have only one loss this season.
We’ve switched things up for this week’s preview, looking first at our 8-Player Regional Finals, where 15 of 16 remaining teams are 8-0 or 7-1, and the 16th team’s only defeats were to schools too big to qualify for the tournament. Our 11-Player District Finals are loaded as well, with six games matching undefeated opponents and many more featuring one-loss teams squaring off or attempting to tackle an unbeaten foe. See the full schedule on MHSAA.com.
Spectator limits remain in effect (check with your local school for purchasing information), but 28 games will be broadcast on MHSAA.tv or FOX Sports Detroit. Games below are Friday unless noted. Historical context is based in part on data at Michigan-football.com.
8-Player
Division 1
Adrian Lenawee Christian (8-0) at Morrice (8-0), Saturday
The Cougars put up a season-high 78 points against an also-unbeaten opponent last week, handing rising Mayville its only loss of a memorable run. But Lenawee Christian now runs into a more established 8-player power – Morrice is a combined 31-2 over the last three seasons, won Division 1 in 2018 and made the Semifinals a year ago. It’s tough to say how much past years’ experience will make a difference, but the Orioles definitely are familiar with this caliber of opponent – and scoring 52 points per game, they are outpacing the 2018 championship-winning offense by nearly 10 on average.
Other Regional Finals FRIDAY Pickford (7-1) at Indian River Inland Lakes (7-1), Gaylord St. Mary (7-1) at Suttons Bay (8-0), Marcellus (5-2) at Martin (7-1).
Division 2
Colon (7-1) at Portland St. Patrick (8-0), Saturday
Last season’s Division 1 champion, Colon is playing in Division 2 this fall with its only loss to Lenawee Christian (see above). The Magi stand in the way of a St. Patrick program that was Division 2 runner-up last season and in 2017 as well. The Shamrocks have played only one single-digit game this season, a four-point win over Merrill. Both are continuing to steam-roll opponents offensively as during their 2019 runs – but the key might be St. Patrick solving Colon’s defense, which is giving up eight points a game this fall.
Other Regional Finals FRIDAY Cedarville (7-1) at Powers North Central (8-0), Hale (7-1) at Marion (7-1). SATURDAY Mount Pleasant Sacred Heart (7-1) at Kinde North Huron (7-1).
11-Player
Division 1
Belleville (8-0) at Canton (8-0)
Although both of these teams are undefeated, Belleville certainly has gotten more attention this fall with an offense scoring more than 50 points per game and a defense that’s given up 43 all season. Only Livonia Stevenson on opening night has come within 21 points of the Tigers. The Chiefs meanwhile have won three one-possession games – including against Stevenson last week. All in all, this is lining up very similarly to when these teams last met, in a 2017 District Final won by Canton 28-25 over an unbeaten Belleville team – and surely both teams are recalling that last matchup this week.
Keep an eye on these FRIDAY Grandville (7-1) at Rockford (6-0), Grand Blanc (7-1) at Davison (8-0). SATURDAY Detroit Catholic Central (8-0) at White Lake Lakeland (7-0), West Bloomfield (7-1) at Sterling Heights Stevenson (7-1).
Division 2
Portage Northern (7-1) at East Lansing (7-0)
The Trojans have won pretty even matchups against Northern the last two seasons, by 10 in 2018 and 35-28 a year ago. There’s only one shared opponent between the two this fall – East Lansing beat Holt 63-0, and Northern lost to the Rams 26-0 – but it’s hard to say that will play much into this matchup. What will more is how the Huskies attack one of the most successful defenses in the state this fall, as East Lansing is giving up only three points per game.
Keep an eye on these FRIDAY Traverse City Central (7-1) at Midland, North Farmington (5-3) at South Lyon (6-2), Livonia Franklin (5-3) at Livonia Churchill (5-2), Oak Park (2-6) at Wyandotte Roosevelt (6-1).
Division 3
Mason (8-0) at DeWitt (8-0)
This is the second time in a month Mason will be facing an undefeated team with a championship on the line. The first, in Week 9, Mason downed Williamston 40-10 to clinch the Capital Area Activities Conference Red title. DeWitt meanwhile has outscored its two playoff opponents by a combined 107-0 with a defense that has given up 50 points total this season (and 38 of those game in a Week 5 win over Grand Ledge). The Bulldogs also have been impressive on that side of the ball, giving up just more than 10 points per game – and their defense will need to play a significant role as DeWitt needs to score only 31 more points this week to equal last year’s 13-game total from a Semifinal run.
Keep an eye on these FRIDAY Bloomfield Hills Brother Rice (7-1) at Chelsea (8-0), Detroit Martin Luther King (5-3) at Eastpointe (8-0). SATURDAY Marquette (7-1) at Muskegon (7-1), Stevensville Lakeshore (6-2) at St. Joseph (7-1).
Division 4
Ortonville Brandon (7-1) at North Branch (8-0)
Last week saw these league champions both defeat their strongest regular-season challengers for the second time, Brandon over Goodrich and North Branch over Croswell-Lexington. Both also are making a run this weekend at history, as neither has won a District title since that round of the tournament was introduced in 1999. The only loss between them this season was Brandon’s to Division 2 Fenton in a Flint Metro League crossover of first-place teams.
Keep an eye on these FRIDAY Sault Ste. Marie (6-2) at Cadillac (5-2), Detroit Country Day (5-2) at Madison Heights Lamphere (8-0), Battle Creek Pennfield (5-3) at Williamston (7-1). SATURDAY Milan (7-1) at Redford Union (7-1).
Division 5
Kingsley (8-0) at Reed City (8-0)
These two are crossing paths for the second straight season, but with different circumstances than what led up to last year’s 48-36 Stags first-round playoff win. The Coyotes were only 6-4 in 2019, compared to this fall when they secured their fourth perfect regular season over the last six years. But Kingsley also is coming off a second-straight perfect regular season plus a Semifinal run a year ago, and this Stags team has been arguably better – they’re scoring just as much but giving up nearly a touchdown less than last season.
Keep an eye on these FRIDAY Olivet (7-1) at Lansing Catholic (6-2), Grosse Ile (5-3) at Romulus Summit Academy North (7-1), Essexville Garber (7-1) at Freeland (7-1), Detroit Denby (5-3) at Marine City (7-1).
Division 6
Montague (8-0) at Muskegon Catholic Central (8-0)
Over the illustrious history of Muskegon-area football, these two have met only once before – in a 2017 regular-season finale, won by the Wildcats. MCC was strong that season but this will be an even better test of their mutual powers. The Crusaders put together their first perfect regular season since 2016 and haven’t allowed a point in five weeks (and 18 total this fall). Montague is coming off a 43-point win over another league champ in Clare and averaging 51 points per game.
Keep an eye on these FRIDAY Millington (7-1) at Montrose (7-1), Constantine (7-1) at Buchanan (8-0), Michigan Center (5-1) at Jonesville (7-1), Clinton (7-1) at Blissfield (8-0).
Division 7
Cass City (8-0) at Hemlock (8-0)
After a series of successful seasons, Cass City took the next playoff step last fall making the Semifinals, and the Red Hawks haven’t slowed pushing their combined record over the last two years to 19-2. Arguably their best win this fall was their closest, 14-12 over also-undefeated Sandusky a week ago, while Hemlock also won close –20-17 over Bad Axe, a Cass City league foe. That was a good test for the Huskies, who also are in position to take another step as they’ve won eight games for the third season in a row and are seeking their first District title since 2011.
Keep an eye on these FRIDAY Lawton (7-1) at Schoolcraft (7-1), Jackson Lumen Christi (4-4) at Monroe St. Mary Catholic Central (6-2), Traverse City St. Francis (6-2) at Charlevoix (8-0). SATURDAY Madison Heights Bishop Foley (7-1) at Detroit Loyola (7-1).
Division 8
Reading (7-1) at Centreville (7-0)
Centreville has followed a path similar to Reading’s of a few years ago, improving substantially the last two seasons and eliminating the close losses for a perfect run this fall. The Bulldogs, after losing four games by a combined 28 points in 2019, have given up only 15 points total this season. Reading’s next step came in 2018 when it won the first of two straight Division 8 titles. A Week 6 loss to Division 6 Jonesville quieted things down for a minute this fall, but anticipation should be high again. Both teams have solid wins over Mendon, Reading’s coming last week and Centreville’s earlier to eventually clinch a league title.
Keep an eye on these FRIDAY Beal City (7-1) at Johannesburg-Lewiston (8-0), Sand Creek (7-1) at Addison (7-0), Ubly (6-2) at Flint Beecher (7-1). SATURDAY Royal Oak Shrine (6-2) at Clarkston Everest Collegiate (8-0).
PHOTO: DeWitt earned the opportunity to play for a fifth-straight District title with last week’s win over Lansing Waverly (Photo by Terry Lyons.)