Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
1st & Goal: 11-Player Semifinals Preview
January 15, 2021
By Geoff Kimmerly
Second Half editor
Five months have passed since the first football practices of this season.
But 24 hours from now, 16 11-player teams will have earned tickets to the destination they’ve been dreaming about since long before those first snaps of the fall.
The last outdoor MHSAA football games of January 2021 will send 15 more teams to Ford Field for the Jan. 22-23 Finals, with Semifinals to be played all over the Lower Peninsula (and one finalist already decided as Centreville will advance after a forfeit).
Spectators remain limited this weekend, but every game will be streamed live by FOX Sports Detroit or MHSAA.com – Click for the list of broadcasts.
Visit the MHSAA Football Playoff Home for Saturday’s entire schedule and scores as they come in, and see below for a glance at the matchups that will determine this season’s championship weekend field.
Division 1
Davison (10-0) at Rockford (8-0)
Reigning Division 1 champion Davison might be missing quarterback Brendan Sullivan, now at Northwestern, but Dion Brown Jr. stepped in mightily last week after leading the team in receiving prior to the move. Carter Cryderman (848 yards/11 TDs) paces a rushing attack averaging 215 yards per game. The Rams have succeeded with a similar style, averaging 222 yards on the ground with lead back Ethan Nash and quarterback Zak Ahern combining for 1,217 yards and 14 touchdowns rushing. Ahern also has 20 touchdowns passes.
West Bloomfield (9-1) at Belleville (10-0)
Two of the most exciting offensive stars in the state will face off among a collection of future college players taking the field in this Semifinal. West Bloomfield running back Donovan Edwards ran for four touchdowns in last week’s return-to-play Regional Final win over Romeo, while Belleville quarterback Christian Dhue-Reid threw three touchdowns passes as the Tigers handed Detroit Cass Tech its lone loss of this season.
Division 2
Traverse City Central (9-1) at Muskegon Mona Shores (10-0)
Shores quarterback Brady Rose started his star run stepping in for an injured all-stater at last year’s Final and leading the Sailors to the Division 2 title. Now he has his team one win from returning to Ford Field having run for 1,057 yards and 17 touchdowns and thrown for 949 yards and 10 scores this season. The Trojans are playing for their first Finals berth since 1988, before the old Traverse City High split into Central and West. Josh Burnham is another standout quarterback, with 903 yards and 18 TDs rushing and 1,215 yards and 16 scores through the air.
Oak Park (5-5) at Warren De La Salle Collegiate (6-4)
Oak Park is one of the best stories so far of this playoffs, as it entered the first all-in postseason in MHSAA football history with a single victory. Running back Davion Primm is another of the top talents in the entire state and the focus of an offense that scored 25 points total over five regular-season games followed by a combined 119 over four playoff wins. The Pilots will attempt to end that dream run, in part with a defense that has given up only 23 points during the postseason. Brady Drogosh (949 yards/9 TDs passing) directs a balanced attack.
Division 3
Muskegon (9-1) vs. DeWitt (10-0) at Lansing Catholic
These two have met in the playoffs two of the last three seasons, and Muskegon won the 2019 Semifinal matchup 28-21. Senior Amari Crowley is the Big Reds’ latest standout quarterback; he’s thrown for 1,008 yards and 12 touchdowns and run for 884 yards and 13 scores. DeWitt also has a playmaking QB, with Tyler Holtz throwing for 2,109 yards and 31 scores – and equally important will be a defense that gives up only 157 total yards per game. The Panthers also must stop running back Jacarri Kitchen, who averages 11.3 yards per carry and has 1,098 total over 10 games.
River Rouge (8-1) at Chelsea (10-0)
Reigning Division 3 champion River Rouge is a win away from what would be a third championship game appearance in six seasons, and with quarterback Mareyohn Hrabowski again one of the toughest to stop in any division. Chelsea is playing in a Semifinal for the third-straight season and also hoping to make the Finals for the third time in six seasons. The Bulldogs also have enjoyed one of the state’s top game changers, receiver Joe Taylor, who has caught 14 touchdowns passes, run for two scores and returned a kickoff for one more.
Division 4
Cadillac (7-2) at Edwardsburg (9-0)
The Eddies are running for their third championship game appearance in four seasons, and as always running for a ton with 3,098 yards in only eight games on the field (the ninth was a forfeit). They’re averaging 55 points per game with their top two rushers, Jackson Hoover and Brett Allen, both averaging at least 14 yards per carry. Cadillac is making its first appearance in the Semifinals and following the same strategy. The Vikings have run for 2,507 yards, with top rusher Aden Gurden gaining 878 on 8.4 per carry.
Detroit Country Day (7-2) vs. Williamston (9-1) at Okemos
Reigning Division 4 runner-up Country Day is playing to reach its third championship game in five seasons. The Yellowjackets were able to get only four games in during the regular season but have played the same number during the playoffs and downed unbeaten North Branch last week. Jacob Yarberry is a playmaker to watch on both sides of the field. The Hornets have been on the verge as well with this their second Semifinal in three seasons. Williamston’s attack is tough on both fronts; quarterback Luke Mahaney guides an offense that has nearly equal yardage and touchdowns rushing and passing.
Division 5
Freeland (9-1) at Grand Rapids Catholic Central (9-0)
The Cougars claimed the Division 4 title last season, their third in four years, and are riding a 21-game winning streak. They returned last week with their highest-scoring performance since 2018, a 58-7 win over Muskegon Oakridge. Freeland’s 14th-straight winning season has landed the Falcons in their first Semifinal since 1998. Four players have scored at least six touchdowns; leading rusher Jacob Kundinger (519 yards) is one of three with a team-best eight touchdowns.
Lansing Catholic (8-2) at Frankenmuth (10-0)
The Eagles are attempting to reach the Finals for the first time, but standing in the way is reigning Division 5 champion Lansing Catholic. Junior Alex Watters stepped in at quarterback last week and finished with 153 yards rushing with a touchdown and 73 yards and a score passing. Frankenmuth will be playing in its third Semifinal in five seasons, this time paced by a running attack averaging 286 yards per game. Cole Lindow is the top ground gainer with 907 yards, plus 12 scores, with quarterback Davin Reif adding more than 800 yards rushing and throwing.
Division 6
Grayling (7-3) at Montague (10-0)
After winning Division 6 in 2018, the Wildcats missed a return trip to the Finals by a one-point Semifinal loss last fall. Quarterback Drew Collins is leading the return attempt, topping the team in rushing with 638 yards (with 16 touchdowns) while passing for 1,640 yards and 20 scores. After two straight 3-6 seasons, Grayling has reached its first Semifinal with a six-game winning streak. David Millikin is averaging 10.1 yards per carry and 151 per game, with 29 rushing touchdowns total.
Constantine (9-1) at Clinton (9-1)
Clinton will be playing in its first Semifinal since 2015 after winning its last two playoff games, over unbeaten opponents, by a combined four points. Constantine has reached nine wins and the Semifinals both for the first time since 2012. The Falcons are averaging an obliterating 524 yards and 7.5 touchdowns on the ground per game.
Division 7
Traverse City St. Francis (8-2) at Cass City (10-0)
Cass City earned home field for its Semifinal with a road win last week over undefeated Ithaca. This will be the second-straight appearance in this round for the Red Hawks, who average 339 rushing yards per game behind backs Alex Perry (897 yards/13 TDs) and Jordan Mester (847/11 TDs). St. Francis also dominates in the ground game, averaging 215 rush yards per game led by Owen Mueller (523 yards/5 TDs) among a large group of contributing backs.
Schoolcraft (9-1) at New Lothrop (9-0)
The Hornets will be playing in their third Semifinal in six seasons and are looking to win their second Division 7 title in three seasons. No opponent has scored more than 16 points against them, which works well with an offense scoring 50 points per game. Quarterback Cam Orr (1,721 yards/24 TDs passing, 569 yards/16 TDs rushing) is among standouts. Schoolcraft turned its third-straight Regional Finals run into its first Semifinal since 2001. Alex Thole has thrown for 2,288 yards and 32 touchdowns. The Eagles downed reigning Division 7 runner-up Jackson Lumen Christi 29-22 last week and handed Division 6 semifinalist Constantine its only loss, in the season opener.
Division 8
Ubly (8-2) at Johannesburg-Lewiston (10-0)
Johannesburg-Lewiston also earned a home Semifinal after a Regional Final road trip, edging Iron Mountain 7-6 last week at the Superior Dome. Sheldon Huff paces another dominating running attack, averaging 9.3 yards per carry for 1,295 total and 16 touchdowns on the ground. This will be the Cardinals’ first Semifinal since 1998, but Ubly’s second straight and third in four seasons. The Bearcats missed Ford Field in 2019 with a one-point loss to Beal City.
NOTE: Centreville (10-0) advanced to the Division 8 Final after Clarkston Everest Collegiate had to withdraw from the playoffs this week.
PHOTO: Williamston, here during a 45-7 win over Ionia in Week 7, is back in the Semifinals this weekend for the second time in three seasons. (Click to see more from HighSchoolSportsScene.com.)