Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
Inspired by Past, Kingsley Adds to Tradition with 1st Championship since 2005
By
Scott DeCamp
Special for MHSAA.com
November 25, 2023
DETROIT – When Kingsley head football coach Tim Wooer was presented the MHSAA Division 6 championship trophy Saturday night at Ford Field, he turned, raised it over his head, and acknowledged the roaring throng of orange-clad Stags fans in the stands.
Community, tradition, and history mean everything to the 1998 Kingsley alumnus.
All of those things were recognized and on display during and after Kingsley’s 38-24 victory over Almont, which secured the Stags their second Finals championship and first since 2005.
Kingsley senior Eli Graves made history in his own right. He rushed for 210 yards and four touchdowns, plus he accounted for three two-point conversions, for a total of 30 points to tie the all-division 11-player Finals record for points in a game by one player.
“We have the best O-line in D6, so it’s pretty easy to run behind those guys,” Graves said. “When they get the job done, it makes my job easy. And I’ve just got a coach that trusts me with the ball.”
Wooer believes in his players, present and past. They share a special bond, which was apparent during the postgame press conference after Kingsley put a memorable finish on its 12-2 season.
Graves was one of four Stags players Wooer brought to the postgame press conference. Wooer also brought assistant coach Connor Schueller, a fullback on the 2021 team, whose mother Trina Schueller died from COVID-19 in October 2021.
“I think the reason I’ve got him in here tonight is because sometimes as a coach – and this is true of (the late) Justin Hansen, too – there’s a shift of where you’re supposed to be the role model,” an emotional Wooer said, pausing to collect himself. “You’re supposed to be the role model for players, you’re supposed to teach them everything.
“And then there comes a time when your players teach you about life. And Justin Hansen did that for sure, and so did Connor Schueller. Two pretty important people in our lives in our community.”
Hansen was a captain on Kingsley’s 2002 conference championship team. He was a special-ops Marine, who was killed in action in July 2012.
On Saturday, Wooer wore a red T-shirt with the letters “USA” on the front and the name “Hansen” on the back.
“It’s truly taken me about 10 to 11 years to be able to talk about it. But I can remember as I driving out of town that evening, crying and sobbing and being angry and having all these emotions, I wanted to make sure that he was always remembered,” Wooer said, his eyes welling up before a momentary pause to compose himself. “So he was here today, and he was remembered.”
Graves put on a performance that will not soon be forgotten. The wiry 6-foot-3, 175-pounder scored on TD runs of 3, 30, 5, and 6 yards.
Graves tacked on a pair of two-point conversion runs, and he hauled in a two-point conversion pass with some fine footwork along the sideline.
“He’s a good player downhill. Not much to say about it,” Almont senior Ayden Ferqueron said. “The wing-T is hard to stop. When you’ve got a running back that goes downhill and able to follow his blocks, see holes, and hit them (it’s tough to stop).”
Kingsley outgained Almont in total yards (371-191), holding a big advantage in rushing yardage (331-174) and an edge in its timely passing game (66-17).
Stags junior tight end Chase Bott caught a 35-yard TD pass from senior Gavyn Merchant, and senior Skylar Workman ran in the two-point conversion for a 30-17 lead eight seconds into the fourth quarter.
Almont hung around throughout the game, pulling within 30-24 on senior Cole Walton’s 35-yard TD pass from senior Chase Davedowski and sophomore Sean O’Neil’s PAT with 7:55 remaining.
But every time the Raiders pulled within striking distance, the Stags had an answer and it usually came from Graves, who put it away with his final TD run with 2:19 left.
Almont, which was making its first Finals appearance since 2019 and looking for its first title, finished with a 12-2 record.
“Nothing that we didn’t prepare for. They were just more physical off the ball than us,” Almont coach James Leusby said. “Defensively-wise, we got pushed back a little and hadn’t faced that all year, so hats (off) to them.”
Almont senior Chase Battani scored on a 65-yard TD sprint, while Ferqueron ran for a 2-yard score. Ferqueron and Battani led all defensive players in the game with 15 and 13 stops, respectively.
Graves said he wore jersey No. 2 for his brother, Owen Graves, who was part of Kingsley’s 2020 team that had to forfeit in the playoffs because of COVID.
Eli Graves said he did not get the chance to see his brother after the game, but added he’ll probably brag to him about his performance once he sees him. He knows his brother is proud.
“He never got to finish his senior season because they had to forfeit due to COVID, so we always play our hardest for that team because they didn’t get a chance to do this,” Graves said.
Wooer was the architect who helped build Kingsley into the program it has become. His 2005 team defeated Monroe St. Mary Catholic Central, 31-21, for the Stags’ first championship.
Wooer left Kingsley and coached at Traverse City West for a decade before he returned to his alma mater in 2018.
For coaches, comparing state-title teams is like comparing one’s children. You love them all the same.
“They’re both fun,” Wooer said with a chuckle when asked to compare Kingsley’s two title winners. “I would say, people have asked me that question in terms of, ‘Which team was better? How were they similar? How were they different?’
“I think the one characteristic when you get a team of this caliber is the character and the morals and the ethics and just the leadership. When I was 24 years old, it was all about having the biggest, fastest, strongest kids. And the longer I coach, the more I understand that having guys like this lead your team is the magic potion.”
PHOTOS (Top) Kingsley’s Chase Bott (84) makes his move toward the goalline while Chase Battani works to wrap him up Saturday at Ford Field. (Middle) Eli Graves (2) follows teammate James Pearson upfield. (Below) Max Goethals (11) pulls in a pass for the Stags. (Photos by Hockey Weekly Action Photos.)