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Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
![Parchment’s Jacob Guzior (83) prepares to defend from his linebacker spot during a 21-17 Week 7 win over Allegan.](/sites/default/files/2022-10/221018_Parchment_2H.jpg)
Parchment's 1st-Time Football Seniors Writing Unforgettable Story
By
Pam Shebest
Special for MHSAA.com
October 18, 2022
PARCHMENT — Nothing beats Friday night lights, said Parchment senior Will Kovl.
“The fans, the atmosphere, scoring a touchdown, nothing beats it. It’s amazing,” he exclaimed.
What is amazing is that Kovl, who has become one of the Panthers’ top receivers, never played football before this year.
In fact, Kovl is one of nine seniors who are playing their first season of football for coach Brian Huberty.
During the summer, athletic director Brennan Davis heard rumblings about the seniors trying out for the team.
“My initial thought was disbelief because I hear a lot, so my mindset was ‘I'll believe it when I see it,’” Davis said.
“Once football started working out this summer, I heard these kids were actually attending and at that point it became a reality. We have a quality senior group, and those kids have a very strong bond. It is a special group of young people.”
Senior tight end/linebacker Jacob Guzior said it was definitely a group decision.
“At first it was a joke,” he said. “Eventually it turned into ‘We are actually playing football now.’”
The other senior newbies are kicker/cornerback Mason Ragan, wide receiver/linebacker Blake Smith, defensive back Breckyn Bootland, defensive end/tight end Ashtian McClanahan, wide receiver Tanner Slack, kicker McKaylah Shank and team manager McKenna Nunn.
Huberty, who teaches in Plainwell and is the interim coach at Parchment, said he is not sure where the team (4-4 overall, 2-3 Southwestern Athletic Conference Lakeshore) would be without those nine.
“We would have had a team, but we would have been a lot younger and we would have had to pull a few more kids up, and that’s not what you want to do,” he said.
“You don’t want young kids having to come compete against 18- and 17-year-old kids.”
Kovl said senior quarterback Aaron Jasiak was instrumental in peaking his interest in playing this season after Jasiak scored the winning touchdown in last year’s homecoming game.
“I remember it like it was yesterday; it was awesome,” Kovl said. “The student section was bigger than ever, and I was in the student section.
“We rushed the field. He told me to play football (my senior year), and the story wrote itself.”
One aspect of the game was a bit daunting for Guzior.
“At first (hitting) was hard to get used to. Now I do like hitting people,” he laughed.
“It was a rough first week. By second week we were starting to get the hang of it, and by week three it felt like I’d been playing a while.”
Bootland is using football to help him with hockey.
“Hockey gave me a base idea of hitting in football, but hitting in football is going to take my physicality in hockey to another level, which is my biggest weakness on ice,” he said.
However, “the biggest shock for me was how analytical it is to make plays and how much smarts it is over pure athleticism.”
Huberty said Bootland was a surprise.
“He’s a hockey kid,” the coach said. “He surprisingly adapted well to playing defense. The physical part, it surprised me how he’s embraced it.”
Although she is not on the field, Nunn keeps everyone on time and on task as the team manager.
Her job varies during the week.
“Sometimes I get equipment out for them,” she said. “I’m usually taking pictures because I run our social media pages.”
Huberty said she also keeps him on task.
“She is so amazing to have here,” he said. “I give her a practice schedule, and she lets me know when our sessions are done.
“We have a drone we sometimes run at practice, and she’ll run the drone for us and record practice.”
Ragan, who is Parchment’s leading goal-scorer in soccer, said “I never imagined myself on a football field in my life. I like it. I think it’s really fun.
“Football has definitely helped me with soccer. It’s made me more physical on the field for sure. I think that’s definitely a benefit.”
Huberty said Ragan, who booted a 25-yard field goal two weeks ago, “came out just to be a kicker. We got him out playing defense, and he liked it.”
Smith had some experience after playing football in middle school. But after watching the Panthers games, he realized he missed it.
“Wish I had played before,” he said. “I recommend playing football all four years. It’s a great experience.”
Kovl, who pulled in eight catches for 96 yards two weeks ago, said his best game was in a losing effort against Kalamazoo United.
“I had 126 yards, six receptions, two touchdowns,” he said. “It was a tough loss, but it was definitely one of my best games.”
McClanahan spends summers in Tennessee and made the choice to return to Parchment early this time so he could play football.
“I definitely like the energy we get at practices and during games with all my teammates,” he said. “A lot of my friends were coming out, so I decided I’d just hop on the train and come out.
“We’ve been close since sixth grade and anything one does, we all do together. We’re a really close friend group.”
Two more seniors, Slack and Shank, are juggling first-year football with other fall sports and sometimes miss practices.
“(Slack) has really started to emerge as a guy who can contribute to the team,” Huberty said. “He caught a touchdown pass against United and is starting to emerge as a guy who should start getting more playing time.”
Shank is the second-string kicker and also balancing a club commitment this fall.
“She runs cross country, her primary sport, and also does travel soccer in the fall,” Huberty said. “She comes when she can be here.”
As for the veterans on the team, “They have done a great job of embracing those first-year kids,” Huberty said.
“There’s no real wedge between kids who have played in the past and those who haven’t.”
Now that they've tasted success on the football field, the "Senior 9" all agreed on one regret: Waiting until their senior year to play football.
Pam Shebest served as a sportswriter at the Kalamazoo Gazette from 1985-2009 after 11 years part-time with the Gazette while teaching French and English at White Pigeon High School. She can be reached at [email protected] with story ideas for Calhoun, Kalamazoo and Van Buren counties.
PHOTOS (Top) Parchment’s Jacob Guzior (83) prepares to defend from his linebacker spot during a 21-17 Week 7 win over Allegan. (Middle) Front, from left: Mason Ragan, Blake Smith. Back, from left: McKenna Nunn, Will Kovl, Jacob Guzior, Breckyn Bootland and Ashtian McClanahan. (Below) The Panthers’ Will Kovl attempts to pull away from a Tigers defender. (Action photos by McKenna Nunn; group photo by Pam Shebest.)