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Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
![Martin football is the November 2022 MHSAA/Applebee's Team of the Month.](/sites/default/files/2022-12/221213_Martin_2H.jpg)
Team of the Month: Martin Football
By
Geoff Kimmerly
MHSAA.com senior editor
December 13, 2022
Two straight trips to 8-Player Semifinals
Two seasons over the last three with double-digit wins.
Three straight seasons where the only loss on the field came in the playoffs to the eventual Division 1 champion.
Martin’s football team had come so close a few times to earning the ultimate prize in Michigan high school football. And finally, this fall, it was the Clippers’ turn.
Paced by 11 seniors, the MHSAA/Applebee’s “Team of the Month” for November claimed the 8-Player Division 1 championship at the Superior Dome in Marquette – the Clippers’ first Finals title since 1987 – with a 74-24 win over previously-undefeated Merrill.
“This is the most seniors we’ve ever had, as long as I’ve been coaching here,” said Martin coach Brad Blauvelt, a 2003 graduate of the school who just finished his fifth season leading the program after serving as an assistant coach nearly as long before taking over. “Program kids – from rocket football to middle school, all the way up, they’ve been committed to the program the whole time.”
Martin has an interesting recent history as a program, to say the least. After five straight winning seasons from 2003-07, the Clippers didn’t win a game from 2008-2013. They got back on the plus side at 6-4 in 2018, then made the move to 8-player – where they’ve gone a combined 40-6 over the last four seasons.
This one started with a 30-28 win over Mendon – the eventual 8-Player Division 2 runner-up – and over 13 games Martin averaged 54 points while giving up only 14.5. There were a pair of losses along the way – to Grand Rapids NorthPointe Christian and Bridgman, which both finished 9-0 but have enrollments too high to qualify for the 8-Player Playoffs. Those losses helped Martin move forward, especially the 35-34 defeat against Bridgman in the regular-season finale.
“The biggest thing was being OK with a loss, because we were so used to winning … not being OK with it, just understanding we’ll get better from it,” Blauvelt said.
The Bees were able to get their playmakers outside on the Clippers – which generally means big plays in the 8-player format. So Martin’s coaches made a sharp adjustment heading into the postseason, putting all-state safety Sam Jager at one outside linebacker, and moving middle linebacker (and all-state quarterback) JR Hildebrand outside on the other side.
So while Hildebrand was able to continue leading the offense to totals of 68, 56, 42 and 74 points over the four playoff games, the Clippers during the playoffs gave up just 52 points total – and held a two-time reigning champion Adrian Lenawee Christian team averaging 48 points per game to just 14 in a 59-14 Regional Final win.
The Cougars had eliminated Martin from the playoffs the last two Semifinals on the way to those two straight Division 1 championships. In 2019, Martin lost to Colon in a Regional Final, and the Magi went on to claim the Division 1 title.
“The last couple of years, we lost the last game of the season, and you can’t do anything about it,” Blauvelt said. “Losing in-season, we were able to fix and change some things around that I think ultimately helped us.”
Hildebrand was one of the state’s best at his position this fall, rushing for 1,340 yards and 23 touchdowns and throwing for 1,234 yards and 25 scores. He owns two school records on offense, and also led the team with 90 tackles, to go with four sacks and seven more tackles for loss.
Jager caught seven of those touchdown passes and was the best blocker for a team that ran for more than 2,600 yards. He had 51 tackles and five interceptions, including one he brought back for a score. Another senior, Karter Ribble, topped 300 yards rushing and receiving, with a combined 12 touchdowns, plus scored twice on kickoffs and again on a punt return. He also made 90 percent of his extra-point tries and set a school record with a 43-yard field goal.
They were part of that senior class that, although graduating, has helped bring a buzz and momentum that Blauvelt hopes carries over into other sports, academics and the community as a whole.
“They come to morning workouts, they come to all the summer stuff, and they do the extra work to push themselves over the hump,” Blauvelt said. “They’re so talented athletically too, that doing that pushed them over the top even more so.”
Past Teams of the Month, 2022-23
October: Gladwin volleyball - Report
September: Negaunee girls tennis - Report