Several Officials Give Time, Talents to Grant $21,000 in Scholarships at 22nd LMCCOA Meet

By Steve Vedder
Special for MHSAA.com

February 14, 2024

Jane Plaisted thinks it's one of those rare high school sporting events where scores and winners are secondary.

Instead, the focus of the recent Lake Michigan Competitive Cheer Officials Association meet is what the event could do for 75 seniors who competed in the sprawling 45-team meet at Byron Center.

All proceeds from the event went to fund scholarships for seniors who opted to write essays and then competed in the annual 22-year-old, three-division meet. The competition, which was completely run by LMCCOA judges, raised $21,000 to up its fundraising total to over $200,000 since the meet originated in 2001.

"It was a glorious day," said Plaisted, an LMCCOA member who has participated in 15 of the competitions. "The girls are happy, we're happy to give our time and it's such a positive day. We love being a part of it."

The event drew teams from as far away as St. Johns, DeWitt, Kalamazoo and Howard City Tri County. The chance to earn scholarship money was open to all 190 seniors who competed, and 75 chose to write an essay about "talking to their younger self and determining how competitive cheer has helped the athlete," said Stacy Smith, the president of the Michigan Cheer Judges Association. Smith said much of the event's dual goal is to promote competitive cheer while helping senior athletes wherever there is a financial need.

Several officials contribute to making the meet an unforgettable experience. The meet started with just five teams and a few hundred dollars in scholarships in 2001, but has blossomed into one of the largest single-day high school sports fundraisers in the state. The meet, which has been held at Byron Center three times as well as schools such as Caledonia and East Kentwood, reached a peak of raising $25,000 a year ago.

What makes the day particularly special, Smith said, is that between 50 and 70 members of the LMCCOA annually show up to donate their time without knowing how their abilities will be put to use. In addition to judging the meet, members handle virtually every other aspect of the competition, from taking tickets, working the concession stand, filling water bottles, scoring, running a 50/50 raffle and whatever else organizers can find for them to do.

"Cheer athletes aren't always recognized a lot for their work, but it's a sport where (Michigan) colleges have gained notoriety at the national level and now offer scholarships," Smith said. "It's become a big deal in the state. Division I and II schools and NAIA schools all offer scholarships now. This can help."

Seniors who choose to participate write their essay prior to the meet, and then a committee of judges pore over the writings during the meet. Winners are announced following the competition. Twenty-one seniors were awarded scholarship money.

Smith said few parents probably grasp how much detail goes into running a long, grueling Saturday event.

"I'm not sure if people realize all the hands that have to make this happen," she said. "We've been doing it for 20 years, and for us it's like riding a bike. You never forget. It's just a wonderful day.

"I'm not surprised people want to be part of it and step up wherever they're needed."

Plaisted said judges sign up for jobs when they arrive at the meet. A judge can be officiating an event one minute and selling hot dogs moments later. The 'work wherever needed' attitude of judges, she said, is what makes the event a popular destination for participating schools.

"As officials, we emphasize young women participating," she said. "That old concept of the dumb blonde cheerleader doesn't exist anymore. This is an accomplished group of girls who we support. If you talk to any of (the judges), this meet is one of the most fun things we're going to do all season.

The LMCCOA also awarded scholarships to seniors from Division 2 and 3 schools."It's become so popular. We gave away like $50 the first year, and since then we've grown from one long day to two sessions so we could increase the number of teams. Everyone goes home with a smile on their face, which for officials doesn't always happen."

Paw Paw cheer coach Stefanie Miller, whose team won the Division 3 portion of the meet, said coaches look forward to taking their teams to the meet.

"Absolutely because it's all about community," she said. "We talk to the girls about service and giving back. It's definitely a teachable moment, not only for the kids but for the adults, too, knowing what goes to the seniors."

"What I like best is that it promotes the athletes and all the work they put in. It's about giving back to them," added Brighton coach Christina Wilson, whose team won the Division 1 competition. "So many teams want to attend, and the coaches want the players to have a chance at a scholarship.

"I'm just in awe of seeing so many people there who are willing to give their energy for the kids."

One of Miller's favorite parts of the meet is watching fathers do a cheer "jump off" of their own tongue-in-cheek cheering skills while waiting for the final scores. She also loves volunteers making nearly 200 bows for participants to wear during the meet.

"Fathers do these cheerleader-type (routines) while there is a lull and it's just great," she said. "It's fun stuff like that that makes the day so special. It's all about giving back."

PHOTOS (Top) MHSAA official Jane Plaisted takes a photo with this year’s LMCCOA Division 1 scholarship winners. (Middle) Several officials contribute to making the meet an unforgettable experience. (Below) The LMCCOA also awarded scholarships to seniors from Division 2 and 3 schools. (Photos courtesy of Stacy Smith.)

Meeting of Rivals Goes Richmond's Way

March 2, 2019

By Tom Kendra
Special for Second Half

GRAND RAPIDS – For four straight years, Richmond came up just short.

For four straight years, Richmond had to watch arch rival Pontiac Notre Dame Prep hoist the championship trophy and swallow the bittersweet pill of finishing No. 2.

That background is essential to understand the utter euphoria the Blue Devils and their followers experienced Saturday evening when Richmond finally broke through again as Division 3 champion at the Delta Plex.

“We just went through the roof,” said Richmond senior Kendal Valentine, when asked about her emotions when Notre Dame was announced as the runner-up this year, leaving the Blue Devils as champs.

“My first three years we were second place every year, which starts to become repetitive. I’ll never forget that feeling sitting there knowing you fell just a little bit short of the ultimate goal. I’m so glad I don’t have to feel that again.”

Richmond, which has battled back-and-forth with Notre Dame all winter (Notre Dame won the District, Richmond took the Regional), grabbed control of the Final in Round 1 and never relinquished that lead.

The Blue Devils posted the highest score of the meet in each of the three rounds, winning convincingly with a three-round total of 787.42, with Notre Dame second at 777.72. Monroe Jefferson placed third and Charlotte took fourth.

The exclamation point came in Round 3 as the Blue Devils score of 319.50 was four points better than any other team.

“We have a very difficult third round, and our focus was right where it needed to be,” said 11th-year Richmond coach Kelli Matthes. “Our goal today was not to win. Our goal was to do our best in our last shot.”

The title was especially sweet for Richmond’s seven seniors – Jordan Anthony, Kylie Hinolosa, Hannah Lopiccolo, Megan McCallister, Olivia McCarroll, Jade Wolfe and Kendal Valentine.

While Saturday marked the end of Notre Dame’s five-year championship streak, it did extend a different run of success.

The Fighting Irish have now finished either first or second for seven straight years – the same number of years that Beth Campbell has been the head coach.

“I am very proud of this team, because it’s a lot of pressure at the top and a lot of people would like to see you lose,” said Campbell, whose first team as head coach was runner-up in 2013 and she has never had a team finish lower than second. “I think our girls handled all of that well. We will be back.”

Richmond, champion of the Blue Water Area Conference, has now finished either first or second in Division 3 eight of the last nine years. The Blue Devils previously won titles in 2012 and 2013 and took second in 2011 and 2015 through 2018.

Richmond showed remarkable consistency throughout this season, with a Division 3-best average of 779.8 per competition.

Matthes believes her team was able to take the final step this year because of preparation and practice changes her and assistant coaches Melana Fenwick and Lauren Riggs made going into this season.

“We changed how we did things around here,” said Matthes. “We did a lot more mental preparation, and I really think that paid off.

“Without change there is no change, or the old saying is that the definition of insanity is doing the same thing over and over again and expecting different results. I guess you could say we were just sick of finishing second.”

Paw Paw placed fifth, followed by Comstock Park, Howard City Tri-County and Alma.

Click for full results.

PHOTOS: (Top) Richmond raises its championship trophy Saturday night at the Delta Plex. (Middle) A Richmond cheerleader is lifted by her teammates during a routine.