Lessons Learned on Track Have Jibowu's Business Surging to Quick Success

By Paul Costanzo
Special for MHSAA.com

August 1, 2022

Athletics showed Soj Jibowu just how far he could push himself.

All the time spent on the track, working to become the state’s best high school 400-meter runner, and then more than that, taught him to stretch beyond what he thought were his limits.

So, when it came time to make a decision on whether to jump fully into his apparel company, Varlo, or keep it as a part-time side venture, the 2001 Saginaw Heritage graduate knew he could take himself to another level if needed.

Jibowu is the founder and CEO of Varlo, a clothing company that specializes in outfitting triathletes, but also offers casual wear for men and women. The company is just over three years old, but its clientele includes hundreds of triathletes, eight professionals, three NCAA programs and even hospitals. Merchandise is sold in eight countries.

All of that is validation for Jibowu, who took the leap to pursuing the company full-time just one year into its existence.

“When I resigned (from a medical sales job) to do this full-time, my wife was pregnant with our second child, my daughter wasn’t even walking yet,” said Jibowu, who now lives in Cherry Hill, N.J., with his wife and two young children. “Where was my state of mind to leave my very comfortable, high-paying job to pursue this – to sell clothes?”

His mind was in the same place that helped him reach tremendous heights as a runner, both at Heritage and Central Michigan University.

Jibowu, who was born in Nigeria and spent much of his childhood in Huntsville, Ala., was part of some incredible Heritage teams. He graduated a year behind eventual NFL safety Stuart Schweigert, who he ran with on the Finals-winning 1,600 relay in 2000. Another member of that relay was Derold Sligh, who won the 400-meter Finals title that year, setting the Lower Peninsula Division 1 Finals record in the process. The Hawks were LP Division 1 runners-up as a team that season.

“I ran track when I was younger, and I was terrible,” Jibowu said. “In high school, if I look back at it, I probably would have called it impostor syndrome. I think that was me up until maybe like somewhere in my senior year when I started to think, ‘I’m pretty fast.’ … I had so many dominant people around me, in my mind, I was still the slow guy.”

Soj JibowuAs a senior, Jibowu erased that self-doubt. He led Heritage to its first, and still only, Division 1 Finals title, running the 400 in 48.28 and breaking the record Sligh had set the year prior.

It was working to get to that point that Jibowu still credits with his ability to push himself in all things.

“I preach this all the time: if you have the ability to be involved in sports at a young age, do it,” Jibowu said. “It’s a gift, first of all. You don’t know any better when you’re young, you think you’re just training your body, but what’s really, truly occurring is you’re training your mind and building discipline. You’re building your character as far as who you are as a person. What is your will? How far are you willing to push? Am I able to be coached? Am I able to learn? Am I able to lose over and over again and keep going? Am I able to navigate to feel what it’s like to win? What you’re truly developing is how to manage and handle life.”

Jibowu said he didn’t finalize his college decision until late in the process, as he had to work on his test scores into the summer. While at CMU, he majored in biomedical science and chemistry, and he excelled, admitting he was a much better student in college than in high school.

He was also reunited with Sligh on the Chippewas track team, and had a successful career. He was regularly within the top five in the 200 and 400 in the Mid-American Conference, and won a MAC title in the 400 at the 2004 indoor championships. His personal bests in the races were 21.19 and 46.81, respectively. 
After graduating from CMU, Jibowu began working as a pharmaceutical rep, then moved into medical sales.

While he remained active, it wasn’t until he took a trip to Chicago that he discovered triathlons.

“I remember seeing these really cool bikes and these really fit people, and then they jumped into Lake Michigan,” he said. “And I didn’t know that was possible, because I didn’t grow up swimming. I didn’t know that volume of people knew how to swim like that. Then they get out of Lake Michigan, jump on their bikes and they’re flying. Then they’re sprinting a 6K and I remember thinking, ‘Oh my God, these guys are the real freaking deal.’ I was hooked and wanted to start competing.”

As he began competing, the wheels for his current venture began turning. At this point, Jibowu was living out east and had worked for a pair of successful start-ups in the medical industry. That helped give him knowledge, and confidence, to make his own moves.

“I had always been into clothes and fashion, and how you express yourself with what you wear,” Jibowu said. “There was an opportunity there. The sport of triathlon is as old as me; it started in (1983). That’s a baby. That’s like basketball without the 3-point line. There’s so much opportunity for innovation.”

With that, Varlo was born, and it has since thrived, with Jibowu and the lessons he learned on a track in Saginaw paving the way.

“If you are in high school and have the ability to be in a sport, it’s a gift,” he said. “At that young of an age, truly learning to manage the trials and tribulations of life. That is a gift.”

2021-22 Made in Michigan

July 28: Running Set Life's Stage for Grosse Pointe South's Record-Setting Meier Sisters - Read
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July 14:
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July 12: Coaching Couple Passing On Knowledge, Providing Opportunities for Frankfort Wrestlers - Read
June 30: Hrynewich's Star Continuing to Rise with Olympic, Pro Sports Arrivals - Read

PHOTOS (Top) At left, Heritage’s Soj Jibowu wins the 400 meters during the 2001 Saginaw Valley League championship meet. At right, Jibowu is the founder and CEO of the Varlo clothing company. (Middle) Jibowu’s company specializes in outfitting triathletes, and he has taken up the sport after a successful college track & field career. (Heritage photo courtesy of Saginaw News/MLive; current photos courtesy of Soj Jibowu.) 

Jackson's Janke Recalled as 'Larger than Life,' Always Willing to Help

By Doug Donnelly
Special for MHSAA.com

January 26, 2022

JACKSON – A few days before Christmas, Jackson boys track & field head coach Corey Pryor was called to meet with Charles Janke, the longtime former Jackson coach and teacher. 

Janke was very ill and in the final days of his life. Janke, it turns out, wasn’t leaving anything to chance.

“He asked me if the stadium was ready for our big track meet, the one named after him,” Pryor said. “Believe it or not, that’s what he asked. He was always so organized and meticulous. He wanted to make sure everything was always on schedule.

“I am grateful for getting the chance to spend a few more moments with him.”

Janke, 85, died Dec. 30 at Henry Ford Allegiance Hospice Home in Jackson.

Janke was a track and cross country coach for Jackson who was recognized statewide for his commitment to high school athletics, student athletes and the two sports he loved the most. Although he retired from coaching nearly two decades ago, he remained very involved in high school sports. He was a leader in both sports across the state, a giant in the high school running community.

A Detroit native who went to Central Michigan University to play football, Janke had short stints at Southfield and Milford schools before moving to Jackson where he taught history and physical education. Although he got his start as a football coach, at Jackson he took over the track and cross country programs in 1966. He pulled double duty for years before stepping down as track coach in 1990, but he continued with cross country through 2003 while helping coach the distance runners in track for several more years.

If it involved track & field or cross country in Michigan, Janke was probably involved. He was an early pioneer in the Michigan Interscholastic Track Coaches Association, the first statewide sports-specific association for coaches in the state. He founded several events, including the first countywide cross country meet in Jackson. He hosted, organized and gave presentations at coaching clinics for years and in the early 1970s helped organize indoor track & field meets through MITCA by contacting colleges across the state to see if they were interested in hosting events. He also was the first to publish a MITCA newsletter.

In cross country, he was among those who played a role in bringing all four classes together for a Lower Peninsula championship meet at Michigan International Speedway in Brooklyn. He helped with the event long after coaching. He also served as head field events judge at Big Ten Indoor Championships and became a high school official after retiring as head coach.

His passion for the sport was evident.

“He had a genuine love for the sport,” Pryor said. “He always had his way of doing things. He was a special kind of guy.”

When Pryor was a high school sprinter at Jackson, Janke was an assistant coach who mainly worked with long distance runners. 

“He coached hard,” Pryor said, adding that he never fully appreciated Coach Janke until later in life and especially after he became track coach. Pryor found pages and pages of handwritten notes with dates, times and athletes’ names.

“He even wrote down the weather,” Pryor said.

He and Janke had a lot of discussions, often over breakfast, about track events.

“He would be at almost all of the meets,” Pryor said. “He learned every kid by name. He told them he wanted to see them at the state meet. I welcomed him with open arms. When I began to see just what he meant to our state, I realized this guy was a diamond.

“I was blessed to see him behind the curtain. I saw he was the type of guy who really cared about people and wanted to see them succeed. He was more than a coach.”

Vandercook Lake cross country coach Dan Roggenbaum is one of several from the Jackson area who would seek out Janke for advice and mentorship. He said Janke approached officiating with the same rigor and commitment he did coaching.

“Charlie was always willing to help me out with any questions I ever had,” he said. “He was larger than life to me and most other coaches in our county. He was always willing to help and give advice to any of us who were a lot newer to the cross country and track & field scene.”

Two things Janke was most proud of was Withington Stadium in Jackson and the cross country course at Ella Sharp Park named after him.

“I always admired his love and passion for cross country, track & field,” said Ben Pack, now a coach and administrator at Manchester, but once a shot and discus thrower for Janke. “On days of track meets he would have the track set up before the school day started, with the blocks at the starting line, the hurdles stacked along the track to be placed for the first hurdle race, and the throws event areas lined.  Every detail for the practices and meets were paid attention to. 

“He didn’t do this because he had to do it; he did it because he loved doing it. He always wanted everything to be first class.”

Janke was admittedly a tough coach.

In winning the Al Cotton Award for his dedication to Jackson athletics, the Jackson Citizen-Patriot wrote this about Janke in 2003: “One does not need to talk to many of Janke's athletes or listen very long to get a clear picture of the type of coach he was. He was intense. He was in charge. He demanded respect and he expected the best, and he received a huge measure of both from those who followed his regimen.”

Janke was inducted into both the Michigan High School Coaches Association Hall of Fame and the MITCA Hall of Fame. 

Pack said, “During high school we had a sign that read, ‘The mind controls the body.’ In PE strength class we often did exercises that helped us understand how much more we could push ourselves if we fought off the pain of the exercise. Without question, this built mental toughness. He taught kids how to set goals, and the step-by-step process to get to the goal.”

All told, Janke spent more than 60 years involved in track and cross country. His impact will roll on in both sports. A number of former athletes have gone on to become teachers and coaches themselves, like Pack, who not only was an athlete for Janke but coached alongside him. Pack served as Jackson’s varsity football coach from 1987-2002 and again in 2012.

“As peers we often would guide kids to each other’s sports,” Pack said. “Kids that I felt would be better at running cross country, I sent to him. Kids that he felt would be good football players he sent to me. Working together was an honor.”

Jim Martin ran for Janke at Jackson in the 1970s. He’s now in his 36th year coaching track and cross country, the last 26 at Sault Ste. Marie High School. He said he’s a coach today because of the impact Janke had on him.

“At a time in my life that I needed structure and guidance, he was the rock,” Martin said. “He was always there. There's no way I'm in this (coaching) 35 years without him. He was my role model. He cannot be replaced.”

Last fall, Martin took his Sault Ste. Marie team to Jackson for the Charles Janke Invitational. His Blue Devils team won. Going into the meet, he didn’t think that was possible.

“For the life of me I couldn’t figure out how we won that,” Martin said. “We were good, but not Jackson good. … That was the last time Coach Janke saw my team. Now I know why.”

A Celebration of Life service will be held at 2 p.m. on June 12, 2022, at, appropriately, Withington Stadium.

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Charles Janke coaches his Jackson team during a cross country meet in 2003. (Photo by John Johnson.)