Film Fills In Picture of 'Fennville Flash'

By Ron Pesch
MHSAA historian

December 28, 2017

We’ve been here before, but not in this way.

The last time was for a retrospective, covering one of the most impressive and awe-inspiring prep careers in Michigan high school history. That time was in print, and included a handful of still images that tried to illustrate the unbelievable.

But this time, the story is in documentary form. It’s woven together from grainy, scratched, faded silent film, a format of capturing memories familiar to thousands of people from generations past, as well as a series of modern-day high-resolution interviews. 

Here, the basketball life of the athlete known as the “Fennville Flash” delivers on many levels. Yes, there is a Richie Jordan.

JordanVille, a documentary by John Mooy & Anne Colton, recalls a time when legend spread via word of mouth, newsprint and AM radio.

While it’s hard to comprehend for many today, the exploits of our athletic heroes were formed by “poets in the press box” who sat with pencil and paper, a typewriter, a microphone or a telephone, and described to their audience what they witnessed. On the receiving end, readers and listeners conjured up visualizations based on the facts, phrases and superlatives designed to create an image.

“Traveling left to right on your radio dial” helped listeners feel they were a member of the crowd, seated in the stands, in on the action and a witness to the mayhem. “Packed to the rafters,” reminded fans the importance of what was happening. An exciting game, presented by those with skill, created an event you longed to see. If a broadcast couldn’t be picked up on a transistor or tube radio, the final result might not be known, at the earliest, until the following day’s newspaper arrived.

I’ve told Jordan’s story via the MHSAA before; how he latched on to athletic training, weights and repetition to mold himself into a well-rounded athlete, able to leap to heights unexpected for a kid with a 5-foot-7 frame. The tales of his unfathomable accomplishments slowly leaked beyond the city limits of Fennville into Kalamazoo and greater Southwestern Michigan, then to Detroit. When Detroit Free Press writer Hal Schram relayed Jordan’s feats, the secret traveled across the state and beyond its drawn borders.

From there the legend of Jordan’s accomplishments grew. In Fennville, as in many small towns across the country, the city shut down when a game was played. The Jordan story was so enticing that thousands would travel vast distances to see him play with their own eyes. Today, his single season scoring average of 44.4 points per game during the 1964-65 campaign still remains the top mark in the MHSAA record book.

JordanVille runs just shy of a half hour. Contained within is insight into the athlete that is challenging to relay in print form. Thanks to access to home movies and a series of interviews with Jordan, former teammates, past opponents and his high school coach, the determination, dedication and drive of a kid who wouldn’t let physical size be a deterrent from achievement radiates from the screen. On display is small town America at its finest, and perspective formed over 50+ years.

For Mooy, it completes a filmmaking journey started six years ago. But the story of Jordan, in his eyes, date back to his school days. Mooy first heard about Jordan as a 7th-grader from a math teacher. A second-team all-St. Joseph Valley League selection, Mooy played at Marcellus High School and scrimmaged against Jordan and the Fennville Blackhawks.

He couldn’t believe his eyes.

“Everyone wanted to see this kid play,” said Mooy in 2011. “He was the first high school player I saw sign an autograph.

Today, with the interviews complete, and the film ready for viewing, Mooy sees more than just a sports story:

“With the benefit of years now passed, I look at the Rich Jordan story with a new respect. JordanVille created a place that was welcoming no matter who you were, or what color your skin happened to be. It was the 1960s. Rich was growing up Jewish, the Civil Rights Movement was in full swing, and the Vietnam War was on everyone's mind. And in Fennville, Michigan, from 1961 to 1965, the Jordan high school years, there were lessons beyond sports being learned by everyone that would last a lifetime. The Jordan household, under the guidance of (his parents) Tuffy and Sylvia Jordan, is where the story begins."

The film speaks of a time that has departed. Competition for our attention was less focused; phones hung on walls or sat on tabletops, communities were tighter, the training table featured peanut butter and chocolate milk instead of protein powder. A city could easily be renamed for a day.

The film also reminds us that those days were far from perfect.

If all goes as planned, the public will see the finished product come the flip of the calendar. In West Michigan, JordanVille is scheduled to show on New Year’s Day at 6 p.m. on WGVU, and will repeat on WGVU-Life at 7:30 p.m., Friday, Jan. 5.

Seek it out, and spread the word, just like in days of old.

Ron Pesch has taken an active role in researching the history of MHSAA events since 1985 and began writing for MHSAA Finals programs in 1986, adding additional features and "flashbacks" in 1992. He inherited the title of MHSAA historian from the late Dick Kishpaugh following the 1993-94 school year, and resides in Muskegon. Contact him at [email protected] with ideas for historical articles.

PHOTOS: (Top) Richie Jordan runs Fennville's offense during his thrilling high school career in the 1960s. (Middle) Jordan memorabilia, as captured by Bill Williams.

Not Even Sky Seems Limit as Richards Keeps Calvary Sports Soaring

By Tom Kendra
Special for MHSAA.com

January 4, 2024

Bradley Richards believes that life is all about trying new things, setting bigger goals and pushing yourself to new heights – in his case, literally.

West MichiganRichards, now a 6-foot-5, 190-pound junior basketball standout at tiny Fruitport Calvary Christian, played on the school’s fifth-grade team when he was in second grade.

He remembers staring longingly at the rim in those days and dreaming about dunking, before making that dream a reality by throwing one down in February of his seventh-grade year.

While his three older sisters - Taylor, Allyson and Kelsey - were leading the Calvary girls basketball program to new heights, he vowed he would do the same with the boys program someday.

Bradley and his teammates accomplished that goal last spring, winning the school’s first boys District basketball title despite a roster with no seniors.

This season, Calvary came flying out of the gate with a 5-0 start and is now 5-2 heading into Friday’s home game against Saugatuck.

“It’s been a lot of fun,” said Bradley, who averages 29 points and 14 rebounds per game. “Our school is so small that we’re more like a family. It’s not about me. I’m just so happy for our school and all of the guys on the team.”

The next goal is to repeat as District champions and try to win a Regional title, before setting his sights at clearing 7 feet in the high jump this spring.

“I’m going to try to get past that this year,” said Bradley in his typical humble, matter-of-fact fashion.

One thing his father and fourth-year Fruitport Calvary Christian boys basketball coach Brad Richards has learned is to not put anything past his only son, the youngest of his four children.

Bradley displayed an interest in music as a young boy and now sings in the school’s worship group and plays the saxophone, piano and guitar. Last fall, he played high school football for the first time as part of a cooperative agreement with Muskegon Catholic Central and wound up starting at wide receiver and defensive back for the state powerhouse program.

“He’s blessed and he’s gifted – yes,” said his father, who also coached all three of his girls during their Calvary Christian basketball careers. “But he works so hard.

“Bradley sets goals and works toward them. He’s always looking for the next thing to do.”

True to his school

One thing he doesn’t like to do is media interviews. Specifically, he doesn’t like calling attention to himself.

“He is pretty quiet and would rather have his teammates get the attention,” said his mother, Joy.

Fruitport Calvary Christian is one of the smallest schools on the entire Lakeshore with 51 students in grades 9-12, and just 17 boys in the high school.

Richards lines up to shoot a free throw. The Eagles take great pride in their ability to compete against much larger schools. They made a huge statement during the first full week of December with three convincing victories over bigger schools.

That week started on Tuesday, Dec. 5, with Calvary’s first-ever boys basketball win over neighbor Fruitport, a Division 2 school that competes in the Ottawa-Kent Conference Blue. Bradley scored 35 points with 14 rebounds in that game, with clutch free throws by role player Eric Dubois Quayle sealing the win.

Two days later, Richards scored 36 points with 17 rebounds in a win over Grand Rapids Sacred Heart.

Calvary then capped the 3-0 week Friday with a victory over Kent City, another Division 2 school, as Bradley scored 36 points with 18 rebounds.

Calvary is led by the “big three” of juniors Richards and Quinn Swanson and senior Sam Zelenka. Swanson, the team’s second-leading scorer with 17 points plus six rebounds and three assists per game, injured his knee last week against Schoolcraft and his health will have a huge bearing on the team’s success going forward. Zelenka is the top defender and averages 11 points, eight assists and seven rebounds.

The other starters are junior workhorse Zach McFarren, who owns the school’s shot put and discus records and has played all but six minutes over the team’s seven games, and senior Nolan Ghezzi.

Richards, already a two-time Associated Press all-state selection who even made the Basketball Coaches Association of Michigan all-state team as an eighth grader, has seen every gimmick defense to try and shut him down, including box-and-twos and triple teams. He credits his experience in football and track with helping him deal with it.

“There is usually a quick guy in front of me and a big guy behind me,” said Bradley, who scored a career-high 47 points in a game last season. “Football has really helped me, because I’m not as scared of the contact. The high jumping has helped me to elevate and get my shot off.”

Great heights

Jim McHugh is a high jump legend from Pentwater who went on to become a two-time national champion in the event at Hillsdale College, and he now coaches West Michigan athletes in the event.

The first time he worked with Bradley Richards, in April of last year, he knew he had something special on his hands.

“Bradley went up and literally hurdled the bar at 5-11,” said McHugh. “I was in shock. I said to myself: ‘This is gonna be a heck of a ride.’ The kid is a generational talent.”

The coaching of McHugh paid immediate dividends, as Bradley improved from a top jump of 6-1½ as a freshman to 6-6½ in last year’s Regional meet. Then came the Division 4 Finals at Hudsonville a few weeks later.

Bradley won the first track Finals championship for Fruitport Calvary with a leap of 6-10 – which was 3 inches higher than anyone else in any of the four Lower Peninsula divisions and entire Upper Peninsula that day – and caught the attention of college scouts from across the country.

Playing as part of a cooperative with Muskegon Catholic Central, Richards works to get away from a Traverse City St. Francis tackler. The following week, he competed at the New Balance Outdoor Nationals in Philadelphia and placed second with a jump of 6-8.24.

McHugh shudders to think of how high his prodigy can soar. He has his sights set on the Division 4 Finals record of 6-10½ (Kurt Schneider, Auburn Hills Oakland Christian, 2009), the Muskegon-area record of 7-0 (Steve Paulsen, Fremont, 1998) and the all-division/class Finals record of 7-1 (John Payment, Brimley, 1989).

“God has given him incredible talent, but he also has the desire it takes,” said McHugh, who is also working with another Division I college high jump prospect in Hart junior Addison Hovey. “I gave him a workout plan, and he has done every bit of it. He has cleaned up his diet, done the cold showers and the cold bathtubs, everything. I’m excited to see the results.”

Richards, whose first love was basketball, admits he is smitten with the high jump and seeing how high he can soar.

Now, when asked about his favorite athletes, he still mentions Michael Jordan and Kevin Durant, but he also includes Olympic gold medalist high jumper Mutaz Barshim of Qatar – who made news by not taking additional jumps at the 2020 Olympics in Japan, thereby sharing the gold medal with Gianmarco Tamberi of Italy.

“I just respect that so much, sharing the gold medal,” Bradley said.

Decision time

Now the Bradley Richards recruiting saga has begun and, for him, it’s not just about choosing what school – it’s also about choosing what sport.

“I would like to do both, play basketball and high jump in college, if possible,” Bradley said.

That would certainly be a possibility if Bradley follows in his family’s footsteps at Cornerstone University. His father was a basketball standout at Cornerstone, which is where he met Joy, and all three of his sisters played for the Golden Eagles. (Kelsey is currently a student assistant for this year’s team.)

Playing both may not be possible if he pursues high jump at the Division I level, where Michigan and Illinois are among schools actively recruiting him.

“I know at some point I’m going to have to make a decision, but I don’t have to right now,” said the 17-year-old Bradley. “So it doesn’t do me any good to sit and stress about it all the time.”

Instead, he is focused on more immediate goals.

The first is figuring out a way for his basketball team to snap a two-game losing skid and get positioned for another postseason run.

Then it will be trying to clear the magical high jump number of 7-0, and beyond. And don’t forget football, where he would love to start off his senior year by helping Muskegon Catholic improve on its 6-5 record from a year ago and make a run at the school’s 13th state football championship.

Only after all of that will it be college decision time.

“It’s not an easy choice, and it will take a lot of prayer and discernment,” admitted Richards, who will look for help from his immediate family and his school family in making his choice. “I’ll figure it out. I usually do.”

Tom KendraTom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.

PHOTOS (Top) Fruitport Calvary Christian’s Bradley Richards stands atop the podium after winning the high jump last spring at the Lower Peninsula Division 4 Finals. (Middle) Richards lines up to shoot a free throw. (Below) Playing as part of a cooperative with Muskegon Catholic Central, Richards works to get away from a Traverse City St. Francis tackler. (Track photo courtesy of Joy Richards; basketball and football photos courtesy of Local Sports Journal.)