Film Fills In Picture of 'Fennville Flash'

By Ron Pesch
MHSAA historian

December 28, 2017

We’ve been here before, but not in this way.

The last time was for a retrospective, covering one of the most impressive and awe-inspiring prep careers in Michigan high school history. That time was in print, and included a handful of still images that tried to illustrate the unbelievable.

But this time, the story is in documentary form. It’s woven together from grainy, scratched, faded silent film, a format of capturing memories familiar to thousands of people from generations past, as well as a series of modern-day high-resolution interviews. 

Here, the basketball life of the athlete known as the “Fennville Flash” delivers on many levels. Yes, there is a Richie Jordan.

JordanVille, a documentary by John Mooy & Anne Colton, recalls a time when legend spread via word of mouth, newsprint and AM radio.

While it’s hard to comprehend for many today, the exploits of our athletic heroes were formed by “poets in the press box” who sat with pencil and paper, a typewriter, a microphone or a telephone, and described to their audience what they witnessed. On the receiving end, readers and listeners conjured up visualizations based on the facts, phrases and superlatives designed to create an image.

“Traveling left to right on your radio dial” helped listeners feel they were a member of the crowd, seated in the stands, in on the action and a witness to the mayhem. “Packed to the rafters,” reminded fans the importance of what was happening. An exciting game, presented by those with skill, created an event you longed to see. If a broadcast couldn’t be picked up on a transistor or tube radio, the final result might not be known, at the earliest, until the following day’s newspaper arrived.

I’ve told Jordan’s story via the MHSAA before; how he latched on to athletic training, weights and repetition to mold himself into a well-rounded athlete, able to leap to heights unexpected for a kid with a 5-foot-7 frame. The tales of his unfathomable accomplishments slowly leaked beyond the city limits of Fennville into Kalamazoo and greater Southwestern Michigan, then to Detroit. When Detroit Free Press writer Hal Schram relayed Jordan’s feats, the secret traveled across the state and beyond its drawn borders.

From there the legend of Jordan’s accomplishments grew. In Fennville, as in many small towns across the country, the city shut down when a game was played. The Jordan story was so enticing that thousands would travel vast distances to see him play with their own eyes. Today, his single season scoring average of 44.4 points per game during the 1964-65 campaign still remains the top mark in the MHSAA record book.

JordanVille runs just shy of a half hour. Contained within is insight into the athlete that is challenging to relay in print form. Thanks to access to home movies and a series of interviews with Jordan, former teammates, past opponents and his high school coach, the determination, dedication and drive of a kid who wouldn’t let physical size be a deterrent from achievement radiates from the screen. On display is small town America at its finest, and perspective formed over 50+ years.

For Mooy, it completes a filmmaking journey started six years ago. But the story of Jordan, in his eyes, date back to his school days. Mooy first heard about Jordan as a 7th-grader from a math teacher. A second-team all-St. Joseph Valley League selection, Mooy played at Marcellus High School and scrimmaged against Jordan and the Fennville Blackhawks.

He couldn’t believe his eyes.

“Everyone wanted to see this kid play,” said Mooy in 2011. “He was the first high school player I saw sign an autograph.

Today, with the interviews complete, and the film ready for viewing, Mooy sees more than just a sports story:

“With the benefit of years now passed, I look at the Rich Jordan story with a new respect. JordanVille created a place that was welcoming no matter who you were, or what color your skin happened to be. It was the 1960s. Rich was growing up Jewish, the Civil Rights Movement was in full swing, and the Vietnam War was on everyone's mind. And in Fennville, Michigan, from 1961 to 1965, the Jordan high school years, there were lessons beyond sports being learned by everyone that would last a lifetime. The Jordan household, under the guidance of (his parents) Tuffy and Sylvia Jordan, is where the story begins."

The film speaks of a time that has departed. Competition for our attention was less focused; phones hung on walls or sat on tabletops, communities were tighter, the training table featured peanut butter and chocolate milk instead of protein powder. A city could easily be renamed for a day.

The film also reminds us that those days were far from perfect.

If all goes as planned, the public will see the finished product come the flip of the calendar. In West Michigan, JordanVille is scheduled to show on New Year’s Day at 6 p.m. on WGVU, and will repeat on WGVU-Life at 7:30 p.m., Friday, Jan. 5.

Seek it out, and spread the word, just like in days of old.

Ron Pesch has taken an active role in researching the history of MHSAA events since 1985 and began writing for MHSAA Finals programs in 1986, adding additional features and "flashbacks" in 1992. He inherited the title of MHSAA historian from the late Dick Kishpaugh following the 1993-94 school year, and resides in Muskegon. Contact him at [email protected] with ideas for historical articles.

PHOTOS: (Top) Richie Jordan runs Fennville's offense during his thrilling high school career in the 1960s. (Middle) Jordan memorabilia, as captured by Bill Williams.

Neitzel Finds Way Back to High School Hoops

By Dean Holzwarth
Special for MHSAA.com

July 31, 2020

GRAND RAPIDS – Drew Neitzel is a self-proclaimed basketball junkie.

So when the opportunity arose to reconnect with the high school basketball scene, the former Mr. Basketball and Michigan State standout didn’t think twice.

Neitzel, 35, has spent the past five years as a high school basketball radio analyst alongside longtime broadcaster Bret Bakita.

“It was a natural fit for me coming back to Grand Rapids, and I’ve known Bret since he was broadcasting my games at Wyoming Park,” Neitzel said. “He was looking for a partner and reached out to me. 

“I didn’t have the time or desire to maybe get involved with coaching locally, so the high school broadcasting was the perfect fit to keep me around the game and feed my appetite for the game. Friday night hoops is one of the best atmospheres with the student sections and great crowds, and there’s a great following in West Michigan. It’s great to be a part of that high school action again.”

Bakita has been a staple in the West Michigan sports scene and has been a mentor to Neitzel.

“Bret is a true professional and a great guy to work with and learn from,” Neitzel said. “It’s been a great fit and a great team, and hopefully we have a season this winter.”

Neitzel and Bakita were broadcasting a boys District Semifinal in Holland the night before the Covid-19 pandemic started affecting the landscape of sports.

NCAA conference tournaments were canceled, and soon after March Madness and the remainder of the high school winter and spring seasons as well.

Netizel currently lives in Grand Rapids with wife, Kristi, and their son, Drake, who turns 1 in August.

The recent pandemic has changed the lives of many around the world, but Neitzel has tried to take everything in stride.

“It’s certainly been different, and my wife and I are both working from home, which has been good since we have a 1-year-old,”  said Neitzel, who works as a financial advisor in Grand Rapids. 

“We try to see the positives with everything going on and the craziness in the world, and working from home allows us to spend extra time with our little guy.

“It presents its own challenges, but overall we’re doing well and we’re trying to be smart and responsible by social distancing and staying outside. Not putting ourselves in harm’s way if we don’t have to.”

The pandemic and enforced precautions has put a damper on summer activities, which included Neitzel’s annual basketball camp.

The popular Drew Neitzel Basketball Camp has been running for more than a decade, but likely will be halted due to the pandemic.

“This would’ve been our 12th year, and it has been very successful and continued to grow,” Neitzel said. “It’s the one week in the year that I get to get back in the gym with the kids and my dad and 15 of my good buddies who help coach.

“It’s disappointing that we haven’t had the chance to run the camp, and we haven’t officially canceled it, but it looks more like that’s going to be the outcome with everything going on and the gyms not being allowed to open.”

His stellar high school career at Wyoming Park included becoming the school’s all-time leader in points and assists, while winning the Mr. Basketball Award and taking his team to the Class B Semifinals as a senior in 2004. In one of the most memorable games in MHSAA Tournament history – and before a capacity crowd at the Breslin Center – Neitzel scored 36 points but saw his team fall 79-63 to a Detroit Renaissance eventual champion that included major Division I college prospects Malik Hairston, Joseph Crawford and Tajuan Porter.

Quickly, Neitzel made an impact in East Lansing as well. He was a starting point guard for a majority of his time as a Spartan, and helped Michigan State reach the Final Four as a freshman.

“I couldn’t have written a better college career,” Neitzel said. “You wish you would’ve won more games and went to more Final Fours, but when I look back, to step in and start halfway through my freshman year for Coach Izzo and for him to give me the reins with a senior-heavy team was a great experience.

“That 12 months of my life was absolutely crazy. My senior year of high school going to the Breslin Center, winning Mr. Basketball and then earning a starting spot and going to the Final Four was a wild ride. It was an awesome year for me, personally.”

After not being selected in the 2008 NBA Draft, Neitzel played professionally in Germany and France for five years while also being invited to NBA summer leagues and training camps with Minnesota, Portland and Dallas.

His last taste of the NBA came in 2011 during training camp with the Mavericks. He was eventually cut, and finished the season in the G League.

“That was a great experience,” Neitzel said. “They were a first-class organization and Mark Cuban and Rick Carlise were great. It was the year after they beat Miami in the NBA Finals so they were still on cloud nine from the championship.

“The guys in that locker room were Jason Kidd, Jason Terry, Dirk Nowitzki, Vince Carter, Delonte West, Shawn Marion and Lamar Odom. I was a fly on the wall, and to be around those NBA greats and veterans was definitely one of the highlights of my career.”

Made in Michigan 2020

July 28: Nichols Lends Winning Past to West's Present - Read
July 17:
Miss Tennis Serving Now as 'Hero Coach' - Read
July 9:
Joplin Always Has Known Value of Home - Read
June 24: Fracassa's Remarkable Records Still Rule - Read
June 16: Muskegon Grad Casts "Magic" in HBO Series - Read

Dean Holzwarth has covered primarily high school sports for Grand Rapids-based WOOD-TV for four years after serving at the Grand Rapids Press and MLive for 16 years along with shorter stints at the Ionia Sentinel and WZZM. Contact him at [email protected] with story ideas for Allegan, Kent and Ottawa counties. 

PHOTOS: (Top) Drew Neitzel attempts a free throw before a packed Breslin Center during the 2004 Class B Semifinals. (Middle) Neitzel, with wife Kristi and son Drake. (Top photo by Gary Shook; middle courtesy of Drew Neitzel.)