Film Fills In Picture of 'Fennville Flash'

By Ron Pesch
MHSAA historian

December 28, 2017

We’ve been here before, but not in this way.

The last time was for a retrospective, covering one of the most impressive and awe-inspiring prep careers in Michigan high school history. That time was in print, and included a handful of still images that tried to illustrate the unbelievable.

But this time, the story is in documentary form. It’s woven together from grainy, scratched, faded silent film, a format of capturing memories familiar to thousands of people from generations past, as well as a series of modern-day high-resolution interviews. 

Here, the basketball life of the athlete known as the “Fennville Flash” delivers on many levels. Yes, there is a Richie Jordan.

JordanVille, a documentary by John Mooy & Anne Colton, recalls a time when legend spread via word of mouth, newsprint and AM radio.

While it’s hard to comprehend for many today, the exploits of our athletic heroes were formed by “poets in the press box” who sat with pencil and paper, a typewriter, a microphone or a telephone, and described to their audience what they witnessed. On the receiving end, readers and listeners conjured up visualizations based on the facts, phrases and superlatives designed to create an image.

“Traveling left to right on your radio dial” helped listeners feel they were a member of the crowd, seated in the stands, in on the action and a witness to the mayhem. “Packed to the rafters,” reminded fans the importance of what was happening. An exciting game, presented by those with skill, created an event you longed to see. If a broadcast couldn’t be picked up on a transistor or tube radio, the final result might not be known, at the earliest, until the following day’s newspaper arrived.

I’ve told Jordan’s story via the MHSAA before; how he latched on to athletic training, weights and repetition to mold himself into a well-rounded athlete, able to leap to heights unexpected for a kid with a 5-foot-7 frame. The tales of his unfathomable accomplishments slowly leaked beyond the city limits of Fennville into Kalamazoo and greater Southwestern Michigan, then to Detroit. When Detroit Free Press writer Hal Schram relayed Jordan’s feats, the secret traveled across the state and beyond its drawn borders.

From there the legend of Jordan’s accomplishments grew. In Fennville, as in many small towns across the country, the city shut down when a game was played. The Jordan story was so enticing that thousands would travel vast distances to see him play with their own eyes. Today, his single season scoring average of 44.4 points per game during the 1964-65 campaign still remains the top mark in the MHSAA record book.

JordanVille runs just shy of a half hour. Contained within is insight into the athlete that is challenging to relay in print form. Thanks to access to home movies and a series of interviews with Jordan, former teammates, past opponents and his high school coach, the determination, dedication and drive of a kid who wouldn’t let physical size be a deterrent from achievement radiates from the screen. On display is small town America at its finest, and perspective formed over 50+ years.

For Mooy, it completes a filmmaking journey started six years ago. But the story of Jordan, in his eyes, date back to his school days. Mooy first heard about Jordan as a 7th-grader from a math teacher. A second-team all-St. Joseph Valley League selection, Mooy played at Marcellus High School and scrimmaged against Jordan and the Fennville Blackhawks.

He couldn’t believe his eyes.

“Everyone wanted to see this kid play,” said Mooy in 2011. “He was the first high school player I saw sign an autograph.

Today, with the interviews complete, and the film ready for viewing, Mooy sees more than just a sports story:

“With the benefit of years now passed, I look at the Rich Jordan story with a new respect. JordanVille created a place that was welcoming no matter who you were, or what color your skin happened to be. It was the 1960s. Rich was growing up Jewish, the Civil Rights Movement was in full swing, and the Vietnam War was on everyone's mind. And in Fennville, Michigan, from 1961 to 1965, the Jordan high school years, there were lessons beyond sports being learned by everyone that would last a lifetime. The Jordan household, under the guidance of (his parents) Tuffy and Sylvia Jordan, is where the story begins."

The film speaks of a time that has departed. Competition for our attention was less focused; phones hung on walls or sat on tabletops, communities were tighter, the training table featured peanut butter and chocolate milk instead of protein powder. A city could easily be renamed for a day.

The film also reminds us that those days were far from perfect.

If all goes as planned, the public will see the finished product come the flip of the calendar. In West Michigan, JordanVille is scheduled to show on New Year’s Day at 6 p.m. on WGVU, and will repeat on WGVU-Life at 7:30 p.m., Friday, Jan. 5.

Seek it out, and spread the word, just like in days of old.

Ron Pesch has taken an active role in researching the history of MHSAA events since 1985 and began writing for MHSAA Finals programs in 1986, adding additional features and "flashbacks" in 1992. He inherited the title of MHSAA historian from the late Dick Kishpaugh following the 1993-94 school year, and resides in Muskegon. Contact him at [email protected] with ideas for historical articles.

PHOTOS: (Top) Richie Jordan runs Fennville's offense during his thrilling high school career in the 1960s. (Middle) Jordan memorabilia, as captured by Bill Williams.

Accomplished Official Also at Home in Huddle Guiding Vandercook Lake Comeback

By Doug Donnelly
Special for MHSAA.com

January 11, 2022

JACKSON – Cory Ray is right where he is supposed to be.

The second-year Vandercook Lake boys basketball coach has the Jayhawks off to their best start in years, setting up a key Cascades Conference battle for tonight against another undefeated team, Napoleon.

After spending a decade as a basketball referee in southeast Michigan, Ray has thrown his passion into coaching. It’s been an interesting transition, but one he is thoroughly enjoying.

“I never thought I would switch over to being a coach,” Ray said. “It’s been crazy, but I’m enjoying it.”

Ray is a 2003 Vandercook Lake graduate. He played basketball for the Jayhawks but soon found his calling as an umpire in baseball and basketball official. He has climbed the ladder as an umpire; he worked the MHSAA Finals a few years ago, moved up to NAIA and Division III and now regularly is called for Division I college games. 

His basketball career took a turn when Vandercook Lake needed a junior high coach.

“I started talking to them about it,” Ray recalls. “I started doing that, and coaching just grew on me.”

When the Jayhawks varsity position opened in 2017, he applied, but didn’t get the job. He wasn’t discouraged.

“I didn’t get it because of a lack of experience,” he said. 

He kept coaching at the junior high level. Before the pandemic, he finally got his chance. 

Vandercook Lake basketball“I don’t want a varsity job anywhere but Vandercook Lake. I always figured if I am going to put that kind of investment and time into a head coaching position, I want it here, where I went to school, where my kids go to school,” he said. “If I’m going to do it, I want to do it in the place where I am from.”

Ray, 37, lives in the district and his wife Sarah is the Jayhawks cheer coach. One of their daughters is in the eighth grade. 

He’s thrown himself into the job and helped the Jayhawks taste success after a couple of down years. The 2017-18 team won only two games, and the 2019-20 team just four.

Last year Vandercook Lake went 9-9 in the shortened season, encouraging Ray about this winter. The seniors last year, he said, helped bring along the younger players.

“I had a great relationship with them,” he said. “They really set the foundation for this year’s team.”

The 6-0 start, however, is more than even Ray could have imagined. The 12-player varsity roster includes 11 seniors.

“I knew we could be good,” he said. “I wasn’t sure how good.”

One of the reasons Ray was confident about this season was the return of 6-foot senior Demarion Smith. “It’s always a good starting point when you have someone who averaged 21 points a game come back,” Ray said.

Smith’s presence gives opposing defenses plenty to think about. But he’s far from being the only scoring threat on the roster.

“We have shooters everywhere,” Ray said.

Anthony Jimenez has had some big games already. Jermaine Buckner is the true point guard who runs the show. Tyrell Showers and Avery Pierce are on the verge of breakout seasons.

Against Manchester last week, Buckner nearly recorded a triple-double with 26 points, 13 rebounds, eight assists and five steals. An earlier game, he hit four triples in the first half to keep the team close before the others got hot.

“Doing what he does really opens up the floor for Smith and Jimenez,” Ray said. 

Since Ray knew he had an offense to count on, he spent the summer and preseason focusing on defense.

Vandercook Lake basketball“We knew our focus had to be on the defensive end. We knew that had to be good. Plus, we do a nice job of crashing the boards,” he said. “If we can hold teams in the 30s and 40s, it’s going to be hard to lose. We have a couple kids on the verge of being big-time players for us. I see a lot of growth on the floor.”

The community has bought into the team, too, supporting the Jayhawks at every turn, from being in the stands to helping the team give back. 

“The thing that I’m most happy and impressed with is how the community has responded and supported,” he said. 

The transition from referee to coach gives Ray a different perspective. 

“Being a high school basketball coach has made me a better umpire,” he said. “Being on both sides, you can see the investment the coaches put in and why they care so much. It definitely gives you a different perspective. You start to see both sides of it. You get why the coaches are so intense, so into the games.”

It’s still early in the season, but tonight’s matchup between the Jayhawks (6-0) and Napoleon (6-0) has the makings of a beauty. It could be viewed as a possible changing of the guard in the conference, lately dominated by Hanover-Horton, which has won or shared league titles seven of the past eight seasons but is off to just a 2-4 start.

Vandercook Lake last won Cascades Conference titles in 2011 and 2012. Napoleon hasn’t won one since 2008-09.

“You love to see someone from your area, your conference, do well. But, at the same time, you like to see someone else give it a run,” Ray said. “We just have to continue to play with the same identity we’ve been playing.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTOS (Top) Vandercook Lake coach Cory Ray huddles with his team during a timeout this season. (Middle) Ray and two of the community’s youth players show off championship hardware. (Below) Jayhawks fill a grocery cart during a Christmas shopping trip to benefit a local family. (Photos courtesy of the Vandercook Lake boys basketball program.)