Coaches Return With College Knowledge

By Tom Markowski
Special for Second Half

February 24, 2016

North Farmington boys basketball coach Todd Negoshian is not so vain to believe he’s at the top of his profession.

After all, he’s nearing just his fifth season running what is considered one of the top programs in the Oakland Activities Association.

What Negoshian is certain of is that he is a better coach now than he was during the early 2000s when he entered the profession as an assistant at North Farmington under his father, Tom Negoshian.

In addition to Todd Negoshian’s years as a high school coach, he spent three seasons (2004-07) as an assistant coach at Oakland University under coach Greg Kampe. Having worked at the college level has not only added to his knowledge as a coach but also given him an opportunity to work with different people under different circumstances but with similar goals.

“I learned a lot from Kampe,” Negoshian said. “I learned a lot about relationships. He has the uncanny ability to (scold) a kid and then 30 seconds later have your arms around him. It’s about building relationships.

“It’s his approach to coaching. There’s so many things you learned outside of coaching.”

This brief stint at the collegiate level gave Negoshian, 35, a whole new perspective on how to coach and how to be a coach. Building relationships takes time, and to those committed to being a coach who cares about his or her players, it’s paramount to allow for that time.

Some coaches, like John Beilein at University of Michigan, start out coaching at the high school level, move on to college and remain there. A number of others statewide have taken paths similar to that of Negoshian.

LaMonta Stone at River Rouge and Steve Hall at Detroit Cass Tech started coaching at the high school level and have recently returned to their roots after each spent several years as a college coach.

Stone played for the legendary Lofton Greene at River Rouge and then coached the Panthers to a Class B title in 1999. Stone ambitiously sought a position at the next level and was quite successful. He spent two seasons at Eastern Michigan, two at Ohio State and 10 at Bowling Green before returning to River Rouge last season as head coach.

And he has no regrets.

“At that point, I had goals,” Stone said of making the jump to college. “There were things I wanted to do. I still have goals. People ask me, would I go back to college? I don’t know. If the situation was right, I might.”

Stone, 49, returned for two reasons: family and community. Last season he was able to coach his oldest son, LaMonta, Jr., his senior year. Stone also has two other sons, ages 6 and 9.

Basketball is king in River Rouge. Greene won a record 12 MHSAA titles and the program has won two more since his departure. But the Panthers relinquished their claim as a state power soon after Stone left and haven’t been much of a factor in the tournament since. Stone intends on changing that.

“It’s a situation where, I’d been (coaching in college) for 14 years,” he said. “I’d reached all my goals. The only one I didn’t was to become a head coach. But you’re an assistant in the Big Ten. You can’t get much higher than that.

“The opportunity to come back to that community, I just couldn’t pass up. I get to be more of a part of my sons’ lives.”

In addition to the high school season, Stone said he enjoys coaching during the summer, in camps and individually.

“I can, within the (Michigan High School Athletic Association) rules, work with kids outside of Rouge,” he said. “I get calls all the time saying can you work with my son. I work with them but they can’t come to Rouge. I like it that way. There’s no pressure on me or them.”

Hall, 45, was one of the state’s top players when he graduated from Cass Tech in 1988. He played four years in college (Washington, Virginia Tech) before playing professionally overseas. In 1996 he became the head coach at Detroit Rogers, an all-boys school in the Detroit Public School League. Hall spent nine seasons there and won three MHSAA titles before the school closed.

Hall went to Detroit Northwestern in 2005 and spent three seasons there, winning one PSL title, before accepting a position as an assistant coach at Duquesne University in Pittsburgh.  He spent four seasons there before becoming an assistant coach at Youngstown State. On Aug. 25, Hall officially came back to Detroit as athletic director and boys basketball coach at Cass Tech.

Like Stone, Hall was looking for a more stable lifestyle. Family came first, and the opportunity to coach his alma mater was too good to pass up.

“A lot had to do with my life at this stage,” he said. “I have two young boys (ages 7 and 4) and to be more a part of their lives is important. If I wanted to spend time with them, we’d go to a game where I was recruiting a kid and that would be our time together on that given day.

“And I have a passion for this school. This whole year has been learning on the fly. At Rogers there was a lack of numbers. Here football is huge. We didn’t have a football team at Rogers. And here I have a surplus of numbers. It’s a different dynamic. Rogers was the smallest school in the PSL by enrollment. Cass is the biggest.”

Hall said he doesn’t miss the hours of travelling on the road, going into countless gymnasiums recruiting players and trying to convince them and their coaches that his university was the right one. It’s not that his responsibilities as athletic director and coach are less demanding. But being able to go home every night and see his children and sleep in his bed has its rewards.

Hall said he had more than a few conversations with Stone on returning home.

All three coaches agree that experience has its benefits. It’s not that coaching is any easier at this time. The challenges are still there and in many ways demand different approaches.

“Every stop makes you better,” Negoshian said. “Anytime you coach kids, the more you are around them, it helps.

“The game has changed. Society changed. Kids don’t want to fight through tough times. That’s why you see so many transfers. Everybody wants to be the hero. They want the focus on them. And it’s just not them. It’s the family. I’m not sure all of the parents are committed. They don’t want to go to A, B and C to get to D.”

Hall said the expectations for incoming freshmen and their parents are so different than it was when he was in high school. Then students went to a certain school, whether it was a power like Detroit Southwestern or a neighborhood school like Detroit Mumford, to be a part of an established program.

“It’s a trickle down from college,” Hall said. “It’s not, ‘I want to send my kid to a great program.’ There’s the attitude that if my son isn’t a part of it as a freshman, I’ll go somewhere else instead of being part of the process.”

Tom Markowski is a columnist and directs website coverage for the State Champs! Sports Network. He previously covered primarily high school sports for the The Detroit News from 1984-2014, focusing on the Detroit area and contributing to statewide coverage of football and basketball. Contact him at [email protected] with story ideas for Oakland, Macomb and Wayne counties.

PHOTOS: (Top) Current River Rouge boys basketball coach LaMonta Stone returned to his alma mater after serving as a college assistant including at Bowling Green. (Middle) Todd Negoshian, LaMonta Stone, Steve Hall. (Top photo courtesy of LaMonta Stone.)

Ambrose & Whitaker Teaming Up Again to Power Reeths-Puffer Hoops Surge

By Tom Kendra
Special for MHSAA.com

February 7, 2024

Travis Ambrose and Jaxson Whitaker love to compete, and they love their school.

West MichiganThe good friends, who are best known around Muskegon Reeths-Puffer as basketball players, were recruited onto the football team this fall and both made an immediate impact at receiver – with Ambrose getting a Division I scholarship offer from Central Michigan University before playing a varsity game.

Last spring, for the heck of it, they played on the tennis team for the first time and crushed it in doubles.

So last week, when the senior duo – arguably one of the best inside-outside tandems in the entire state – led the Rockets to a convincing 63-45 victory at state-ranked Muskegon (the Big Reds’ first home regular-season loss in three years), it was a source of immense pride.

“We wanted to show people that Muskegon isn’t the only basketball power in this area,” explained Ambrose, a 6-foot-8 center who dominated the game on both ends with a triple-double of 24 points, 14 rebounds and 10 blocks.

“People on the East Side think it’s only Muskegon and no one else. We want people to know about Reeths-Puffer.”

Puffer followed up that epic win with another Friday night at rival Muskegon Mona Shores to improve to 15-1 overall and 9-0 in the Ottawa-Kent Conference Green, and jumped into the state’s Associated Press Division 1 rankings this week at No. 9, one spot behind Muskegon.

Ambrose dunks against Zeeland East. “It was a great week for our school,” said third-year R-P coach Nate Aardema. “It meant a lot to get a win like that at Muskegon and that it wasn’t fluky, like banking in a 3-pointer at the buzzer to win. We earned it.”

The Rockets, whose only loss came back on Dec. 15 against Hudsonville, are now in position to end a nearly 40-year drought without a conference championship.

It was actually 1985 when R-P won the Seaway Conference title behind star center Mark Hughes, who went on to captain Michigan to a national championship and is now an executive with the Los Angeles Clippers. That was also the last year the Rockets won a District championship.

Aardema knows his team still faces a difficult road to capture those titles, starting with a home rematch Friday night against Muskegon.

That road got rougher Monday night, when Ambrose injured his hip in practice, forcing him to miss Tuesday’s home game against Holland. His absence left a hole in the lineup, especially on the defensive end, as the Rockets barely held on for their 12th straight win, 67-64, after beating the Dutch by 32 points in their first meeting this season.

Ambrose, who grew up in California and came back to his mother’s hometown of Muskegon his freshman year so he could play sports during the COVID-19 pandemic, is hopeful he will be back for Friday’s rematch with Muskegon.

Ambrose (6-8, 240 pounds) is an extremely mobile big man who is averaging 19.5 points per game (and shoots 65 percent from the floor), along with 10.1 rebounds and 3.4 blocks.

His athletic ability was so apparent that CMU football made him an offer at its summer camp, before he had even played a varsity snap. Ambrose validated Central’s confidence with a breakout season last fall – finishing with 25 catches for 304 yards and seven TDs while being recognized as the team’s best blocker at tight end.

“When he got that offer to Central for football, he was in the gym that same day working on basketball,” said Aardema. “I asked him if he was still all-in for basketball, and he told me: ‘Of course. I don’t want to let my team down.’”

Whitaker, a 6-4 shooting guard, was the other key receiver last fall for the Rockets, who finished 7-3 and nearly knocked off Muskegon and Mona Shores on the gridiron as well.

“I’m super-glad that I decided to play football my senior year,” said Whitaker, who, like Ambrose, was recruited by coach Cody Kater after not playing football his junior year. “I learned so much from our coaches and the other guys on the team. It was a great experience overall.”

Whitaker gets to the lane as Sailors defenders converge. Whitaker, who was committed to Ferris State for basketball, is a lethal 3-point shooter who can also use his size and strength to drive to the basket. He is the school’s all-time leader in 3-point shooting and averages 17 points, five assists and four rebounds per game.

Whitaker stepped up with Ambrose out of the lineup Tuesday, going off for 31 points (including six 3-pointers) to go along with six rebounds.

The other senior starter for R-P is 6-4 Antrel Jones, a great passer on the hardwood who, appropriately, was the Rockets’ quarterback on the football field. Jones averages six points, six rebounds and three assists per game.

Rounding out the starting lineup are 6-4 junior Brayden Mitchelson (7.0 points, 5.0 rebounds, 3.0 assists) and 6-1 sophomore Marvin Moore (9.0 ppg), who made four clutch free throws Tuesday night to preserve the victory over Holland.

In addition to the second showdown with Muskegon on Friday, the Rockets have another huge game on Feb. 17 against No. 5-ranked North Farmington at the Wilson Chandler Invitational at Grand Rapids Catholic Central. R-P then ends the regular season with tough league matchups against Zeeland East and Zeeland West.

Whitaker said the key to the remainder of the season, in addition to getting Ambrose back on the court and healthy, will be overcoming the Rockets’ lack of basketball tradition and truly believing they belong in big games in March.

“We should have the mindset that we are one of the best teams in the state,” said Whitaker. “If we believe that and play with that focus and confidence, we should keep winning games.”

Tom KendraTom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.

PHOTOS (Top) Muskegon Reeths-Puffer’s starters including Travis Ambrose (21) and Jaxson Whitaker (5) huddle before the start of Friday’s win over Mona Shores. (Middle) Ambrose dunks against Zeeland East. (Below) Whitaker gets to the lane as Sailors defenders converge. (Photos by Joe Lane/Joe's Creative Expressions.)