Branstrom-Led Mid Pen Built to Play Big

January 10, 2018

By Dennis Grall
Special for Second Half

ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.

Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.

"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.

Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.

That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.

"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."

Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.

Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.

Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.

"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.

"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."

That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.

"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."

Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.

"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.

Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.

"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."

Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."

That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."

His two teams will practice together, and varsity players will serve as assistant coaches.

The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.

Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."

He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.

"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."

However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.

More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.

He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.

Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."

Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.

"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."

Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor.  "In pick-up games and practices, they want to shoot those threes, and that has changed everything.

"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."

Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.

Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.

Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.

PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)

Accomplished Official Also at Home in Huddle Guiding Vandercook Lake Comeback

By Doug Donnelly
Special for MHSAA.com

January 11, 2022

JACKSON – Cory Ray is right where he is supposed to be.

The second-year Vandercook Lake boys basketball coach has the Jayhawks off to their best start in years, setting up a key Cascades Conference battle for tonight against another undefeated team, Napoleon.

After spending a decade as a basketball referee in southeast Michigan, Ray has thrown his passion into coaching. It’s been an interesting transition, but one he is thoroughly enjoying.

“I never thought I would switch over to being a coach,” Ray said. “It’s been crazy, but I’m enjoying it.”

Ray is a 2003 Vandercook Lake graduate. He played basketball for the Jayhawks but soon found his calling as an umpire in baseball and basketball official. He has climbed the ladder as an umpire; he worked the MHSAA Finals a few years ago, moved up to NAIA and Division III and now regularly is called for Division I college games. 

His basketball career took a turn when Vandercook Lake needed a junior high coach.

“I started talking to them about it,” Ray recalls. “I started doing that, and coaching just grew on me.”

When the Jayhawks varsity position opened in 2017, he applied, but didn’t get the job. He wasn’t discouraged.

“I didn’t get it because of a lack of experience,” he said. 

He kept coaching at the junior high level. Before the pandemic, he finally got his chance. 

Vandercook Lake basketball“I don’t want a varsity job anywhere but Vandercook Lake. I always figured if I am going to put that kind of investment and time into a head coaching position, I want it here, where I went to school, where my kids go to school,” he said. “If I’m going to do it, I want to do it in the place where I am from.”

Ray, 37, lives in the district and his wife Sarah is the Jayhawks cheer coach. One of their daughters is in the eighth grade. 

He’s thrown himself into the job and helped the Jayhawks taste success after a couple of down years. The 2017-18 team won only two games, and the 2019-20 team just four.

Last year Vandercook Lake went 9-9 in the shortened season, encouraging Ray about this winter. The seniors last year, he said, helped bring along the younger players.

“I had a great relationship with them,” he said. “They really set the foundation for this year’s team.”

The 6-0 start, however, is more than even Ray could have imagined. The 12-player varsity roster includes 11 seniors.

“I knew we could be good,” he said. “I wasn’t sure how good.”

One of the reasons Ray was confident about this season was the return of 6-foot senior Demarion Smith. “It’s always a good starting point when you have someone who averaged 21 points a game come back,” Ray said.

Smith’s presence gives opposing defenses plenty to think about. But he’s far from being the only scoring threat on the roster.

“We have shooters everywhere,” Ray said.

Anthony Jimenez has had some big games already. Jermaine Buckner is the true point guard who runs the show. Tyrell Showers and Avery Pierce are on the verge of breakout seasons.

Against Manchester last week, Buckner nearly recorded a triple-double with 26 points, 13 rebounds, eight assists and five steals. An earlier game, he hit four triples in the first half to keep the team close before the others got hot.

“Doing what he does really opens up the floor for Smith and Jimenez,” Ray said. 

Since Ray knew he had an offense to count on, he spent the summer and preseason focusing on defense.

Vandercook Lake basketball“We knew our focus had to be on the defensive end. We knew that had to be good. Plus, we do a nice job of crashing the boards,” he said. “If we can hold teams in the 30s and 40s, it’s going to be hard to lose. We have a couple kids on the verge of being big-time players for us. I see a lot of growth on the floor.”

The community has bought into the team, too, supporting the Jayhawks at every turn, from being in the stands to helping the team give back. 

“The thing that I’m most happy and impressed with is how the community has responded and supported,” he said. 

The transition from referee to coach gives Ray a different perspective. 

“Being a high school basketball coach has made me a better umpire,” he said. “Being on both sides, you can see the investment the coaches put in and why they care so much. It definitely gives you a different perspective. You start to see both sides of it. You get why the coaches are so intense, so into the games.”

It’s still early in the season, but tonight’s matchup between the Jayhawks (6-0) and Napoleon (6-0) has the makings of a beauty. It could be viewed as a possible changing of the guard in the conference, lately dominated by Hanover-Horton, which has won or shared league titles seven of the past eight seasons but is off to just a 2-4 start.

Vandercook Lake last won Cascades Conference titles in 2011 and 2012. Napoleon hasn’t won one since 2008-09.

“You love to see someone from your area, your conference, do well. But, at the same time, you like to see someone else give it a run,” Ray said. “We just have to continue to play with the same identity we’ve been playing.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTOS (Top) Vandercook Lake coach Cory Ray huddles with his team during a timeout this season. (Middle) Ray and two of the community’s youth players show off championship hardware. (Below) Jayhawks fill a grocery cart during a Christmas shopping trip to benefit a local family. (Photos courtesy of the Vandercook Lake boys basketball program.)