Branstrom-Led Mid Pen Built to Play Big
January 10, 2018
By Dennis Grall
Special for Second Half
ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.
Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.
"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.
Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.
That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.
"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."
Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.
Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.
Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.
"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.
"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."
That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.
"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."
Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.
"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.
Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.
"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."
Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."
That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."
His two teams will practice together, and varsity players will serve as assistant coaches.
The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.
Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."
He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.
"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."
However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.
More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.
He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.
Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."
Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.
"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."
Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor. "In pick-up games and practices, they want to shoot those threes, and that has changed everything.
"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."
Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.
Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.
Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.
PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)
Longtime Coach Researches Photos to Tell Story of Grand Rapids Sports' Past
By
Steve Vedder
Special for MHSAA.com
September 16, 2022
GRAND RAPIDS – Bob Schichtel always pauses when he comes across the ancient black and white photo long enough to ponder whatever became of the two youngsters adorned in Grand Rapids Union basketball uniforms.
The posed shot shows two players facing each other in a local gymnasium in a photo apparently taken four days after the Japanese surprise attack on Pearl Harbor in 1941 that launched the country into World War II. Only a handful of fans today would recognize the players' striped, ultra-short shots and simple sleeveless shirts with "Union" emblazed across the front as recognizable basketball uniforms. One holds a battered-looking basketball, while the other looks on. The two players, whose uniform numbers are "4" and "9," aren't really smiling, but still seem as close as any teammates, whether 81 years ago or today.
In fact, it's the look the youngsters share that intrigues Schichtel, whose thankless, pro bono job it is to identify the two players.
"Once you start," said Schichtel, a former longtime Grand Rapids basketball coach, "it's like looking down a deep rabbit hole."
Schichtel works as a volunteer for the Grand Rapids Public Library trying to identify mostly former Grand Rapids City League basketball players from approximately 1938 through the early fifties. The online photos are mostly from the Robinson Photo Studio Collection taken in conjunction with the Grand Rapids Herald newspaper. The library says the unique collection spans some 950 basketball negatives from the entire Robinson/Herald collection that totals well over 900,000 Grand Rapids photos.
While the work – which amounts to a ton of patience combined with a detective ability – can be exhausting, it's still what Schichtel describes as a labor of love. For example, there's the shot of the two still-unidentified Union players. Schichtel looks at the photo and can't help but wonder whatever happened to the kids. Were they exceptional athletes? Did they leave their marks on Grand Rapids history, whether it was in education, politics, business, industry, the arts or another field? He doesn't even know, as in many photos from this era, whether the two entered the military and thus even survived World War II.
Schichtel has searched everywhere for the answers, but has come up short. Too many times, in fact.
Which isn't to say he'll quit looking or chalk up his research as inconsequential. Schichtel said the foremost reason he spends hours on the project is that many of the athletes he identifies deserve the recognition for achievements far beyond basketball. In many cases former City League basketball, football, baseball, track and tennis athletes became the foundation on which Grand Rapids was built. If Schichtel can uncover an old photo which depicts these youngsters during their high school careers, so much the better, he said.
"It's important to recognize Grand Rapids sports history, and I don't know if we've given enough attention to their past," Schichtel said. "They are what got us here, and I'm a firm believer they need to be recognized for it."
Figuring out that history, however, ranges from, at the least, extremely time consuming to – in too many frustrating cases – virtually impossible. The City League was formed in the late 1920s and featured original schools Grand Rapids Central, Creston, South, Union, Ottawa Hills, Catholic Central and Davis Tech. The league was eventually folded into the Ottawa-Kent Conference in 2008.
"It was a long, evolving league," Schichtel said.
The identification tools available to Schichtel are actually more numerous than most would suspect. For starters, he's formed an impressive database of information by pouring through old City League yearbooks and programs, photos from other collections and microfilm of old newspapers, And then there's also the knowledge gathered by Schichtel himself, a 1968 Grand Rapids Catholic Central graduate. After playing in many old City League gymnasiums, Schichtel went on to compile a 389-197 record in 27 years as the Cougars girls basketball coach. He uses countless City League contacts as both a player and coach to identify athletes. In all, Schichtel taught in the Grand Rapids school system for 34 years.
He also uses the game itself to identify the photos. For instance, he can pinpoint some photos simply by the styles of the uniforms worn by players. He also figures out who is who by other clues such as what the players are doing in the photo. If a player is taking a set shot in the photo, it's likely pre-World War II. The beginnings of the jump shot, or what Schichtel calls "elevation while shooting," is probably mid-1940s. In addition, Schichtel can identify photos through pure basketball athleticism. Players can look a bit awkward in shots from the thirties as compared to players from the late 1940s who were beginning to play with a more obvious flare.
Put all the information together and Schichtel, who has uncovered more than two dozen personal connections to subjects in the photos, believes he has a reasonable shot at identifying them.
Since he signed on with the project, Schichtel figures he's identified about 10 percent of the photos he's viewed. Among the City League athletes he's found shots of Central's John Lavan, who was born in 1890 and played Major League Baseball during the Babe Ruth era and became a military hero who is buried in Arlington National Cemetery; Creston basketball player Roger Wilkins, an assistant United States attorney general during the Watergate hearings; Art Spoelstra of Godwin, a former NBA player and member of the Grand Rapids Hall of Fame; and Grand Rapids native Bill Cutler, who turned a chance post-World War II meeting with then-American League president Will Harridge into a position as commissioner of the Pacific Coast League,
Schichtel said gaining information through photos on the people who became the bedrock of Grand Rapids should be celebrated.
"I think it's a great approach for the community; they shouldn't be forgotten," Schichtel said. "Who else is going to do this? Why do I do it? I see a certain, for lack of a better word, a nobility. These kids played for the love of game, and they became the “Greatest Generation.” These kids did great things. It's not just, 'Well, there's No. 58,’ in a photo.
"You want to know more about them. That's the real intrigue for me."
Tim Gloege of the Grand Rapids Public Library said the collection of photos – and their identification – is continually growing. As more people log onto the library's website, more people want to either add to the collection or have information that leads to an identification. The library estimates about 1,200 photos are searched monthly. But as time grows, many of the original photos are disintegrating. The library is in a constant state of preservation, Gloege said.
"It's a massive project, and we're working to get as many photos online as possible," he said. "The numbers (of photos) we have are rising pretty significantly as people post them on social media.
"When you think of the past and now, you need to realize these are people, kids who used to play basketball and did other things. The work is hard and very time-intensive, but it brings a whole new dimension to history."
Schichtel said he's "kind of picked the low-hanging fruit" on many of the easy photos to identify. But the work will continue.
"Yes, it can be frustrating," he said. "There are limitations if you want it to be accurate. Sometimes you look at a photo and you know it's not going to happen, and you move on. But this a chance to learn about people who made Grand Rapids what it is. That's important to me."
PHOTOS (Top) Two Grand Rapids Union basketball players stand for a photo taken Dec. 12, 1941. (2) Longtime area coach Bob Schichtel researches hundreds of photos that are part of the Grand Rapids Public Library archive. (3) Schichtel has identified these 1941 Grand Rapids Ottawa Hills basketball players as James Horn (left) and Chuch Reynier. (4) Schichtel identified Grand Rapids South High’s “Fireman Five” of, from left, Fred Esslair, Lee Morrow, Jack Carroll, Bob Youngberg and Bruce Bigford. (Historic photos courtesy of the Grand Rapids Public Library.)