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Branstrom-Led Mid Pen Built to Play Big
January 10, 2018
By Dennis Grall
Special for Second Half
ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.
Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.
"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.
Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.
That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.
"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."
Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.
Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.
Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.
"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.
"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."
That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.
"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."
Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.
"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.
Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.
"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."
Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."
That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."
His two teams will practice together, and varsity players will serve as assistant coaches.
The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.
Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."
He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.
"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."
However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.
More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.
He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.
Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."
Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.
"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."
Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor. "In pick-up games and practices, they want to shoot those threes, and that has changed everything.
"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."
Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.
Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.
Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.
PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)
![Muskegon’s Jordan Briggs (2) pulls up for a shot at the 3-point arc during his team’s win Saturday over Ferndale.](/sites/default/files/2023-01/230110_Muskegon_2H.jpg)
Sweet-Shooting Briggs, Talented Teammates have Muskegon Dreaming Big Again
By
Tom Kendra
Special for MHSAA.com
January 10, 2023
Jordan Briggs put on another shooting clinic Saturday night in front of a packed house at Muskegon’s historic Redmond-Potter Gymnasium, repeatedly elevating and hitting 3-pointers and mid-range jumpers, making it look effortless.
While the Muskegon senior has certainly been blessed with plenty of God-given ability, there is so much more to his story.
To fully understand Briggs’ emergence as one of the state’s best pure shooters, you had to be in the gym this summer when there was no crowd, no opposing team, no coaches and no media – just Briggs and the school’s shooting machine.
The only sounds on those days were the squeaks of his shoes echoing off the walls, followed up repeatedly by the swish of a leather ball through nylon. Five-hundred made shots every day. No exceptions. No excuses.
“I love to shoot,” said Briggs, a 6-foot-1 senior who scored a team-high 24 points Saturday to keep Muskegon undefeated with a 62-51 victory over Ferndale in the finale of the three-game Muskegon Basketball Showcase.
“I never get bored, and I could do it all day. That work I’ve put in gives me and my coaches confidence to take those shots in games. I pretty much have the green light.”
He’s not kidding.
Late in the first half Saturday, Briggs had the ball on a 2-on-1 fastbreak when he suddenly pulled up and fired a 3-pointer, which just rimmed out. Muskegon coach Keith Guy, who loves his team to constantly attack the rim, clapped his approval.
“Jordan is a pure shooter,” explained Guy, whose team is 5-0 and 1-0 in the Ottawa-Kent Conference Green. “But he’s also crafty with the basketball. He can get other guys involved and he’s got it on a string, so that’s a nightmare for other teams.
“A lot of great shooters can’t hurt you off the dribble, but he can do both.”
Muskegon’s win Saturday was the 400th career victory for Guy as a head coach – with 191 in nine years at Muskegon Heights and 209 wins in 11 years at Muskegon.
Guy, whose tenure at Muskegon is highlighted by a Class A title in 2014 and two Mr. Basketball winners in DeShaun Thrower (2014) and Deyonta Davis (2015), has another team with the makings of a championship run and another Mr. Basketball candidate in Briggs.
Muskegon features two floor general-type point guards in senior David Day III and junior M’Khi Guy, along with a loaded front court with seven players standing 6-4 or taller, led by starting juniors Terrance Davis (6-6) and Stanley Cunningham (6-5).
A pure shooter like Briggs – a three-year starter who has committed to Wayne State – is something that Guy hasn’t always had, and might be what makes the difference in March.
Briggs had his best game of the season back on Dec. 28 at the Muskegon Area Sports Hall of Fame Classic at Reeths-Puffer High School. Michigan State coach Tom Izzo was there to get a close look at recruiting target Durral Brooks of Grand Rapids Catholic Central, but it was Briggs who stole the show.
Briggs scored a game-high 35 points, including the winning bucket in overtime in an 81-79 victory.
“I just happened to catch fire that night,” said Briggs, who is a 4.0-GPA student and a National Honor Society member. “That was a great win for us and we’re rolling to start the season, which is great. But we want to keep it going and play our best basketball in March, when it really counts.”
In the Big Reds’ first league game Friday night at cross-town rival Muskegon Reeths-Puffer, Briggs got in foul trouble and didn’t score in the first half. He made amends by scoring his team’s first 12 points of the second half (on four 3-pointers), as Muskegon pulled away for a 51-26 victory.
He followed that up with his 24-point performance against Ferndale and is now averaging 24 points, six rebounds and five assists per game.
Guy hopes that, led by Briggs, this year’s team is ready for a long run – literally.
Guy made all of his varsity players that were not on the football team run cross country this fall, and not just for conditioning reasons.
“It put them out of their comfort zones, which is a good thing,” explained Guy, who is also Muskegon’s athletic director. “Take Jordan, for example. Basketball is comfortable for him. I wanted to put him in situations that weren’t as comfortable for him so that he would learn how to adapt and handle being uncomfortable a little better.”
Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.
PHOTOS (Top) Muskegon’s Jordan Briggs (2) pulls up for a shot at the 3-point arc during his team’s win Saturday over Ferndale. (Middle) Briggs makes his move toward the basket. (Photos by Tim Reilly.)