1st-Year Coach Brings Winning Experiences

January 18, 2018

By Dennis Chase
Special to Second Half

TRAVERSE CITY – Like dramatic finishes?

Travis Schuba has experienced his share.

As a junior in high school, Schuba dropped a buzzer-beating shot from the corner, as he was falling out of bounds, to give Kalkaska a stunning 48-47 Class C District basketball win over second-ranked Traverse City St. Francis in March of 2009. The Gladiators were 19-1 at the time.

That shot is one of the most memorable in Kalkaska history.

During the winter of 2011, as a sophomore at Madonna University, Schuba drained another fadeaway from the corner as time expired to upset NAIA-ranked Indiana Tech on the road.

That shot is one of the most pivotal in school history as it helped turn the struggling program’s fortunes around, leading to 63 wins over three years.

And then there was last Friday night.

That’s when Traverse City Central electrified its fan base as sophomore Henry Goldkuhle scored twice in the final 10 seconds to lift the Trojans to a wild 62-61 win over crosstown rival Traverse City West, giving the 26-year-old Schuba his first signature win as Central’s head coach.

“All (three) are memories I’ll never forget,” the first-year coach said. “But with this one (win over West) being in the present, it’s a little sweeter.”

What made it sweeter is that the Trojans showed resolve in battling back from a 13-point deficit.

“All the credit goes to the kids for not giving up and believing in what we do,” Schuba said. “I’ve been preaching all year to play for each other, to play within yourself, and if you do that good things will happen.”

The game was reminiscent of last year’s contest at Central when West opened a double-digit lead, only to see the Trojans whittle away at it. Central’s rally fell short a year ago, but not Friday.

“That’s the way it is in these types of emotional games,” said junior guard Tobin Schwannecke, who led all scorers with 27 points. “There’s always going to be ups and downs. There’s going to be crazy endings. We stayed with it. Coach stresses that, (battling) through tough times. We believed we were going to win. That’s what got it done for us.”

Just two months earlier, Schwannecke was experiencing similar feelings. The junior quarterback dashed 37 yards for a touchdown with under two minutes to play to boost Central to a 17-14 win over West in a Division 2 District football championship game.

Friday’s victory raised Central’s record to 7-3 at the halfway point of the regular season. A year ago, a young Trojans’ squad was 1-9 at this juncture before finishing strong to end 8-13.

The 7-3 mark includes a one-point loss to Gaylord and a two-point loss to Marquette, a game in which Central did not score in the first quarter.

“I know 7-3 sounds OK,” Schwannecke said. “But we know we should have a few more (wins). At the same time, maybe every team needs losses like that early in the year to motivate them and stress to not let it happen again, especially as we get late into the season when it really matters. So, 7-3, we’ll take it. But I’d much rather be 10-0 or 9-1, which I think we should be.”

Schuba would like a couple of those games back, too, but he’s pleased with how his players bounced back, especially after the 50-49 setback to Gaylord two weeks ago. Since, the Trojans have topped Rockford and West to put their season back on track.

The win over West came right before exam week and left the Trojans in an upbeat mood.

“It was an insane win,” senior Jordan Vicent said. “It should give us momentum for the rest of the season.”

It’s a season that’s been “a blur” thus far for Schuba, who accepted the job in August, replacing Jeff Turner, who moved downstate. Schuba has been going non-stop since.

“Once I took over, I was trying to get everything in line, get the boys in the gym, meet everybody, and then we had a great football season and (four) of my players were still playing football,” he said. “I didn’t see them until tryouts. Then a couple players, who would have played big minutes, quit. It was a whirlwind start.”

Actually, it was a whirlwind spring and summer, too.

After returning to Madonna last year to finish his degree in business administration, Schuba set out to land a head coaching job. He was a finalist at Gaylord. The Blue Devils ultimately promoted Justin Johnson, but athletic director Christian Wilson contacted Kingsley officials to put a good word in for Schuba about their open position.

One day after his June interview in Kingsley, Schuba was offered the job. He accepted and then withdrew his name for the Traverse City St. Francis vacancy.

This was it, the head coaching break the then 25-year-old was seeking. He began to implement his system in the summer.

“I had a summer with the team – just not the one I’m coaching now,” Schuba said. “A couple months later, I sit where I am now. It was a crazy turn of events.”

When the Central job opened, it was too inviting for Schuba to pass up.

“He told me it was his dream job,” Central athletic director Mark Mattson said.

Plus, it’s a job that does not come open often. Schuba was aware of that.

“Jeff was there 10 years,” he said. “I didn’t feel like this was an opportunity that would come about any time soon if I didn’t jump on it.”

But would the fact that he was 25 and had limited coaching experience hinder his candidacy?

Schuba said he used his background as a positive. In addition to starring at Kalkaska and Madonna (first-team all-Wolverine-Hoosier Athletic Conference selection for two years), he played professionally, including two seasons with the Washington Generals, the team that traveled the world playing the Harlem Globetrotters.

“I have a background of playing, being around the game,” he said. “I let them know, ‘Yes I’m 25, but I’ve played more and seen more than most people.’ And at my age, nowadays, kids tend to relate better to people of a younger nature. So instead of saying I lack head coaching experience, I use (age) to relate to the boys and get them to buy in and trust me on a personal level to be able to get them to do what we need to do to be successful on the court. I think we have a great relationship. We joke off the court, but once we get to practice they know I mean business. I hope they’re having as much fun as I am. These relationships we’re building now will last a lifetime.”

Mattson said Schuba’s personality and drive won him over.

“I put my feelers out because I didn’t know him,” Mattson said. “I had heard positive things about him, that he was an up-and-coming coach, had been there as a player and had that experience coaching (as a student assistant last year) at Madonna.   

“When we interviewed him, he had a confidence and maturity about him that we really liked. We liked what he had to offer, what he was about. We knew hiring a 25-year-old with no head coaching experience might be rolling the dice and taking a chance, but that’s what we did.”

 And Central has not looked back.

“Besides the fact that he has the guys competing and we’re having success under his leadership, I’ve been really impressed with the way he’s set his standards for the program,” Mattson said. “He doesn’t waver from those. For a 26-year-old now, he gets it. He does a great job interacting with people. He’s focused. He’s driven. When he wants something done, needs something done, he gets after it.”

Mattson said he’s also been impressed with Schuba’s relationships with game officials.

“We’ve received compliments on the way he’s handled himself,” Mattson said. “He holds his staff and himself to high standards. That stuff can be teachable, but when he comes in with it and gets it right away that absolutely reflects positively on the kids, the program and the parents.”

Schuba was on the links, playing a round at the Grandview Golf Club in Kalkaska, when he received word from the district’s human resources office that he had been picked for the job.

“I actually missed the call and had to call back,” he said. “I was teeing off, so as soon as I got back to the cart I gave them a call. It made the rest of the round a little sweeter. I was able to play with more freedom. I wasn’t nervous thinking about it (anymore).”

Still, it was difficult to leave a job he had just accepted.

“I can’t say enough good things about Kingsley for the opportunity they gave me as a young coach without any head coaching experience, other than AAU, to trust me to run that program,” he said.

The Central players applauded the hire.

Vicent played AAU ball for Schuba last summer.

“We’ve been building off that relationship and it’s been going well,” he said. “I feel close to him, and I hope he feels close to me.”

Schwannecke did not play AAU ball with Schuba, but he knew about him.

“Obviously, he’s a pretty big name up here,” he said. “We loved Coach Turner, but after he left Coach Schuba was one of the first guys that came to mind that I would like to have coach us. He pushes us to be our best every day.”

Schuba, an administrative assistant at the high school, said the biggest realization he’s had coaching is that the same approach does not motivate every player.

“You have to realize these kids are 16 and 17,” he said. “Each one is different, and going through different things, so you find a way to coach them differently, but still learn the same things. You can’t yell at every kid the same. You can’t coddle every kid the same. You have to approach each differently and try to find what works and gets them to play at their highest level while still learning the game of basketball and learning life lessons.”

One person not surprised by Schuba’s success is his former college coach at Madonna, Noel Emenhiser.

“Travis has always had an unbelievable understanding of the game,” he said. “That was one of his greatest strengths (as a player). You can look at the individual skills that he has – his shooting ability jumps out – but he really understood how the game was supposed to be played and what it took to be successful.

“He comes from a basketball family. His older brother (Chuck) was a successful college player and high school coach. He understood the game from the day he arrived here. He understood why things worked and why they didn’t. I thought it was a pretty natural fit to want to coach. In addition to understanding the game, Travis has an incredible confidence and that’s important in coaching because he knows what he needs to do, and he has the ability and belief in it to make sure that it happens. He doesn’t go home questioning whether he’s doing the right things. He knows he is, and he’s going to ensure the players believe in that and buy into the same things he does.

“If I were to guess, I would think the players really enjoy playing for him. I’m sure he’s tough and demanding, but at the same time I’m sure he really builds confidence into his players in the way that they understand what it takes (to succeed) and they know they can do it.”

That connection between Schuba and his players was evident on the gym floor following Central’s win over West.

“It was a sea of people, and everyone was excited,” Mattson said. “I was about five feet away as I watched one of our players try to find (Schuba). He was seeking him out to give him a great big bear hug. And when he did, Travis had a huge smile on his face. It was something special as an athletic director to observe this from a distance. That’s what it’s about right there.”

It was another memory-maker for the young coach.

And as for that shot that took down St. Francis in the 2009 high school tournament, that one is hard to forget, too.

His brother, Chuck, who is 11 years older, was the Kalkaska coach at the time.

“I give that one to my brother,” Travis Schuba said. “He did his studies. We threw in a bunch of defensive sets, mixed it the whole game, and slowed them down.”

Ironically, Schuba was supposed to be the decoy on the game-winning play, but he ended up with the ball. The rest is history.

“I still have people ask me, ‘Do you remember that shot?’” he said. “Of course, I remember that shot. It was one of the coolest moments of my career.”

The game-winner for Madonna registers, too. The Crusaders had won eight games in Schuba’s freshman season – Emenhiser’s second at the helm. They had started the 2011-12 season 0-4 when Schuba hit the shot to upset Indiana Tech.

“There were two seconds left on the clock,” Emenhiser recalled. “We ran him off a screen. He went flying into the corner, caught the ball and shot it all in one motion – nothing but the bottoms. That propelled us. We won our next nine games. It was the beginning of that (63-win) run we had for three years. Before (Schuba’s class arrived), we had one winning season in program history. We were still trying to build a culture and change who we were. We had played some good games, but the guys didn’t yet believe we could be a great team. That shot really gave the guys a ton of confidence. It was a pivotal moment in our program.”

Madonna later went on to a win a conference tournament title and play in the NAIA national tournament.

Schuba, who still holds the Madonna career records for 3-pointers made (399) and 3-point accuracy (better than 40 percent), wants his Central players to embrace success as well.

And it seems to be working.

“Coach Schuba does a great job instilling in us that we should expect to win,” Schwannecke said.

So far, so good. 

Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS: (Top) Traverse City Central coach Travis Schuba watches his team work during its game against Grand Rapids Forest Hills Central this season. (Middle) Traverse City Central's Tobin Schwannecke gets to the basket a week ago against Traverse City West. (Below) Central players celebrate their win over the Titans. (Photos by Rick Sack/TC Rick Photo.)

Hillsdale Driving Toward Undefeated Run

By Chip Mundy
Special for Second Half

February 10, 2017

By Chip Mundy
Special for Second Half

HILLSDALE – At Hillsdale, a winning basketball program has become the norm. Victories are expected, conference championships are frequent and star players are an annual feature.

“The pressure is on every year,” Hornets coach Brad Felix said. “I think everybody is complacent with it, they just assume we're going to win 18 or 20 games a year, and they don't realize how difficult it is to do that.”

It wasn't always that way. From 1968 until Felix took over in 2002, Hillsdale not only never won a District tournament, it won just four tournament games.

“We have a great historian around town who keeps up with the basketball program, and he informed me that I was getting into a rat's nest here,” Felix said. “He told me all the stats, with no tournament championships and the winless seasons.”

Still, it was a job coveted by Felix, who had been at Hillsdale for 10 years as girls basketball coach and boys junior varsity coach before he took over the boys varsity team. As a no-nonsense coach, he was prepared for the challenge of changing the culture.

“When I took over the girls program, they hadn't won a game in three years, so I was sort of ready for it and prepared,” he said. “I was extremely upbeat and younger back then, and I had a little pep in my step. I'm very demanding, and I don't really accept that attitude.

“I was fortunate enough to come in and have a lot of good players come through the program. You can't win without having horses in the race, and I've been blessed to have guys with good talent who bought into what I was preaching.”

Success comes in waves

Since Felix has taken over, Hillsdale has two Regional titles and five District championships. The Hornets also have had two unbeaten regular seasons, and after defeating Dundee on Thursday night to clinch the Lenawee County Athletic Association title, they are four wins from a third perfect regular-season run.

“We've mentioned it once,” he said of the potential undefeated season. “I brought it up halfway through the season. I remember the first year I had an unbeaten team here, and the Jackson Citizen Patriot listed all the undefeated teams in the area from 1980. It was like eight teams.

“It is an unusual thing that you might think happens a lot and doesn't happen a lot. It's so hard to do. You can have an off-night, have foul trouble, have injuries. Some team can just play well against you. It's a difficult sport.”

It also has been a somewhat unexpected run, even from Felix's perspective.

“This team has totally surprised me,” Felix said. “I did not think we'd be sitting 16-0. I thought we would be extremely competitive this year, and I thought we'd be a tough out, but for us to run the table at this point has taken me a little off guard.”

Any successful team has talented players, and this Hillsdale team is no exception. But the reasons for its outstanding season might go beyond that. There is a special motivation, and Coach Felix brought in a new defense that has paid off.

The players

The Hornets have talent, and they have a tough 1-2 scoring punch in senior forward Ethan Bernard and junior forward Bryce Drews. Both are averaging more than 20 points a game.

“It is unusual to have two guys average 20 or more, let alone 23 and 21, so if they both finish the year averaging 20, I'll be surprised,” Felix said. “At the same time, we push the ball, and we run a lot of stuff to these two guys and they are getting a lot of sets. They have the green light from everywhere. We go as they go, that's how it is.”

Drews, who was on varsity as a freshman, came into the week averaging 23.2 points, 8.8 rebounds, 2.5 assists and a team-high 3.1 steals per game. Bernard, in his second full year on varsity, checked in at 21.1 points, 5.6 rebounds, 1.5 assists and 1.9 steals per game. And both are shooting at better than 50 percent from the field.

“I can almost talk about those guys at the same time,” Felix said. “Offensively, they are difficult matchups for teams. Both are about 6-4, and if you put your big guy on them, they can go shoot the 3 ball. If you go small, they can post up. They both can put the ball on the floor and drive, so they're tough to guard.”

Hillsdale has gotten some more scoring from sophomore guard Spencer Eves, who is averaging 7.2 points, 2.5 rebounds and 1.8 assists per game.

“People don't realize it because I've got two guys averaging over 20, so they get all the headlines, and this kid is getting his points, and he's doing it quietly,” Felix said. “You don't really notice him on the floor, and that's probably a good thing.

“He's not doing a whole lot of things wrong. We're really looking for him to take a big jump next year, but right now he's chipping in what we need.”

Senior point guard Connor McCosh inherited the biggest challenge on the team. He replaced three-year starting point guard Joe Philipp, who scored more than 1,000 points in his career. With Bernard and Drews around, McCosh doesn't have to have the scoring touch of Philipp.

McCosh is averaging 2.8 points and 2.4 assists per game, and more importantly, he has made just 1.4 turnovers per game.

“He played 10-to-12 minutes a game last year,” Felix said. “He's good at the point. He's not too worried about scoring points, and he can shoot the 3-pointer when he's wide open. He's more of a spot-up.

“He can run the offense, and he has a good IQ for the game, and he knows where guys are supposed to be. He really has filled in well because we lost a really good point guard in Joe Philipp.”

Junior center Collin Brown rounds out the starters. He is averaging 6.2 points and 5.8 rebounds per game, but the big plus is that he is averaging 2.9 offensive rebounds per contest. And he's getting better as the season progresses.

“He's out there because he rebounds,” Felix said. “He's one of the better offensive rebounders we've had here in a while. He does some dirty work underneath; that's where he scores most of his points.  

“He's had a few double-doubles lately, and we hope he's kind of coming into his own. If he can do that for us, it's going to be huge.”

Guards Joe Wilcox, Sam Nash and Trevor Kornak see the most time off the bench. Wilcox brings a threat from the perimeter as he is making 44 percent of his 3-point tries. Nash is grabbing nearly two rebounds per game and Kornak is averaging 1.3 rebounds per game.

“We're not like years in the past when we have three or four 6-5 guys,” Drews said. “Ethan and Collin and me are the tallest guys, and we're 6-3, 6-4. We can play different styles of basketball, though. We can push the ball; we can play down low. We can pretty much play any type of game.”

The motivation

Despite going 18-2 last regular season, Hillsdale had a five-season streak of winning its conference championship snapped. That provided added motivation for this winter.

“You always want to win, and in this program you want to win championships,” Bernard said. “Not winning anything last year was kind of tough. You never want to be the class that lets you down, and actually, my first year on varsity, I was the class that let you down.

“So this year, we have a little chip on our shoulder trying to come back and win championships again.”

As mentioned above, Hillsdale is a member of the Lenawee County Athletic Association, but it began its run of conference titles in the Southern Michigan Athletic Association.

“We were kind of fresh to this league, and we won it three years in a row,” Felix said. “We finished the last league with two championships, so we had won five in a row going into last season.

“We were 18-2 last year, but we were kind of disappointed because both losses were to Onsted, which won our league. At the same time, Onsted was ranked No. 1 in the state; that was a special team with a 7-footer who went on to Michigan. You don't see kids like that very often.”

Then, in a District Semifinal, Adrian edged Hillsdale 42-39 to end the Hornets' season at 18-3.

“I think we got stuck looking ahead in the Districts and got upset,” Felix said. “We wanted to play Onsted one more time, and I think we overlooked Adrian a little bit and ended up losing by three.”

However, Felix goes back to the days in the Twin Valley and sees the move from that conference as a benefit to the program.

“I think it helped that we changed conferences,” he said. “Back in the 1990s when I was the JV coach, we were in the Twin Valley, and it was brutal playing schools that were twice our size. We got beat down every night. It was tough.

“I think the change in atmosphere of playing different teams and playing teams our size definitely helped.”

The new defense

Change can be good, and change has been good for Hillsdale this season. The Hornets have changed their defense, and it is paying off in a big way.

“What triggered it is that we played a team out of Indiana this summer that, quite frankly, we just couldn't score against them,” Felix said. “I was watching them a little bit, and in the second half I just sat down and let the kids play a little bit and watched. They were doing some things that I had thought about doing in the past.

“I didn't feel they were any more athletic than we were. They weren't any bigger than we were. I got with that coach in the summer, and we traded notes, and what they are doing with a few tweaks is what we were doing. I wasn't going to come in here and reinvent the wheel.”

Felix was hesitant to make a complete revision of the defense for a number of reasons.

“He told me it takes a year or a year and a half to put it in, and I said, 'I don't have a year and a half. I've got a good team coming, and I don't want to waste a good team,'” Felix said. “What he was telling me is that I was going to have to change just two or three things, and I thought we could handle that.

“There was some growing pains with it. I have to stay on them. It involves a little more work than in the past, but it's all half-court. We're trapping a little bit at half-court and rotating a little and shortening the floor a little bit and went a little bit to the run and jump in the half-court. I think the guys like it. It's fun.”

It also was important that the players would buy into the change, and they did.

“Defense was one of our main points of focus coming into this year,” Drews said. “We have a new defensive system that we all were excited about, and it's working out well. Usually in the first year of a new system, it isn't that successful, but this year it has been successful.

“We knew there was going to be little cracks and things we needed to figure out. Luckily, we started off good in it, and we found the weaknesses in it in practice and got a lot better at it.”

The coach

On Felix's most recent birthday, he was in the yard outside when his daughter came out to talk to him.

“She said, 'Dad, you need to come in the house real quick.' I come walking in, and there is my whole team for a surprise party,” Felix said. “They came over with all this breakfast food, and they cooked breakfast in my home for me. As tough as I am on these guys, they still surprised me.”

Felix played basketball and football at Bessemer High School, and he said that he played basketball for a coach who was not nearly as demanding.

“I don't know what brought that out of me,” he said. “I'm from a single-parent home. I grew up without a father figure, so I don't know if that toughened me up a little bit.

“Bessemer went to the state finals in football and quarterfinals in basketball. I wasn't one of the stars of the team. I led the team in charges every year. I was one of those gritty players who would dive into the stands for a loose ball.”

Maybe it's the Upper Peninsula thing. Felix likens his style and attitude to another successful basketball coach from the U.P., although on a much larger level.

“I'm not a Tom Izzo, but I would compare myself to his attitude,” Felix said. “I have that grittiness – kind of like Izzo – and I feel like I coach like he does. He's tough on his guys, and his players love him.”

Like all high school coaches, Felix has to adapt his style of play to the talents of his players instead of vice versa. That sometimes forces him to play a style that isn't what he would like – a style that he was able to employ on some of his teams earlier in his career.

“We don't press like we used to anymore,” he said. “If it was my choice and I could recruit, I'd play that style. I love it. It was fun, and the guys enjoyed playing that way. But now, we're more half-court – more like Hanover-Horton – a strict man-to-man with pretty good pressure.

“Our defensive statistics are actually better in terms of points given up, but we're playing a slower style. We still get after people, but not the full court.”

Felix tries to deflect credit for the turnaround at Hillsdale, but the numbers speak for him with the dramatic redirection of the program.

“I give a lot of credit to my players,” he said. “My wife gets mad at me and says, 'Why don't you ever just say you do a good job?' I'm not going to discredit coaching. When I came in, the press was huge, and I put that team over the hump.

“But I just think the little kids buying into what we do with our youth program and kids wanting to be a part of what we're doing and parents having their kids out dribbling a ball a little bit is so important. We went from a doldrum basketball community to one that supports us.”

Felix concedes he might not be the easiest guy for whom to play. But with all that, he has the respect of his players.

“He's awesome,” Bernard said. “He knows everything about basketball, and he has the best basketball IQ I've ever been around. I've learned a lot of things from him.”
Drews shared those thoughts.

“He's a great coach,” he said. “If you just look at the numbers – and we've consistently had 18- to 20-win seasons – and you can't find that at many other places.”

And in the end – maybe even more than the wins and losses – Felix cherishes the relationships with the players.

“I am sure I will reflect back on all of this when I'm done, but it has been fun to be affiliated with so many fine young men,” Felix said. “I think the biggest pride I have is how many guys come back.

“I'm not an easy guy to play for. I'm tough on my guys, but I think they all realize it's tough love. To see them come back – and my alumni come back for the alumni game we have every year – and to have the guys push our guys and tweet, 'You can't let us down, you're part of the Hornets,' is just great. And going to former players' weddings. I think all of that kind of stuff is where I feel the most pride.”

Chip Mundy served as sports editor at the Brooklyn Exponent and Albion Recorder from 1980-86, and then as a reporter and later copy editor at the Jackson Citizen-Patriot from 1986-2011. He also co-authored Michigan Sports Trivia. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTOS: (Top) Hillsdale's Bryce Drews drives the baseline this season again Ida. (Middle) Hillsdale boys basketball coach Brad Felix. (Below) Ethan Bernard splits a pair of defenders to get an open look. (Photos by Mike Linville and Matthew Lounsberry/Hillsdale Daily News.)