'Retired' Periard Still Finding Ways to Serve Suttons Bay

By Tom Spencer
Special for MHSAA.com

May 28, 2021

When Doug Periard retired in August, some thought he had done it all as a teacher, coach, mentor and athletic director for Suttons Bay Schools.

Retirement has proven many wrong.

He did intend to stay on as the baseball coach at least thru the 2022 season. He also thought he’d help out some with the bus driver shortage using the CDL (Commercial Drivers License) he’d recently obtained. Substitute teaching sounded good to him too. 

So he came back in October. He immediately took on an emergency assignment, coaching the school’s 8-player football team to a win over Manistee Catholic Central. He also drove the bus to the game.

“Doug is that kind of guy ... when there is a need to filled, Doug will fill it for you,” said Andy Melius, principal at Suttons Bay. “The community means a lot to him, and the school means a lot to him. He bleeds red and white.”

Also since returning, he’s served as a K-1 gym teacher, filled in at the school’s front desk and headed up the district’s COVID-19 testing as the Quarantine Officer.

On Tuesday, Periard will coach baseball after driving the bus transporting the Norsemen to Buckley to begin postseason play. It’s no different than what he’s been doing all spring.

However, some questioned if Periard could handle bus driving and coaching on the same day.

Doug Periard“It’s been interesting,” Periard said with a little laugh. “I was a champion at taking a nap (on the bus as coach).  

“I would be asleep before we got to the split in the road and wake up when we got there,” he continued. “So, there was some real skeptics out there wondering if I’d be able to both drive and coach when I got there.”

Periard has hopes of hitting the 400-win mark before giving up baseball. He’s compiled a 379-280-18 record since taking over the Norseman baseball program on a “temporary” basis in 1998. It was supposed to be only until another coach was found. He had coached the JV squad the year prior.

And, there’s something else about Periard very few people know. Someone who does is Christine Mikesell, Suttons Bay’s assistant athletic director. Mikesell’s five boys at one time or another played sports coached by Periard.

“Every kid is important to Doug,” noted Mikesell, who is stepping down in June. “He really has a big heart for those that are struggling, and he makes a pathway for a kid to achieve if they take it.

“He is one of those kind of guys you want on your side because he is a team player ... a real team player when it comes to the school and athletics and coaching.”

Mikesell has seen him help lots of high schoolers who end up graduating perhaps without knowing how much help Periard provided.  He often made sure kids had a white dress shirt so no one was left out on the school’s game day dress-up tradition. He’s also paid for lunches and arranged transportation for students coming from hard-life circumstances.

“I have seen him go well out of his way,” said Mikesell. “I know a lot of it is his own pocket.

“He has eyes, and he watches,” she continued. “He finds the one that is struggling, and he goes and brings them as part of the team.”

Periard became AD in 2008, a year he will never forget. It was marked by the stock market crash and he, along with his wife Anne, was dealing with his daughter Grace’s new diabetes diagnosis. The economic circumstances also threatened his continued employment as a teacher.

The job loss did not materialize. Grace is now in college. And, she was the 2020 recipient of the Suttons Bay High School Berserker Award presented to Norse athletes who have competed in three sports every year of high school.

The award was created several years back by Periard. Now he hopes his son Hugh, a junior pitcher and three-sport athlete, will follow his sister’s footsteps and be similarly recognized next spring.

“I stole the (Berserker) idea from my little brother who was the AD at Birch Run,” he admitted. “I am proud to have gotten the thing rolling. 

“I think playing three sports is vital to a small school and development of young people.”

Periard’s legacy also will include strong co-op developments, including the establishment of NorthBay, and keeping a great football tradition alive while the school struggled with declining enrollment. The co-ops are established for all sports with Northport and include Leelanau St. Mary’s in boys and girls track & field and soccer.

Doug PeriardPeriard guided the Norsemen’s move to 8-player football in 2017. The previous season, Suttons Bay had to forfeit the majority of its games because it did not have enough players to compete in 11-player.

Mikesell’s son Baylor was one of seniors who missed out as part of that 2016 team. Another son, Lucas, was a star player in the school’s run to back-to-back 8-player Division 2 runner-up finishes the last two seasons.

“My son lost his senior year because we were still 11-man, and we couldn’t field a team,” she said.  “Doug is a problem solver and comes up with solutions outside the box.

“He did tons of research on it to get us in a place (where) we could participate in football because he saw that the risk of losing football here at the school, what a damaging thing it would be.”

Periard is most proud, however, of the behavior of the student body during athletic contests. His game management included a “bristle” – a knowing look – passed on from his grandfather to his mother and ultimately to he and his brothers.

With his simple bristle he was able to instantly, and non-verbally, communicate to the students they’d better stop what they’re doing.

“They bought into my stern look when they were in any way at all not cheering for their team,” he said. “They knew they should be cheering for their teams and not being disparaging against their opponent, and only treating opponents with class.”

Tom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS: (Top) Doug Periard enjoys a moment surrounded by enthusiastic Suttons Bay student fans during his tenure. (Middle) Periard, also the baseball coach, with son Hugh, daughter Grace and wife Anne a few years ago. (Below) Even in retirement, Periard remains a mainstay in Suttons Bay. (Top and middle photos courtesy of Doug Periard; bottom photo by Tom Spencer.)

Energy, Competition, Moments & More Continue to Spark Unity Coach Soodsma

By Steve Vedder
Special for MHSAA.com

February 15, 2023

HUDSONVILLE – The pep band is blaring the school fight song, the boisterous crowd of a couple of thousand fans has long grown weary waiting for the opening tip-off, and the antsy players are crowded behind the locker room doors ready to spring like a pack of lions.

It's like the scene from the epic basketball movie "Hoosiers" where coach Norman Dale pauses before entering a rollicking and packed Friday night gymnasium to mutter to himself, "Welcome to Indiana basketball."

Scott Soodsma not only grasps the significance of that scene firsthand, it's why after four decades he still loves coaching.

"The fierce competition, the band, your heart pounding like a dog – it's still like it was 30 years ago," said Soodsma, the Hudsonville Unity Christian coach and dean of West Michigan basketball coaches in his 41st season of a run that’s included two states and three schools.

"How does it get any better than that? I'm always telling the kids to live for the moment. You can't replace all that; I still get the shivers. I've had so many moments like that."

Among those highlight moments are being one of just two Michigan coaches to win both girls and boys MHSAA Finals championships (Paul Cook of Lansing Eastern was the other), and the moment he claims is easily No. 1 on his all-time personal list: coaching his daughter Amber as part of the 2006 Class B champ. Unity Christian also won a 2019 boys state title. He also won a third Finals championship with the boys at McBain Northern Michigan Christian.

Soodsma, 63, admits there have been myriad changes in coaching basketball since his first season at North Dakota's James Valley Christian High School in 1983 and coming to Unity Christian in 1993. For starters, players are bigger and stronger and are more schooled in the game through AAU and offseason programs. In addition, the influence of parents – for better or worse – has increased dramatically. As for the on-court game, Soodsma unabashedly admits he at first fought the institution of the 3-point shot. And the emphasis on winning has definitely only increased pressure on many coaches.

Soodsma, a member of the Basketball Coaches Association of Michigan Hall of Fame who ranks ninth on the state's all-time boys wins list with 635, said he's adapted to the times. He wants to win as much as he ever has, still broods for days after losses and still considers himself receptive to the changing Xs and Os aspect of coaching.

But where his booming voice routinely used to resonate loudly into the middle sections of the Unity Christian bleachers, most of those comments now are only audible to fans perched in the first couple rows of the stands. Which is probably a good thing, Soodsma adds sheepishly.

Soodsma and daughter Amber embrace during their team’s 2006 Class B Final victory.Coaching, he readily contends, is still coaching – and winning still heads the list of priorities. He does add one disclaimer, however, in terms of winning. Whereas it used to be about a young coach building a resume through wins, it's now about what winning can do for today's teenager athlete. An old-school coach? Yeah, probably. But one who has learned much about himself, players and parents after 41 years.

"I've learned to enjoy the kids more; I'm definitely a different kind of person in the ’90s as opposed to now in the 2000s," he said. "I am a stubborn man, and it took a long time (to change). But winning? Oh, yeah. I've never backed down. The winning and losing hasn't changed, and I make no excuses that I still want to win."

Which is then strange, perhaps, that he doesn't list being just one of two coaches to win Finals titles in both girls and boys basketball as the zenith of coaching for 41 seasons. That honor goes to having his daughter, who went on to a stellar career at Dort College, on the state championship club.

"It's not that big of a deal," he said of being on the bench for what likely will never happen again as boys and girls basketball are now in the same season. "To me it's not an accomplishment I would rank (at the top). I'm just being honest. Winning a state title with Amber, and the picture I have of her and me in my office, that's the best."

How well has Soodsma adapted his coaching style over the years? Two people in a position to know offer their own opinions on the topic, including 22-year assistant Bruce Capel and Randy Oosterheert, who with son Rylan are the only father/son combination that Soodsma has coached.

"Scott has always been vocal on the sidelines as a coach. As I sit in the stands and watch as a spectator, same Scott," said Randy Oosterheert who played for Soodsma in 1992-93 and 1993-94 and whose son is a current Unity Christian player. "I will say that my son and I agree, if you do something wrong on the floor, he is the first person to greet you on the sidelines and point out your failure. However, if you do good, he is the first person to greet you on the sidelines and tell you good job.

"The latter is done at a little lower decibel level than the offense, and those with a watchful eye from up in the stands unfortunately (don’t) get to hear the praise, only the punishment. Scott is obviously very competitive, then and now. He expects a lot but gives a lot."

As far as the competitive side, Capel hasn’t seen much of a difference over their two decades together.

"Certainly, coaching is a lot different in how you approach kids from more than 20 years ago," he said. "There's a difference in society and you have to change with it, and he's done that. I don't think it's as much life and death with Scott anymore. But in terms of winning, I haven't seen that go away."

It's a coin flip as for how much longer Soodsma will be directing traffic from the sidelines. He broke into the top 10 among the all-time winningest boys coaches in Michigan history by passing Warren De La Salle's Bernie Holowicki and Ray Lauwers of Morley Stanwood last season. Next on the list is Big Rapids' Kent Ingles (644). When you factor in Soodsma's win total as both boys and girls coach, the 742-and-counting combined wins rank eighth in state history.

He does admit the desire to spend more time with wife Mary, the longtime away scorekeeper for the program, and 11 grandkids scattered from Denver to Seattle to San Diego. Retirement could strike when this season ends in March, or it could still be several Marches away. But when the end comes he anticipates making a contented transition from arguing with officials, coming to an "understanding" with parents and devising new Xs and Os. Soon, he mused, will come time for much-anticipated passions such as hunting, fishing and pickleball.

"For the first time I've contemplated it," he said. "There are a lot of things I'd like to do. I'm not a basketball junkie."

That may be true. But it'll still be tough to surrender those noisy pep bands, bright gymnasium lights and the din of Friday night crowds.

PHOTOS (Top) Hudsonville Unity Christian boys basketball coach Scott Soodsma stands in front of a portion of the school’s trophy case, which he’s helped fill over decades coaching basketball. (Middle) Soodsma and daughter Amber embrace during their team’s 2006 Class B Final victory. (Top photo by Steve Vedder. Middle photo courtesy of the Soodsma family.)