And the 2022 BOTF Winner is ...

By Geoff Kimmerly
MHSAA.com senior editor

February 17, 2022

Few have studied up for the MHSAA’s Battle of the Fans as much as Traverse City West senior Patrick Guiney did before the start of this year’s BOTF X competition.

He watched all of the finalists’ videos from the first nine years, and many of the semifinalists’ as well, diving in to uncover the best strategies to help he and his classmates deliver the Bleacher Creatures their second BOTF championship.

Of course, he watched all of Traverse City West’s past videos too, trying to see if those past sections had done something well that the current Creatures should incorporate this year, and to figure out where those past sections may have fallen short.

But watching all of those schools, his and others, also left a pretty significant impression about what BOTF, and more generally student sections, should be about.

“I think it’s really about bringing people together, leaving whatever is going on just letting go of it for a while and enjoying a big game with your friends,” Guiney said. “Maybe meeting some new people, and knowing that no matter what you’ll be welcomed with open arms. It’s just a really positive environment that I feel everybody should be part of because (student sections) are just so much fun.”

The Bleacher Creatures have had a ton of fun this school year. And they’ve earned statewide fame to add to their memories of the experience.

Traverse City West will accept its Battle of the Fans X championship banner during halftime of the first Division 2 Boys Basketball Semifinal on March 25 at Michigan State University’s Breslin Center. Finalists Buchanan and Midland Dow also have been invited to Breslin to be honored for this season’s achievement.

Traverse City West was chosen based on a vote by the MHSAA’s 16-member Student Advisory Council influenced by public vote on the MHSAA’s Facebook, Twitter, Instagram and TikTok sites. A total of 8,964 social media votes was received. The addition of TikTok this year added to the engagement substantially, as TikToks using the hashtag #MHSAABOTF2022 were viewed more than 700,000 times.

The Student Advisory Council based its vote on the following criteria: positive sportsmanship, student body participation, school spirit, originality of cheers, organization of the group, section leadership and overall fun. Nine semifinalists were selected from the original application group before Buchanan, Midland Dow and Traverse City West were chosen for MHSAA visits. Howell, Imlay City, North Muskegon, Petersburg Summerfield, Spring Lake and Yale also were semifinalists.

In addition to their other championship year, the Bleacher Creatures also were finalists in 2014 and 2017. Buchanan was a finalist for the seventh time this winter and has won championships in 2013, 2018 and 2020. Midland Dow entered the competition this year for the first time.

Below are our final takeaways from this year’s finalist visits:

Community Doesn’t Graduate: Buchanan

What we saw: At a game otherwise moderately attended by adults and opposing students, The Herd was out in force – as usual. After 10 years of Battle of the Fans, Buchanan students have reached a point in history where cheering on their teams and showing tons of spirit is all they’ve known – and especially as high school leaders have traveled to the middle and elementary schools every year to cultivate that culture. Herd leaders make games into gatherings, and this was just another during a year full of them as COVID-19 has eased. We watched this year’s Herd cheer the boys basketball team to a big win, but also sing and dance and just enjoy being back with each other in the stands, with plenty of representation from throughout the school as nearly half the student body showed.

Why we’re fans: A question we discuss after every BOTF visit is if we would’ve wanted to be part of the cheering section we just watched – and we’ve always left Buchanan with a resounding “Yes.” We’ve said this before, but every school would be served to replicate or at least borrow some of what Buchanan has created over the last decade. The relationships between high school leaders and the younger students who are following them, the ties between the athletes and their classmates cheering for them, and the connections between current Herd members and the people who came before them defines community.

Accept the Challenge Award: Midland Dow

What we saw: First-time BOTF applicant Dow will always have our respect for becoming the first to invite the MHSAA to an away game. The schedule caused them to bring us instead to Midland High, but the Chargers really impressed us with their organization, positivity and engagement throughout the game despite the rival Chemics’ win on the court. We dug the Doctors & Nurses theme and especially the fundraiser (again, at a road game) to buy snacks for local emergency room workers. Also notable – Dow has state-ranked girls basketball and hockey teams this winter, and the Chargers’ leadership includes members of both who put in additional time to make this section spark on top of commitments to those title-chasing sports teams.

Why we’re fans: The road game wasn’t the only challenge Dow accepted this school year. Of course, all of our finalists were left to restart their sections after COVID-19 spectator limits over the last 18 months, and Dow did so in a way others should copy – notably, stepping up their social media game and becoming a force not just at football and basketball but volleyball, soccer and hockey as well. Dow has had a section in years past but raised its game this fall and winter. We’re looking forward to seeing more – and next time at “Herb’s House” for a Dow home game.

Battle of the Fans champion: Traverse City West

What we saw: First off, possibly more fans than we’ve seen before, and stacked from the first row to the top of the high-rising bleachers. After past visits with the Bleacher Creatures, we were plenty familiar with the section’s organizational structure and leadership by its student senate, but we really admire how this year’s senators have embraced a fresh look to attract students from all grades and all activities to be part of the fun. Frankly, the Men’s Dance Team performance at halftime was pretty impressive – especially the aerials – and we can’t say enough about how much the drumline brings to the overall atmosphere of the game, especially working with the student section to rally the home team. Guiney regularly conducts interviews with fans in the stands and athletes from the various teams (and previously actors from the theater cast too) that are some parts serious but most parts silly, and getting all of those voices involved adds to the feeling of togetherness.

Why we’re fans: We’ve seen big crowds before. We’ve seen fans get crazy and sing and dance. We’ve seen fun halftime shows and entertaining quarter-break antics. All make student sections awesome.

Traverse City West student section

But what really stuck out about this year’s Bleacher Creatures is the lengths they undertake to make a 1,600-student school feel much smaller. Leaders told us stories about how in past years, the school’s senate and by extension the Bleacher Creatures were thought to be just for the “cool kids” or certain social groups, and busting that reputation was a goal as the section reunited in the fall.

What they’ve achieved that way is a much more meaningful legacy that will be passed on by this year’s seniors, along with a revived championship student section.

Guiney and his classmates may be living it right now, but the significance isn't lost on them.

"I remember talking with some of my close friends who also (are involved) with the student section, during the early stages of this," he recalled. "(Saying) if we can win this and make our impact, that will last for a long time, and that will definitely fuel students of the future.

"I know that inspiring those kids and showing them how awesome a student section can be will definitely have a positive impact on the future of TC West and ensure that kids will be able to go to student sections with the same energy and have the same amount of fun. Because everybody deserves to have that experience."

The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.

Check out below our stories and videos behind the finalists. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)

BOTF X: Dow Aims to Give Teams Advantage with Charger Spirit

By Geoff Kimmerly
MHSAA.com senior editor

February 1, 2022

MIDLAND – The 10^th MHSAA “Battle of the Fans” – and first after a COVID-induced pause for 2021 – appropriately started Friday with a never-seen-before experience.

Midland Dow’s student section mostly makes its presence known at “Herb’s House” – the unofficial name of the Chargers’ gymnasium. But Dow hit the road, traveling four miles southeast to rival Midland High for the first of this year’s three finalists visits – the first time a section has ever hosted the MHSAA staff and Student Advisory Council at an away game.

Challenge? Chargers accepted it.

“We want to show up and be the best student section at their school,” Dow senior Daniel Watkins said. “That’s always the best thing ever.

“We bring the same energy. If nothing else, (the road game) almost feeds it more. Not only is it against our rival, but we’re at their place.”

This year’s BOTF X finalists tour also will include visits to Buchanan and Traverse City West.

Below is our highlight reel and 10 “X Factors” from our first stop with Dow’s student section.

1. Battle Plan

As noted, Dow’s section traveled to rival Midland High, which packed its own student cheering section to match. Dow students dressed in scrubs and lab coats for a “Doctors & Nurses” theme and collected money during halftime to buy snacks for the local hospital emergency room staff.

2. This is the Year of Dow

While a Dow student section has existed for years, a number of factors lined up well for this to be the section’s first applying for Battle of the Fans – and making the championship round. A focused group of leaders was eager to get to work after spectator limits kept crowds small during 2020-21.

3. Follow the Leaders

Every year four seniors – two girls and two boys – take over leadership. Those four leaders then select the next year’s leaders, to be announced at an assembly at the end of the school year. This year’s are Watkins, Kourtney Fischer, Abby Rey and Nolan Sanders. “We know the qualities a section leader needs to have, and we’re picking someone we know can handle the job and go the extra mile,” Rey said. “We make sure they’re driven, because it’s not an easy job – sometimes you just want to go to the game, but you have a bigger responsibility. And obviously someone who can communicate, especially with administrators.”

4. Believe in the Spirit Stick

At least since 2014 – when it started appearing in yearbook photos – a Spirit Stick has been the instrument used by leaders to direct the section. The stick is green – and recently repainted – and also recently busted after one end broke off during that hockey game. But section leaders claim it’s still got plenty of magic – when a ball falls out of bounds their way, they make sure the pompom end of the stick sprinkles a little Charger spirit on it before putting it back in play. “It’s powerful, really,” Watkins said. “It changes games.”

5. Strength in Numbers

With an enrollment of nearly 1,300 students, getting a couple hundred to big games is a goal. Section leaders knew there was potential when the section showed in force for the football season opener at University of Michigan – which kicked off at noon on the first Friday of the school year. Despite being on the road this past Friday, nearly 150 students showed for the boys basketball game against the Chemics.

6. Get Social

Without argument, the biggest driver of Dow’s student section strength this year has been the addition of dedicated social media channels. Putting out announcements and themes on Instagram spreads the word, as those posts become part of students’ stories and get passed along quickly. Senior Kimberly Douglas puts together video and the section started a TikTok as well.

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7. Making the Difference

Dow’s goal is to affect the game’s outcome – it’s that simple. All four leaders are athletes and know the confidence boost the section can provide. “We just want to be the turning point,” said Sanders, who plays hockey, baseball and runs track. “To allow our sports teams to get the closest to a win as possible … like a sixth man on the court, to help get those extra points. It’s important to understand that we’re not on the court, but we can have a say (in the result).”

8. They’re Everywhere

Dow is part of the Saginaw Valley League, which stretches from Lapeer to Mount Pleasant and makes rallying the section for frequent two-hour road trips difficult. So the section focuses on home events – and not just football and basketball. Watkins would rush from football practice to lead the section during volleyball matches, and the section supported its boys soccer team in the fall and is big at hockey.

9. Coming Attractions

The section drives attendance by taking sporting events up a level in terms of fan participation. That has included some significant setup for football games; before the game against Midland this fall, Fischer and Rey built enough shakers – two solo cups taped together with corn inside – to fill six garbage bags. “Toga” and “Grandma & Grandpa” have been among popular themes, and they expect a big turnout for tonight’s boys basketball game “Teddy Bear Toss” with stuffed animals to be donated to a children’s hospital.

10. Keep it Classy

Behavior can go south during a rivalry game. Friday’s was a perfect example of how it doesn’t have to do so. While there was plenty of responding to each other’s cheers, it was basically some friendly back and forth and there wasn’t a hint of negativity coming from either side. For Dow’s leaders, cheering is more about giving their teams confidence – they don’t like booing, they don’t do the “who cares” during pregame introductions and they don’t tear opponents down. “That’s the way we do things,” Rey said. “It’s always positive. (Our students) respect that; they know that. They should be cheering out there for our team, and nothing else.”

The Battle of the Fans X finalists tour will resume Friday at Buchanan and conclude Feb. 8 at Traverse City West, with the champion announced Feb. 18.

PHOTOS (Top) Senior Daniel Watkins leads Dow’s cheering section with the Spirit Stick during Friday’s boys basketball game at Midland. (Middle) Students cheer on their classmates during a "Doctors & Nurses" theme night. (Below) Senior Abby Rey, front in purple, helps lead the section after scoring a team-high 16 points in the girls basketball team’s win over the Chemics to begin the evening. (Photos by Kaylee Emrick/Midland Dow Yearbook staff.)