Seng Leads, Coaches Others to do Same

By Geoff Kimmerly
MHSAA.com senior editor

January 25, 2018

Meg Seng misses coaching – in her words, “those relationships really are what it’s all about … stronger than just about anything other than family.”

But the coach in Seng continues to show the way in her work every day.

Seng will be honored next month with the MHSAA’s 31st Women in Sports Leadership Award for her work at Ann Arbor Huron and Greenhills over more than 30 years in educational athletics.

The award also will recognize Seng’s teaching, training and empowering of the next generation of coaches and especially women aspiring to follow her into leadership positions in a field where they remain underrepresented.

“I’ve always loved sport, and early on found I had a knack and an interest in coaching. So to be able to share with other young women what I think is a really noble profession makes it a passion for me,” Seng said. “I think it’s a great endeavor, and I’d love for more women to have the opportunity and the confidence to seek out some of those positions.”

Seng will receive this year’s award during the WISL Banquet at the Crowne Plaza Lansing West.

Each year, the Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.

Seng is in her 28th year at Greenhills School, serving as the athletic director the last 15 after 13 teaching physical education and health. Previously a scholarship athlete playing both volleyball and softball at Indiana University – and winning a pair of Big Ten championships on the diamond – Seng coached both sports at Ann Arbor-area high schools over nearly two decades and has continued as a role model for emerging coaches.

“I’m pretty sure I’ve been to every single (WISL) conference, and so for years, I’ve certainly been in the audience watching these great women be recognized,” Seng said. “To have followed for that long and now be on stage, it’s a tremendous honor for me – that group of women and their value to sport in Michigan is not lost on me at all. I truly respect that group, and I’m really proud to be part of it.”

A 1977 graduate of Maine South High School in Park Ridge, Ill., Seng began coaching at the college level after her playing days with the Hoosiers were done. She served first as a graduate assistant softball coach at Louisiana Tech University in 1983-84 while studying for her master’s degree, and then as a softball assistant at Illinois State University for 1984-85.

Seng took over the Ann Arbor Huron volleyball program in 1985, and over 12 seasons stretching two tenures led her team to five league titles and a District championship in 1993. She also served as Huron's co-head varsity softball coach from 1986-90.

She completed her teacher certification at Eastern Michigan University in 1990 and began teaching at Greenhills that year, later coaching that school’s varsity volleyball team from 1993-2000 and leading the Gryphons to a District title in 1997.

In 2001, Seng co-founded The Academy of Sports Leadership (TASL), a non-profit organization that provides education and training for women interested in becoming coaches and hosts a five-day residential camp for high school girls with that aspiration. In 2003, Seng became Greenhills’ athletic director and began her work as well contributing to the Michigan Interscholastic Athletic Administrators Association (MIAAA) and National Interscholastic Athletic Administrators Association (NIAAA), serving on committees for both including as part of the MIAAA’s Leadership Academy faculty since 2011 and the NIAAA’s certification committee since 2014. She served as the MIAAA’s Executive Board president in 2013-14.

At Greenhills, Seng has hosted more than 20 MHSAA tournament events in various sports at the District, Regional and Quarterfinal levels, and she’s served on a variety of MHSAA committees as well as currently the Multi-Sport Participation Task Force. She also is an instructor for the MHSAA Coaches Advancement Program.

“Meg Seng has been a leader at every level of educational athletics – as an accomplished coach, respected athletic director and someone who empowers women interested in following her lead and filling the need we have in school sports for more women in all forms of leadership positions,” MHSAA Executive Director John E. “Jack” Roberts said. “She personifies the Women In Sports Leadership Award, and we’re delighted to present her with this honor.”

Seng received the MIAAA Jack Johnson Distinguished Service Award in 2012 and her region’s Athletic Director of the Year Award in 2008. She also received the Pathfinder Award in 2004 from the National Association for Girls and Women in Sports (NAGWS), and under her leadership Greenhills received the Exemplary Athletic Program Award from the MIAAA in 2017. She also received the Girl Scouts’ Leaders and Best Award in 2005. 

In addition to her work with The Academy of Sports Leadership, she’s served since 2009 on the board as a founding member of the Michigan Softball Academy, which annually raises money for the American Cancer Society. She is published for her work in coaching education and recruitment and has spoken on various occasions on ways to provide opportunities for young women in coaching. She will present on recruiting and retaining female leaders at the annual statewide MIAAA conference this March.  

“Meg sees a need and takes initiative to put a committee, group or process in place to solve and satisfy this need,” Holly athletic director Deb VanKuiken said in her letter recommending Seng for the WISL Award. “I truly respect and admire her. She has a great mind and a great heart for athletes and coaches alike. She leads, and she serves.”

Part of filling that need is helping athletic directors find candidates and helping candidates feel confident.

Seng monitors coaching at the high school and college levels, and has watched the percentage of female coaches at the college level fall drastically since Title XI. She also hears a few things – from women finishing college athletic careers who don’t feel qualified to coach, and also from athletic directors who would love to hire women coaches but aren’t finding candidates.

“Our Academy is a grassroots organization just trying to get young girls to follow that dream and show them the possibilities,” Seng said. “It’s a primer on coaching; we show them all the things coaches do and hope it sticks, that they say, ‘I can do that.’

“Part of what we do is try to empower them to take some of those risks.”

In addition to the MIAAA and NIAAA, and NAGWS, Seng is a member of the National Association for Sport and Physical Education (NASPE) and American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD).

The first Women In Sports Leadership Award was presented in 1990

Past recipients 

1990 – Carol Seavoy, L’Anse 
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint 
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids 
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac Notre Dame Prep
2017 – Dottie Davis, Ann Arbor Huron

PHOTOS: (Top) Ann Arbor Greenhills athletic director Meg Seng instructs in the classroom; she taught at Greenhills for 13 years and continues teaching as part of  CAP and the Academy of Sports Leadership. (Middle) Seng, left, also was a successfull volleyball coach at Ann Arbor Huron and Greenhills. (Photos courtesy of Meg Seng.)

After Leading Glen Lake Girls to Title, Bradford Brings Boys Into Final Week

By Tom Spencer
Special for MHSAA.com

March 15, 2024

Eight is Enough.

Northern Lower PeninsulaOr is it?

For Jason Bradford growing up on the farm of Arden and Lynn Bradford as one of their eight children, it probably was enough. Bradford’s upbringing may have been slightly similar to “Eight Is Enough,” a comedy-drama television series about a family with eight children that aired on ABC from March of 1977 to May of 1981.

But the show didn’t depict pick-up basketball being played in the barn like it was for Bradford and his siblings. And surely eight would not be enough Regional basketball championships for Jason Bradford, nor enough District titles either. 

After leading Maple City Glen Lake to the Division 4 girls basketball championship last year, Bradford stepped down from coaching.  At the time his teams had won five Regional and six District titles.

Now his teams have won six Regional and seven District championships. He took over Glen Lake’s boys program during the holiday break this winter as the Lakers were off to a 4-2 start. They finished the season 22-5.  

It was the Lakers boys’ first 20-win campaign since the 2018-19 season, and they clinched their first Regional title since 2018.

Glen Lake went 19-5 last year losing to Traverse City St. Francis in the District Final. The season before that ended with a first-round loss to Elk Rapids and 15-6 record.

Bradford led his girls teams four times to the MHSAA Semifinals and almost got their a fifth time this year with the boys. Their run ended Tuesday with a tough loss in the Division 4 Quarterfinals to Mount Pleasant Sacred Heart, 63-51. 

“We’re licking the wounds of that one,” he said. “We’ve got to remember to look at the big picture – they are young men becoming men.”

Glen Lake’s Cooper Bufalini (11) pushes the ball upcourt during a 65-49 District Final win over Bellaire.But Bradford already has turned his thoughts to next season and is making plans for summer basketball.

“Having the summer with them if it goes the way we want is going to be huge,” Bradford said. “There are a few things going through my head I can change or adjust.  

“We want to continue to build on what our philosophy of what Glen Lake is and my philosophy of what Glen Lake is.”

The Lakers will graduate Cooper Bufalini, Gage Baker, Dylan Cundiff, Tyler Bixby and Jamie Blondia. But they’ll have their top two scorers back, sophomore Jacob Plamondon and junior Benji Allen. Plamondon kicked in almost 20 points per game and led the team in rebounding with more than 10 per contest. Allen averaged more than 11 points per game and led the team in assists.

Glen Lake finished second in the Northwest Conference behind Benzie Central, which was undefeated in league play. The Lakers knocked off league opponents Frankfort in the Division 4 District title match and Buckley in the Regional Semifinal.

The battles with Benzie for the conference title may have been the highlights of the season, Bradford noted. Those were Glen Lake’s only losses in league play, and a share of the title was within their grasp late in the second game with the Huskies.

The Lakers lost 60-51 on their home court in the first meeting but took Benzie to the limit in the rematch before falling, 41-39, on the road.

“We had a lot of great games and a lot of great memories,” Bradford said. “Going for conference it pretty much came down to the last few seconds with lead changes. 

“We were up by one point with less than 30 second lefts, and that was the high point,” he continued. “We came up short, but we learned from that game.”

Also among highlights for Bradford this year was the chance to coach against his brother Nathan for the first time in their careers.

The Lakers’ Jacob Plamondon (35) makes a strong move to the basket.The Bradfords started coaching girls varsity basketball 16 years ago, but their teams were in different conferences at the time. Nathan coached the Onekama girls but moved to the boys program before Onekama and Glen Lake had a chance to compete against each other in the Northwest Conference.

The Bradford coaches often talk after their games and learn from one another. They have also seen their parents frequently in the bleachers as they rotate home game sites to see their grandchildren play and their sons coach.

When Onekama and Glen Lake played this year, eight Bradfords were on the rosters as players or coaches. Jason’s son Toby, a freshman, played on the Glen Lake junior varsity team, as Nathan’s son Carson played for the Portagers’ JV squad. The Onekama JV team is coached by another Bradford, Jason and Nathan’s brother Nick. And there were three more Bradfords on the varsity – Nathan’s son Caden and his cousins Luke and Arden.

Glen Lake won both varsity games, 38-36 at Onekama and 61-33 at home.

Jason and his wife Jackie have five children. Their youngest son, Drew, is now a sixth grader at Glen Lake. His oldest son, J.J., is at Michigan Tech and has begun officiating basketball after his senior season at Glen Lake cut short by the pandemic while the Lakers were preparing to play in a 2020 District Final. Daughters Maddie and Grace are playing basketball for Lake Superior State University.

Maddie and Grace were big parts of Glen Lake’s deep postseason runs with Jason as girls coach. With many games played on Saturdays and not conflicting with coaching, Jason, Jackie and the younger boys were able to travel to see the Upper Peninsula’s Lakers play regularly.

This season, the Glen Lake girls – under first-year head coach Brad Fosmore – went 16-8 and won Northwest Conference and District titles before losing a nail-biter, 45-42, to league rival Frankfort in the Regional Semifinal.

“Jason did a good job, and it felt good to carry on the tradition,” said Fosmore, who previously served as a Lakers JV coach. “We took it one game at a time.

“Jason worked hard to build a great girls program,” he continued. “It made it pretty simple because they had that winning tradition and kind of kept it rolling.”

Tom SpencerTom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS (Top) Jason Bradford, kneeling, coaches the Maple City Glen Lake boys varsity after taking over the program earlier this season. (Middle) Glen Lake’s Cooper Bufalini (11) pushes the ball upcourt during a 65-49 District Final win over Bellaire. (Below) The Lakers’ Jacob Plamondon (35) makes a strong move to the basket. (Top photo by RD Sports Photo/Rob DeForge, additional photos by Nicole Bixby.)