Logo

Guarding the Gate

February 24, 2012

More slowly than I would like, because it’s not a field in which I’ve had formal training or extensive practical experience, I’ve been learning about the world of startup companies and venture capitalists that discovered the sports world in the 1990s and have proliferated during the past decade.

Usually with their founder making the contact, many of these young companies have reached out to the MHSAA, hoping we will embrace and endorse or utilize their new product or service. Almost all owe their existence to the World Wide Web and to the passion of their founder, either for sports or for a concept they think solves some need of athletes, coaches or fans . . . or advertisers and sponsors.

And almost every one of these startups is looking for an exit; looking for a bigger fish to swallow them whole. And paying them handsomely for consuming the young guppy. A lucky few make what the industry calls the “Big Exit,” like a major network buying the startup for many millions of dollars.

We hear from many of these startups that the advertisers are clamoring for this or that they are promoting, but we usually see one of two things happen. Either the advertisers show so little interest that the startup fails, or what support the advertisers do provide goes to the venture capitalists and not to those providing the content.

As we screen the plethora of proposals to capitalize on high school sporting events in Michigan, we look for two kinds of assurances. First, that the suitor doesn’t have an exit strategy; and second, that the initiative will have direct benefit in terms of both money and message to those providing the content:  i.e., schools.

Most of the initiatives we screen will assist schools with neither money nor message, and some of them would actually provide a message that is contrary to the mission of educational athletics.

So we’re guarding the gate, in both directions – controlling the entrance to the high school sports market in Michigan, as well as the escape of those who are in our market for a fast buck and quick exit, big or small.

Balance

May 12, 2015

Recently, there has been a lot of sports talk banter, as well as texting, tweeting and blogging, about the preferred value that major college football coaches place on the multi-sport high school athletes during the recruiting process.
Ohio State’s Urban Meyer tweeted that 42 of his first 47 signed recruits at OSU were multi-sport high school athletes. Utah’s football coaching staff followed with a report that 37 of 47 players on their two-deep roster last season played at least two sports in high school. Other programs have produced similar statistics.
College coaches from coast to coast report a preference for high school athletes who have competed in multiple seasons and who have developed, for example, greater quickness and agility during wrestling or basketball season, or better speed during track season.
Against these preferences are the pressures of youth sports organizations which program year-round as well as the misguided impressions of parents who believe single-sport focus is essential to obtaining a college athletic scholarship. Escalating college costs add fuel. And sometimes nonfaculty high school coaches who are hired for a single sport overemphasize the single-sport experience in students’ lives.
Those who lead school sports know the score – the foolishness of chasing college financial aid on the playing field. The chances of getting any financial aid based on participation in a single sport – much less a full “scholarship” – are extremely low. It’s closer to a gamble than a good investment.
As is the case with so much in life, good balance is best.