Go With It

April 30, 2012

One of my counterparts in another state asked me last week, “How do you do it?”  He meant, how do I find time to prepare two blog postings every week; and he also meant, how do I find topics for 104 postings each year; and he also meant, how do I go about the actual writing?

As for finding time, it’s no problem; because writing helps me think.  It helps me clarify and prioritize.  And going public with these thoughts helps me be more certain that I’m committed to the ideas.  For me, writing daily is as important as breathing deeply.

As for finding topics, it’s rarely a problem.  I find subject matter in what I read, what I hear and what I observe in everyday life and worldwide travel.  And I’ve discovered that the richest sources for writing about school sports are often found the furthest from school sports.

And as for the actual technique, I go about it this way:  I try to provide a plain circle, and then invite readers to color it however they wish, to use any shade they prefer, to color outside the lines if they think that’s most beneficial to their situation.

When we were children we were praised for coloring within the lines and utilizing the appropriate shades for sun, sky, grass and flowers.  These days I just want to provide a blank circle and ask, “What can you do with that?”  Not dictating what readers should do, but inviting readers to take an idea and do with it what they will where they live, work and play.

At least that’s what I want to do.

Why We Do What We Do

March 24, 2017

The vast majority of daily activities of Michigan High School Athletic Association staff revolve around communicating the meaning of educational athletics. That’s why we do most of what we do.

That’s the No. 1 duty of John Johnson in all things broadcasting for the MHSAA. It’s the No. 1 duty of Geoff Kimmerly in managing the MHSAA’s Second Half website with hundreds of positive stories about kids, coaches, officials and administrators. It’s the No. 1 duty of Rob Kaminski in managing MHSAA.com, in producing souvenir programs for MHSAA tournaments and publishing benchmarks magazine.

Communicating the meaning of educational athletics is the No. 1 reason I post 104 blogs every year. It’s the “why” of our Scholar-Athlete program, of the Student Advisory Council, of the Battle of the Fans, of our social media presence, of our Captains Clinics and Sportsmanship Summits, of the Coaches Advancement Program, Athletic Director In-Service programs and both MHSAA.tv and the NFHS Network.

When we conduct MHSAA tournaments, two things happen: (1) kids and coaches get an opportunity to shine; and (2) we get the opportunity to tell the story of school sports.

When we enforce rules, two things happen: (1) we pursue fairness and safety in competition in that case particularly; and (2) we promote the principles of educational athletics generally.

The job we have is event management, and it’s eligibility management; but most of all, the job is message management.