Hockey Star-Turned-Champion for School Sports to Receive MHSAA's Forsythe Award

By Geoff Kimmerly
MHSAA.com senior editor

March 11, 2022

Once or twice a year, Bruce Horsch gets the question – mostly during a Winter Olympics year or after someone has watched “Miracle on Ice” and found out the “Horsch” that is mentioned twice is actually the recently-retired Houghton High School athletic director.

The final goaltender cut from the 1980 U.S. hockey team that went on to stun the world in winning Olympic gold, Horsch went on to coach at multiple college programs before becoming Houghton’s athletic director in 1996 at the age of 40.

These days, many also know him for the commitment, mentorship and leadership shown in that position through his retirement in 2019.

To celebrate his many contributions to interscholastic athletics, Horsch has been named the 2022 honoree for the Michigan High School Athletic Association’s Charles E. Forsythe Award.

Bruce HorschThe annual award is in its 45th year and named after former MHSAA Executive Director Charles E. Forsythe, the Association's first full-time and longest-serving chief executive. Forsythe Award recipients are selected each year by the MHSAA Representative Council, based on an individual's outstanding contributions to the interscholastic athletics community.

Horsch was described as a “not in the spotlight guy” by one of those who recommended him for the Forsythe Award, but he certainly spent time there. Horsch was a college hockey star and NHL draft pick, and had begun his minor league hockey career before playing with the U.S. team right up until the final cuts on the way to Lake Placid, N.Y.

After his playing days concluded, he coached collegiately before eventually settling in as Houghton’s athletic director for the 1996-97 school year.

“I was fortunate enough to play at Michigan Tech, and I was on a national championship team (in 1975) and I was on a national runner-up team (in 1976). When you played for (coach) John MacInnes up here, it wasn’t individuals – although we had great individuals – we won because we were a team” Horsch said.

“I’m not out for recognition. I enjoy being part of a team. I enjoy working with other people, and that’s my satisfaction.”

He led many important ones in his roles as a school sports administrator.

Horsch was named his region’s Athletic Director of the Year in both 2003 and 2019 by the Michigan Interscholastic Athletic Administrators Association (MIAAA), and served on the Upper Peninsula Athletic Committee from 2001-05. He has been an active member of the MIAAA, National Interscholastic Athletic Administrators Association (NIAAA) and Upper Peninsula Athletic Directors Association (UPADA), serving as secretary and president of the UPADA.

He also served as president of the Keweenaw Area Athletic Directors Association and secretary and commissioner of the Western Peninsula Athletic Conference.

“For years Bruce was one of the most respected voices not only in the Upper Peninsula but also the entire state,” MHSAA Executive Director Mark Uyl said. “He brought that perspective as a high-end athlete and transitioned extremely well as an educator and athletic director.”

Horsch was a frequent host of MHSAA Tournaments at the District and Regional rounds during his time at Houghton, and also hosted MHSAA Upper Peninsula Finals. He served as a host for sessions of the MHSAA PACE program, the coaching education program predecessor to the current Coaches Advancement Program (CAP).

His dedication to Houghton athletics was further noted when he considered retiring in 2017 but stayed on two more years to assist with a bond that resulted in in the upgrading of the school’s football field and track and building of softball and baseball fields as part of the athletic complex. Previously, he had led a referendum to have a second gymnasium built to provide an additional practice venue with girls basketball moving from the fall to winter season beginning with the 2007-08 school year.  

“I’m proud of the fact that in the U.P. there are not many, if any schools that have the facilities that Houghton High School has,” Horsch said.  

Horsch is a graduate of Hastings High School in Minnesota and earned a bachelor’s degree in business administration from Michigan Technological University. He led the Huskies hockey team to 58 victories in goal over four seasons and was part of the 1975 NCAA championship team, two of many reasons he was inducted into the Michigan Tech Sports Hall of Fame in 2007. He was drafted by the Montreal Canadiens during the ninth round of the 1976 NHL draft and played minor league hockey for two seasons. He then coached hockey collegiately for most of the 1980s as an assistant at Ferris State and then Michigan Tech.  

He has continued to serve his community as a member of the Rotary Club of Houghton.

Past recipients of the Charles E. Forsythe Award 

1978 - Brick Fowler, Port Huron; Paul Smarks, Warren 
1979 - Earl Messner, Reed City; Howard Beatty, Saginaw 
1980 - Max Carey, Freesoil 
1981 - Steven Sluka, Grand Haven; Samuel Madden, Detroit
1982 - Ernest Buckholz, Mt. Clemens; T. Arthur Treloar, Petoskey
1983 - Leroy Dues, Detroit; Richard Maher, Sturgis 
1984 - William Hart, Marquette; Donald Stamats, Caro
1985 - John Cotton, Farmington; Robert James, Warren 
1986 - William Robinson, Detroit; Irving Soderland, Norway 
1987 - Jack Streidl, Plainwell; Wayne Hellenga, Decatur 
1988 - Jack Johnson, Dearborn; Alan Williams, North Adams
1989 - Walter Bazylewicz, Berkley; Dennis Kiley, Jackson 
1990 - Webster Morrison, Pickford; Herbert Quade, Benton Harbor 
1991 - Clifford Buckmaster, Petoskey; Donald Domke, Northville 
1992 - William Maskill, Kalamazoo; Thomas G. McShannock, Muskegon 
1993 - Roy A. Allen Jr., Detroit; John Duncan, Cedarville 
1994 - Kermit Ambrose, Royal Oak 
1995 - Bob Perry, Lowell 
1996 - Charles H. Jones, Royal Oak 
1997 - Michael A. Foster, Richland; Robert G. Grimes, Battle Creek 
1998 - Lofton C. Greene, River Rouge; Joseph J. Todey, Essexville 
1999 - Bernie Larson, Battle Creek 
2000 - Blake Hagman, Kalamazoo; Jerry Cvengros, Escanaba 
2001 - Norm Johnson, Bangor; George Lovich, Canton 
2002 - John Fundukian, Novi 
2003 - Ken Semelsberger, Port Huron
2004 - Marco Marcet, Frankenmuth
2005 - Jim Feldkamp, Troy
2006 - Dan McShannock, Midland; Dail Prucka, Monroe
2007 - Keith Eldred, Williamston; Tom Hickman, Spring Lake
2008 - Jamie Gent, Haslett; William Newkirk, Sanford Meridian
2009 - Paul Ellinger, Cheboygan
2010 - Rudy Godefroidt, Hemlock; Mike Boyd, Waterford
2011 - Eric C. Federico, Trenton
2012 - Bill Mick, Midland
2013 - Jim Gilmore, Tecumseh; Dave Hutton, Grandville
2014 - Dan Flynn, Escanaba

2015 - Hugh Matson, Saginaw
2016 - Gary Hice, Petoskey; Gina Mazzolini, Lansing
2017 - Chuck Nurek, Rochester Hills
2018 - Gary Ellis, Allegan
2019 - Jim Derocher, Negaunee; Fredrick J. Smith, Stevensville
2020 - Michael Garvey, Lawton
2021 – Leroy Hackley Jr., Byron Center; Patti Tibaldi, Traverse City

PHOTO: Houghton athletic director Bruce Horsch, left, hands coach Corey Markham the Division 3 finalist trophy after the Gremlins finished Division 3 hockey runners-up in 2019.

Longtime Chelsea High School Administrator, Coach Bush to Join MHSAA Staff as Assistant Director

By Geoff Kimmerly
MHSAA.com senior editor

December 21, 2022

Brad Bush, a highly-respected educator, administrator and coach over the last three decades, has been selected to serve in the position of assistant director for the Michigan High School Athletic Association, beginning Jan. 17.

Brad BushBush, 52, taught and coached at East Kentwood High School for four years before beginning a tenure at Chelsea High School in 1997 that has included teaching, then serving as athletic director and later also assistant principal and leading the football program as varsity coach from 1997-2002 and again from 2004-18.

He also has served as a statewide delegate on the MHSAA Representative Council during the last year and provided leadership in multiple roles, including president, for the Michigan High School Football Coaches Association (MHSFCA) since 2005.

Bush will serve as the MHSAA’s lead administrator for baseball and also among lead administrators for the officials program, which includes more than 8,000 registered officials in all sports. Bush also will be assigned additional duties in other sports based on his vast experiences. He was selected from a pool of 34 applicants.

“I’m incredibly excited to have Brad join our team,” MHSAA Executive Director Mark Uyl said. "He’s been an outstanding athletic director and coach who is highly-respected by those who know him.”

As Chelsea athletic director, Bush annually has supervised a staff of 110 coaches across 31 programs, with nearly 70 percent of the high school’s 800 students participating in athletics. As a teacher and assistant principal, he has served on Chelsea’s School Improvement Team and on multiple committees that provided instructional leadership including in the development of the district’s new trimester schedule. In his roles with the MHSFCA, Bush helped direct an organization with more than 2,200 members and also served as the association’s treasurer and liaison to the MHSAA.

Bush is perhaps best known, however, for his coaching success. Over 22 seasons, he led Chelsea’s varsity football team to a 169-60 record, 13 league championships, 18 playoff appearances, seven District titles and a Division 3 runner-up finish in 2015. During his break in tenure as Chelsea coach, Bush served as an assistant football coach and recruiting coordinator for Eastern Michigan University during the 2003-04 school year, and he has served as an assistant coach at Albion College the last four seasons contributing to the team’s two league titles and appearance in the 2021 NCAA Division III Playoffs.

“I feel like joining the team at the MHSAA is an opportunity I couldn’t pass up,” Bush said. “The 26 years I spent at Chelsea were some of the best times of my life. It’s a professional transition that in the back of my mind, if this opportunity came, was something I needed to do.

“Over time, I’ve grown to care about the bigger picture of athletics and appreciate the role of the MHSAA in protecting high school athletics in Michigan.”

Bush is a 1988 graduate of Ypsilanti High School. He studied and played quarterback at Cornell University before returning and graduating from EMU after majoring in history and minoring in social studies. He earned his physical education endorsement from EMU in 2000 and his master’s in physical education and sports management from EMU in 2002. He has earned continuing education credits in sports management from Drake University and completed the Path to Leadership program from the Michigan Association of Secondary School Principals (MASSP). 

Bush was inducted into MHSFCA Hall of Fame and Ypsilanti High School Hall of Fame both in 2019. He and his wife Laura have three adult children, two daughters and a son.

PHOTO Chelsea coach Brad Bush directs his team during the 2015 Division 3 Final at Ford Field.