Gooding & King Work to Fill SW Michigan's Officiating Ranks, Schedules

By Pam Shebest
Special for MHSAA.com

December 12, 2023

KALAMAZOO – Cheer them or boo them, without officials, there are no games. That’s just a fact in the sports world.

Southwest CorridorTwo area men are tasked with supplying those officials for Southwest Michigan schools, and it is not always as easy as it seems.

Portage’s Todd Gooding is in charge of assigning football referees for 70 schools across eight leagues, with 500 officials on his staff.

Vicksburg’s Rob King assigns officials for girls and boys basketball in five leagues and has 290 men and women on his roster to work 1,100 games throughout the hoops season.

“We have six females on staff,” King said. “We’re looking to add more. I think the girls who are playing enjoy having a female ref on the court with them, plus it shows them they can do this, too.”

Although totals were dropping a few percentage points every year, the MHSAA still registered an average of 10,317 officials annually during the decade ending in 2019-20. But the beginning of the COVID-19 pandemic that spring played a large part in a decrease in registered officials by 12 percent for 2020-21, down to 8,090.

The last two school years saw a bounce-back of four percent, and recruiting and retaining efforts continue. But Gooding and King – also veteran officials themselves, Gooding for 25 years and King for 24 – and their assigning colleagues across the state have the closest look at the effects of fewer officials as they work to schedule at the local level and make sure everything is covered.

Doing so gets even harder with unforeseen roadblocks.

One of those challenges for Gooding came in August when extreme heat forced most schools to reschedule or delay their football games.

“Everyone was trying to get their games in,” he said. “We were moving start times back, then we were moving days. Football is a little different than basketball or baseball because you can only play within so many days, so we were really squeezed against the schedule.

Gooding signals during that contest between Goodrich and Grand Rapids South Christian.“I had a school or two reach out on Monday or Tuesday (before the Friday night game), so they looked ahead at the heat. Some of them waited, waited, waited, and then in some cases, it posed some big challenges because most of those crews had been spoken for.”

For a typical football Friday, Gooding staffs 30 or 35 games, “which is really difficult because everybody wants to play Friday night.”

Some referees in both football and basketball “double dip” by officiating games at freshman or junior varsity levels on nights other than Friday.

Gooding said at one time he hoped to go to seven officials for a football game, but with a shortage of officials, “Right now we’re just lucky to staff five in the games we have, and we’re still very short.

“Parents are a key component to a shortage of officials. A lot of it is more at the youth level, but everyone has to remember the sportsmanship aspect. Without officials there are no games, and sometimes we lose track of that, and that’s one reason there’s a shortage.”

Still, King noted that officiating provides more advantages than disadvantages.

“Everyone hears about the bad stuff, getting yelled at by fans and coaches, but those are so small,” he said.

“After a season of doing this, you learn to block out that stuff and realize it’s just part of the game. Fifty percent of people are mad at you every time you blow the whistle, so you get used to that.”

Pay raises in some leagues enticed many of those who “retired” to return, King said, but both he and Gooding agree the camaraderie developed while officiating is what makes it most special.

“It’s more about the time you spend on the floor with guys, in the locker room, driving to games, grabbing something to eat after the games, just talking about life, just building friendships,” King said. “That’s the part you remember.”

Gooding added some games stick in his memory more than others.

“My first varsity game (refereeing) was Lawton playing Saugatuck,” he said. “I show up and Channel 3 was there. I wondered what’s going on.

“Both schools were 0-8, both senior classes were 0-35. Somebody had to win, and it was my first varsity game. I think Saugatuck won, and it was close to 25 years ago.”

Another memory came as he officiated a basketball game.

King officiates the 2019 Division 4 Boys Basketball Final at Breslin Center.“A girl from Benton Harbor (Kysre Gondrezick in 2016) had 72 points,” he said. “It’s in the record books. and you’re just one small part of that and you remember them.”

Officiating is not only for adults. Even teenagers still in high school can become referees as part of the MHSAA Legacy Program.

King recently hosted an officiating summit at Paw Paw for high school athletes.

“There are nine schools in the Wolverine Conference and six of them brought 10 to 15 kids,” he said. “Myself and another official presented on basketball. They also did something on other sports.

“We got the kids up blowing the whistles and doing some of the signals. Three reached out wanting to get involved.”

King said officiating is a great way to earn money, especially while in college.

“You’ll work maybe two or three hours at the most and make $150 to $300 depending on the level,” he said. “Your friends will have to work six-, seven-, eight-hour days to make that much money. 

“You can also block your schedule. We have a software with a calendar on it. If there are days you know you can’t work because you have classes or other things, you just block those days out, so you control your own schedule.”

With training, freshmen and sophomores can work junior high/middle school games, and juniors and seniors are able to officiate at the freshman and junior varsity levels.

“Usually what we do is get you a mentor,” King said, “and you work with that mentor and make some money.”

Those Legacy officials hopefully continue in the avocation, eventually becoming the next mentors.

Officiating, like school sports in general, is a cycle that’s constantly in motion – both when it comes to filling the ranks and filling the schedule to cover games ahead.

For example, although football season is over, “I don’t know if there really is an offseason,” Gooding said. “Leagues are going to start giving me their schedules. We’ll get those into an Arbiter system. Everything’s assigned by Arbiter, a computer system where officials get their assignments.

“I’ll start evaluating the crews, reach out to the crew chiefs. They’ll let me know any changes in their crew dynamics. I’ll evaluate the year gone by, how they performed and then start getting ready to work on getting those games staffed. That will start after the new year.”

For more information on officiating, including the Legacy Program, go to the Officials page of MHSAA.com.

Pam ShebestPam Shebest served as a sportswriter at the Kalamazoo Gazette from 1985-2009 after 11 years part-time with the Gazette while teaching French and English at White Pigeon High School. She can be reached at [email protected] with story ideas for Calhoun, Kalamazoo and Van Buren counties.

PHOTOS (Top) Todd Gooding, left and Rob King take a photo together while officiating the Division 4 Final at Ford Field in 2022. (Middle) Gooding signals during that contest between Goodrich and Grand Rapids South Christian. (Below) King officiates the 2019 Division 4 Boys Basketball Final at Breslin Center. (Photos courtesy of Gooding and King.)

Keeler Approaching Milestone Win Amid Final Season of Legendary Tri-unity Career

By Dean Holzwarth
Special for MHSAA.com

December 18, 2024

WYOMING – Mark Keeler has spent four decades coaching boys basketball at Tri-unity Christian High School.

West MichiganAnd while he has many stories that he shares often, one of his favorites comes from the beginnings of the program.

“We didn't have bleachers in our gym when I first started,” Keeler said. “I would make my boys set several rows of chairs up so people could watch our games. And then they eventually added bleachers that were donated by the church.”

Keeler’s teams have been filling up the bleachers since he took the reins for the 1983-84 season, and he has built the program into one of the most successful in the state.

Now, as he leads his team through the opening month of his 38th and final campaign, Keeler is nearing a rare milestone only achieved by a few. He is expected to soon become the fourth coach in MHSAA history to reach 700 wins.

Tri-unity is 3-1 this winter, making Keeler a combined 697-217 coaching the Defenders. Roy Johnston is the winningest coach in state boys basketball history with 833 victories earned during stints at Yale, Howell and Beaverton before retiring in March. He is followed by longtime River Rouge coach Lofton Greene (728) and Clarkston’s Dan Fife (703).

“It's a statement of longevity with these men,” Keeler said. “All three of them were very successful at the schools they were at and most of them spent a long time at one school, just like I’m doing now. I’ve never coached anywhere but Tri-unity, and that is quite a privilege to have been a part of this school.”

Keeler reached 697 wins with last week’s nonconference victory over Wyoming Kelloggsville and can move closer to the milestone with another Friday night against Grandville Calvin Christian. The Defenders then play East Grand Rapids and Grand Rapids West Catholic, respectively, at the Cornerstone University Holiday Classic at the end of the month.

Keeler, who retired from a 40-year teaching career two years ago, started coaching in 1983-84 when Tri-unity had only an eighth and ninth-grade team. After two seasons of playing subvarsity, the school formed its varsity team for the start of the 1985-86 season, with Keeler at the helm. After three seasons with the varsity, he took a break from coaching (but continued teaching and serving as athletic director).

Keeler, middle, huddles with his team during the 1997 run to Breslin, when the Defenders finished Class D runners-up.“I had to get my priorities right with the Lord,” Keeler said. “I was trying to do too much and lost focus, and it was something that needed to be done. I look back, and it was something that set me up for the rest of my coaching career.”

Keeler returned for the 1990-91 season and has been at the forefront ever since. He has guided the Defenders to six state championships, including last year’s with a victory over Mount Pleasant Sacred Heart in the Division 4 Final. Tri-unity also has won titles in 1996, 2002, 2006, 2011 and 2022, while finishing as Finals runner-up six times. 

Keeler’s teams also have reached the Semifinals 15 times, won 19 Regional championships, 26 District titles and 22 conference championships. His players have filled Class D and Division 4 all-state teams for years, with surely the best-known 2000 grad Chris Kaman – who went on to play at Central Michigan and 13 seasons in the NBA – and Brandon Voorhees, who led Tri-unity to the 2002 title as a senior, went on to CMU and then Park University in Missouri, and played professionally overseas.

“I’m so glad that I’ve been able to just be here this long,” said Keeler, who was inducted into the Basketball Coaches Association of Michigan Hall of Fame in 2016. “I love Tri-unity. My wife taught there, we met there, and my daughters went all the way through and graduated from there, so it's always been a part of my life. There's been so many quality people that have been there along the way.

“I've been very blessed to have had so many quality players and parents and coaches. It’s amazing when I look back at all those that have been a part of the program.”

Keeler, a man with a strong Christian faith, could’ve gone elsewhere during his career, but believed he had a calling at Tri-unity.

“I've had some opportunities to move on and go to different places, but whenever I prayed about it I always thought that this is where the Lord wanted me and that's always my priority,” Keeler said. “I want to please him first, because as a Christian that's my priority. I just thought this is where he placed me, so I’m going to set roots and do the best I can.”

Tri-unity senior guard Keaton Blanker, one of two returning starters on this year’s team, is excited to see his coach reach such a prestigious milestone.

“It’s the perfect scenario for him with this being his last year and getting to 700 wins,” Blanker said. “He’s going to leave his mark, and it’s well deserved. Being a small Division 4 school, he’s helped to put the program on the map and I remember growing up and watching his teams win state titles. I was waiting for the opportunity to play for him so I could help do the same thing.”

While Keeler is grateful for the unbridled success of the program on the court, creating lasting relationships with his players off the court and helping them grow in their faith has been equally gratifying.

Keeler raises the 2002 Class D championship trophy to the cheers of Tri-unity’s supporters. “I know without a doubt that the Lord has blessed our program.” Keeler said. “There are a lot of great coaches out there that are probably better at Xs and Os than I am, but I think I’m a strong motivator and build good relationships with the players and get to know them.

“I let each player know that I want them to grow in their walk with the Lord, and that's where my priority is. To be an influence toward Christ, not away from Christ.” 

Past Tri-unity standout Brent Voorhees, who has been Keeler’s assistant coach the last several years and will succeed him next season, said Keeler has never changed his approach to the game.

“Coming back to coach with him, the one thing that stands out is he doesn't waver on his principles,” Voorhees said. “A lot has changed in the sport in terms of analytics and how coaches attack things, but he has definitely stayed firm in his approach that it’s defense first and he preaches the team aspect. It’s never about an individual.

“He doesn’t let anything off the court distract him from goals. He's really good at keeping the goal in front of the guys. He keeps them focused on the goal of winning state championships  and also becoming great, young Christian men in the community, which is what he stands for and always comes first.”

The Defenders graduated eight players from last year’s team, but Blanker and senior Joey Mellon are back with several newcomers as they bid to send Keeler out with one more title at Breslin Center.

“I enjoy putting them together and getting them to mesh as a team,” Keeler said. “For me, I have learned that defense wins championships. The old adage that offense wins games, but defense wins championships ... I so believe that with all my heart.”

Reporter Dean Holzwarth, a longtime member of the West Michigan media, is also the junior varsity head coach and a varsity assistant for the Tri-unity Christian boys basketball program.

Dean HolzwarthDean Holzwarth has covered primarily high school sports for Grand Rapids-based WOOD-TV for five years after serving at the Grand Rapids Press and MLive for 16 years along with shorter stints at the Ionia Sentinel and WZZM. Contact him at [email protected] with story ideas for Allegan, Kent and Ottawa counties. 

PHOTOS (Top) Surrounded by celebrating players and assistant coaches (including the author, far right), Tri-unity boys basketball coach Mark Keeler (hand in pocket) enjoys a  moment near the end of last season’s Division 4 championship game. (Middle) Keeler, middle, huddles with his team during the 1997 run to Breslin, when the Defenders finished Class D runners-up. (Below) Keeler raises the 2002 Class D championship trophy to the cheers of Tri-unity’s supporters. (MHSAA file photos.)