Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

Record-Setting Coach, Championship Program Leader Selected for 2024 WISL Awards

By Geoff Kimmerly
MHSAA.com senior editor

January 23, 2024

On the basketball court, no woman in Michigan high school history has led her team to more victories than Bloomfield Hills Marian’s Mary Cicerone. And few schools have stacked more championships over the last decade than Ann Arbor Pioneer under the guidance of athletic director Eve Claar.

To celebrate those accomplishments, and more significantly their impacts on thousands of students over decades in those leadership positions, Cicerone and Claar have been named the 37th and 38th recipients of the Michigan High School Athletic Association’s Women In Sports Leadership Award.

Each year, the Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics. Cicerone and Claar will receive their awards during this year’s WISL Conference, Feb. 4-5 at the Crowne Plaza Lansing West.

Cicerone retired from coaching the Bloomfield Hills Marian girls basketball team after the 2021-22 season with a record of 707-233 since taking over the program in 1983 – making her the fourth-winningest coach in MHSAA girls basketball history, and the winningest woman to lead a program.

She guided the Mustangs to six Finals championships, in Class A in 1988, 1992, 1996 and 1998 and back-to-back in Division 1 in 2014 and 2015. Her teams also won 19 Catholic High School League Central division championships, 20 overall CHSL League titles and reached the MHSAA Semifinals seven times, also finishing Class A runner-up in 1997.

“Mary Cicerone is a legend because she’s won hundreds of games and many championships, and those measurables of her success speak for themselves,” MHSAA Executive Director Mark Uyl said. “But her commitment to her teams, her sport, and leadership in women’s athletics as a whole contributed just as significantly to her tremendous legacy.”

In addition to receiving several local and statewide coaching awards over the years, Cicerone has been inducted into Halls of Fame by the University of Detroit Mercy (2007) as a player and as a coach by the Catholic High School League (1998), Basketball Coaches Association of Michigan (2017) and Marian (2022).

She has served as an officer for the Catholic League Women’s Coaches Association and in 2009 received the CHSL’s Ed Lauer Person of the Year Award.

“Being a young girl wanting to play all kinds of activities, we never had much opportunity and I participated in whatever I was able and just felt like that was something that was important to me, my friends and everybody I was associated with was always part of the same group,” Cicerone said. “I felt like (advocating for women’s sports) was something I should do because it was so important for me, and I appreciated everything everybody did for me and my friends to be able to play.

“It’s not something I needed to do – just something I wanted to do. I stepped into that role, cherished it, worked really hard at it, and hopefully made great memories – for me, for sure – and for others.”

Claar is in her 21st year as an athletic director, and over the last decade has guided one of the state’s largest athletic programs in terms of both programs and student-athletes, with 36 varsity teams and nearly 1,110 participants. The Pioneers have had ample local and statewide success during her tenure, including claiming 16 MHSAA Finals championships across seven sports over the last eight school years (including this one). Most recently, Pioneer tied for most Finals championships among Lower Peninsula schools in 2020-21 with four, were second in 2021-22 with four more, and last school year tied for most in the Lower Peninsula again with three titles.

Claar began in athletic administration as Pioneer’s assistant director from 2003-06, and she became athletic director at Bloomfield Hills Lahser at the start of the 2006-07 school year. She took over the program at Ypsilanti Lincoln as athletic director in 2009 before returning to Pioneer in 2012.

“Eve Claar continues to show the way for her programs to succeed on the field while keeping in mind the big picture of what’s important in school sports,” Uyl said. “She’s invested in providing the best experiences for Pioneer’s student-athletes, and athletes competing throughout the Southeastern Conference, while also providing support to AD colleagues and coaches who look to her for leadership and expertise.”

Claar has served as the Southeastern Conference secretary since 2009 and is the league’s sport director for softball and field hockey. She has been president of the Michigan Field Hockey League since 2018 and has served on several MHSAA sport and site selection committees and as part of the MHSAA/Farm Bureau Insurance Scholar-Athlete Award selection committee. Before becoming an athletic director, Claar worked five years in the Detroit Pistons/Detroit Shock community relations department.

She was named a Regional Athletic Director of the Year in 2019 by the Michigan Interscholastic Athletic Administrators Association (MIAAA). In 2021, she helped found the Southeastern Conference’s Women in Sports Leadership Conference for student-athletes from the league’s 14 schools.

“I started with (longtime Pioneer AD) Lorin Cartwright before me, and she was always a mentor for me. I’ve always had female leaders and mentors whether in sports for high school, over to Pioneer, with the Shock with Nancy Lieberman – I’ve been around amazing female leaders,” Claar said. “I feel at this point, 21 years into doing this, now it’s upon me to do the same. I’ve been honored when I’ve had other athletic directors reach out, other female ADs ask for support, and I’ve been able to give the support that (my mentors) gave me.”

Cicerone is a 1978 graduate of Coopersville High School, where she was a basketball all-stater and ran track, and she then starred on the basketball court at Detroit Mercy, leading the Titans to three Association for Intercollegiate Athletics for Women (AIAW) state titles and graduating as Mercy’s all-time career assists leader while earning a bachelor’s degree in education. She won the 1982 President’s Award as U-D’s most outstanding female student-athlete.

She taught primarily physical education at Marian beginning with the 1983-84 school year through her retirement 39 years later, and also coached track & field for a season at the start of her teaching career.

Claar is a 1991 graduate of North Farmington High School and earned her bachelor’s degree in business administration from Central Michigan University and master’s from Detroit Mercy. She received a teaching certificate from Wayne State University and education leadership certificate from Eastern Michigan University, and earned her certified athletic administrator (CAA) designation in 2008. Claar played basketball, volleyball and softball at North Farmington and was a BCAM Miss Basketball Award finalist in 1990. She continued as a standout at CMU, finishing her playing career in 1995, and remains among the most accomplished 3-point shooters in program history. She also served as a graduate assistant women’s basketball coach at U-D for two seasons.

More than 800 participants – mostly female high school student-athletes from across the state – have registered to attend this year’s sold-out WISL Conference, the 26th in the series that remains the first, largest and longest-running program of its type in the country.

The opening address Feb. 4 will be presented by Cathy George, the all-time winningest volleyball coach in Michigan State University history and the first head coach of the newly-created Grand Rapids Rise professional volleyball franchise. Current MSU volleyball coach Leah Johnson will speak during the morning’s general session Feb. 5 on the conference’s theme “Share the Vision” – she finished her second season leading the Spartans in the fall after coaching Illinois State University from 2017-21 and taking ISU to the NCAA Tournament her last four seasons before leaving for East Lansing.

Several workshops will be offered over the two days, with topics including coaching, teaching and learning leadership; sports nutrition and performance, and empowerment and goal-setting. Presenters are accomplished in their fields and represent a wide range of backgrounds in sport. A complete itinerary is available on the WISL page.

The first Women In Sports Leadership Award was presented in 1990. 

Past recipients

1990 – Carol Seavoy, L’Anse 
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint 
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids 
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac
2017 – Dottie Davis, Ann Arbor
2018 – Meg Seng, Ann Arbor
2019 – Kris Isom, Adrian
2020 – Nikki Norris, East Lansing
2021 – Dorene Ingalls, St. Ignace
2022 – Lori Hyman, Livonia
2023 – Laurie Glass, Leland

PHOTOS Bloomfield Hills Marian coach Mary Cicerone, left, huddles with her team during an MHSAA Finals weekend, and Ann Arbor Pioneer athletic director Eve Claar welcomes John and Jim Harbaugh into the school's Pioneer Hall of Fame. (Claar photo courtesy of Ann Arbor Public Schools.)