Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
1st & Goal: 2021 Playoff Week 1 Preview
By
Geoff Kimmerly
MHSAA.com senior editor
October 28, 2021
From an up-close point of view, at just more than half of Michigan’s football-playing high schools, three months of football season ended last weekend.
But from a mile-high perspective, 20 teams have played just slightly more than half their games this fall – and 288 begin this weekend with the opportunity to add onto their seasons and finish among that fortunate few.
Playoffs begin Friday with District Semifinals in 11-player and Regional Semifinals in 8-Player – click here for the full schedule for each division. More than 100 of the 144 total playoff football games will be broadcast on MHSAA.tv, with Clinton Township Chippewa Valley at Troy appearing on the Bally Sports Detroit primary channel tonight – click for more on how to watch.
Below are glances at games that especially pop off the page in every division. (Games are Friday unless noted.)
11-Player Division 1
Howell (7-2) at Hartland (7-2)
The co-champions in the Kensington Lakes Activities Association West meet again, after Hartland won the regular-season matchup 29-7 on Oct. 1. Those remain the most points given up by a Highlanders defense allowing an average of 11.9 per game, while the Eagles’ defense finished the regular season giving up an average of just 9.6 (and only five per game not counting a 46-9 Week 9 loss to No. 6 Belleville). This time Howell will have running back August Johanningsmeier, a Western Michigan recruit, who didn’t play during the first meeting.
Keep an eye on these FRIDAY Clinton Township Chippewa Valley (6-3) at Troy (8-1), Ann Arbor Huron (8-1) at Belleville (8-1), Detroit Cass Tech (6-3) at Dearborn Fordson (7-2), Lapeer (7-2) at Rochester Adams (9-0).
11-Player Division 2
Muskegon Mona Shores (7-2) at Grand Rapids Forest Hills Central (8-1)
Two-time reigning Division 2 champion Mona Shores is facing a playoff road that may not include a home game. But while that adds to the challenge, the Sailors are plenty familiar with elite opponents – their losses this fall were to Division 3 top-ranked Detroit Martin Luther King and No. 5 Muskegon High. This week’s trip is especially intriguing, however – Forest Hills Central barely fell to Shores 28-25 during the last year’s playoffs and by just six points in a 2018 playoff matchup, and won their 2017 postseason meeting. The Rangers’ only loss this fall was early by four points to Division 1 No. 4 Grand Blanc.
Keep an eye on these FRIDAY Dexter (5-4) at Battle Creek Lakeview (6-3), Port Huron (6-3) at Port Huron Northern (7-2), Bay City Western (7-2) at Midland Dow (6-3), East Lansing (6-3) at Milford (7-2).
11-Player Division 3
River Rouge (6-2) at Harper Woods (7-2)
These are familiar opponents with this their eighth meeting over the last 14 seasons, including as members together of the Michigan Metro Athletic Conference Blue from 2017-19. River Rouge has won the last five of those matchups and is continuing to build on a decade as a Finals contender as it looks to return to Ford Field for the third-straight season. But Harper Woods has been climbing. Two of those losses to Rouge in the MMAC Blue were league title deciders, and the Pioneers have made the playoffs four straight seasons (including all-in 2020) with their lone defeats this fall to Division 2 top-ranked Warren De La Salle Collegiate and Division 3 qualifier Orchard Lake St. Mary’s.
Keep an eye on these FRIDAY Marquette (7-2) at Mount Pleasant (9-0), Orchard Lake St. Mary’s (5-4) at Flint Kearsley (6-3), Warren Fitzgerald (8-1) at Detroit Martin Luther King (8-1), Riverview (9-0) at Allen Park (7-2).
11-Player Division 4
Whitehall (7-2) at Sparta (7-2)
The Spartans somewhat quietly put together a fourth-straight winning season with their two defeats this fall coming over the first three weeks and by a combined eight points. The first of those losses was opening night to Muskegon Oakridge, 22-21, which went on to defeat and then share the West Michigan Conference championship with Whitehall. The Vikings are coming off a 10-point loss at 8-1 Reed City, but can boast wins over Montague and Kalamazoo United to go with their league title share.
Keep an eye on these FRIDAY Spring Lake (6-3) at Grand Rapids Christian (6-3), Goodrich (7-2) at Freeland (8-1), Pontiac Notre Dame Prep (7-2) at Croswell-Lexington (8-1). SATURDAY Detroit Country Day (5-3) at Redford Union (8-1).
11-Player Division 5
Comstock Park (9-0) at Grand Rapids West Catholic (8-1)
Houseman Field will host one of the most intriguing matchups statewide regardless of division. Both teams have four wins over others in these playoffs. Comstock Park bounced way back this fall from three straight one or two-win seasons to finish ahead of Sparta (see above) in winning the Ottawa-Kent Conference Silver title. The Panthers are plenty familiar with West Catholic after losing to the Falcons in last season’s playoffs and playing them either as part of the same league or nonconference the 12 seasons prior. West Catholic’s only loss this fall was to eventual O-K Blue champion Hudsonville Unity Christian, and the Falcons handed Division 7 contender Muskegon Catholic Central its lone loss.
Keep an eye on these FRIDAY Clare (6-3) at Gladwin (9-0), Kingsford (6-3) at Kingsley (8-1), Olivet (7-2) at Williamston (6-3), Corunna (5-4) at Flint Powers Catholic (3-6).
11-Player Division 6
Michigan Center (8-1) at Jonesville (9-0)
This is a rematch of last season’s District Final won by Michigan Center 28-22, and they just missed seeing each other in the Big 8/Cascades crossovers of this year’s Week 9. Jonesville won the Big 8 Conference this fall, and then edged Cascades champion Addison 20-14 last Saturday in the Comets’ only game this season closer than 16 points. Michigan Center was second in the Cascades after a one-point Week 4 loss to Addison, but since the Cardinals have shined in close games winning three by eight points of fewer.
Keep an eye on these FRIDAY Calumet (7-2) at Menominee (5-4), Boyne City (8-1) at Grayling (7-2), Erie Mason (5-4) at Ida (7-2), Detroit Pershing (5-4) at Detroit Southeastern (6-3).
11-Player Division 7
Elkton-Pigeon-Bay Port Laker (7-2) at Reese (8-1)
All three co-champions of the Greater Thumb Conference West play in the same District, and these two are meeting again after Reese won the Week 7 matchup 27-18. The Rockets are enjoying their first winning season since 2013, losing only to Bad Axe – the third co-champion in the GTC West. Laker has enjoyed more recent success, with this its sixth-straight playoff appearance. The Lakers edged Bad Axe by a point Week 8 to create the shared league title. Bad Axe travels to Hemlock on the other side of the District bracket.
Keep an eye on these FRIDAY New Lothrop (6-3) at Montrose (7-2), Lutheran Westland (8-1) at Monroe St. Mary Catholic Central (8-1), Bad Axe (7-2) at Hemlock (5-4). SATURDAY East Jordan (7-2) at Ishpeming Westwood (8-1).
11-Player Division 8
Centreville (7-2) at Addison (8-1)
Four of the top 14 teams in Division 8 playoff points are in the same District (Reading and Hudson are on the other side). Addison entered as the No. 3 team and Centreville is No. 10 and also the reigning Division 8 champion. As noted above, Addison’s lone loss came last week to Division 6 No. 11 Jonesville, and Centreville’s defeats came to a pair of Division 7 teams including No. 6 Muskegon Catholic Central. Both are league champions and have put up similar numbers overall this fall – but the difference may be found when Addison is on offense (averaging 43.8 points per game, but 48 not counting the Jonesville loss) and Centreville is on D (12 points allowed per game, but only 8.6 after opening night.)
Keep an eye on these FRIDAY Fowler (6-3) at Flint Beecher (4-5), Reading (6-3) at Hudson (9-0). SATURDAY Bark River-Harris (6-3) at Beal City (8-1), Frankfort (6-3) at Iron Mountain (6-3).
8-Player Division 1
Rogers City (8-1) at Indian River Inland Lakes (9-0)
Inland Lakes dove into 8-player last season with great success, and Rogers City is following the same path in its first season this fall while the Bulldogs have been even better in their encore. Inland Lakes reached the Division 1 Semifinals in 2020 and is coming off its closest game of this season, a 14-point win over Gaylord St. Mary. Rogers City is coming off its defeat – 44-36 to Newberry – but didn’t give up a point in September and won its first three games of October against teams sitting now at .500 or better.
Keep an eye on these FRIDAY Rudyard (7-2) at Munising (7-2), Tekonsha (7-2) at Martin (9-0). SATURDAY Britton Deerfield (8-1) at Deckerville (7-1).
8-Player Division 2
Colon (8-1) at Portland St. Patrick (9-0), Saturday
These have been two of the most dominating 8-player programs in the state over the last four years, with Portland St. Patrick defeating the Magi 44-34 last season in a Regional Final on the way to the Shamrocks finishing Division 2 runners-up for the third time in four seasons. Colon was the Division 1 champion in 2019, and its only other losses over the last two seasons were to reigning Division 1 champion and current favorite Adrian Lenawee Christian. Portland St. Patrick long has thrived offensively, scoring 43.6 points per game this fall, while Colon has established itself as a defensive juggernaut over the last three seasons and has given up 11 points per game with five shutouts.
Keep an eye on these FRIDAY Mio (6-3) at Hillman (6-3), Mount Pleasant Sacred Heart (7-2) at Kinde North Huron (9-0). SATURDAY Crystal Falls Forest Park (7-2) at Lake Linden-Hubbell (7-2).
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PHOTO Edwardsburg, here on offense against Otsego, brings a 9-0 record into the Division 4 playoffs. (Photo by Gary Shook.)