Hornets' Sorg Soars as Top Coach, Official

October 2, 2015

By Geoff Kimmerly
Second Half editor

WILLIAMSTON – Brent Sorg was a high school sophomore, on crutches a few weeks after knee surgery, when he stepped in to officiate a Lansing area 30-and-over men’s league soccer game although he couldn’t move more than a few feet from his post at midfield.

A dozen years later, Sorg ran matches at the highest U.S. level as one of 24 Major League Soccer referees during the 2004 and 2005 seasons.

That he remains one of the country's elite officials after rising so quickly is a story worth telling on its own – but only half of the 40-year-old's remarkable climb on the pitch.

Sorg is better known in Michigan high school soccer as the boys coach at Williamston, which he led to the MHSAA Division 3 Final last fall for the second time in three seasons.

That's quite a combination; in fact, he knows of only one other high-level official, from North Carolina, who coaches a high school team as well. But here's the kicker, pun intended: Sorg, a three-sport athlete in high school, never played a competitive soccer game past the eighth grade.

“It is sort of interesting to reflect on the path of how I’ve gotten there,” Sorg admitted during a Williamston practice last week. “The continuing education piece, surrounding yourself with good people, being willing to try things; that’s why I think I’ve been able to have some success. You don’t always do the cookie cutter approach. The game is very simple, but there’s always more than one way to go about it.”

He’s proof – although surely there are common strands tying together his officiating, coaching and day job success.

Soccer has become Sorg's passion. That, and sharp time management skills, play large parts in his pulling off coaching a contending high school team plus officiating high-level matches during free weekends, when he’s not working 8:30 p.m. – 6:30 a.m. most days protecting the capital city.

All in all, it’s been an eventful 365 days for the Hornets’ leader, who in addition to taking his team back to a championship game also officiated an NCAA Men’s Tournament Quarterfinal and a Women’s Semifinal, and was promoted to sergeant for the Lansing Police Department.

“He works hard at both (soccer) professions and continues to learn,” said Eaton Rapids coach Matt Boersma, a friend and colleague who has worked with Sorg on the board of the Michigan High School Soccer Coaches Association. “Brent is a great example of hard work. He has put it in in all three of his professions – cop, coach and ref – and has seen that hard work give great returns."

Starting down the path

Sorg did play under a legendary coach at East Lansing, but not five-time boys soccer champion Nick Archer.

Instead, he played junior varsity for the football program led by Jeff Smith, who won one MHSAA title and led the Trojans to two runner-up finishes during his multiple-decade tenure. Sorg also played basketball and baseball – but after tearing a right knee ligament as a sophomore, decided he was done as a high school athlete. He knew then he wanted to become a police officer and wanted to guard his knee for that future.

Sorg’s soccer playing career had ended a few years before; admittedly, he probably wasn’t good enough to play past junior high. But he had friends on East Lansing’s team and became a regular cheering them on – while he also became a regular on the pitch in another capacity.

He officiated his first games as a sixth grader at the request of his club coach, who needed someone to handle littler kids' matches at $6 apiece. That seemed like a pretty good deal. At 16 and 17, Sorg started making a few hundred dollars a weekend at youth tournaments and was part of the MHSAA Legacy Program. He later was mentored by Lansing’s Dean Kimmith in soccer and Rick Hammond for football and basketball, registering to officiate all three sports.

Sorg’s first coaching opportunity came from the same source. He graduated from East Lansing in 1994 and went on to Michigan State University, and a few years in his former club team needed a youth coach. Sorg and a buddy decided to give it a shot – and Sorg found another calling.

He stuck with coaching, moved up on the club scene, did the course work to earn his National "B" coaching license from the United States Soccer Federation, and then coached a season of junior varsity at Haslett in 2000. He also continued to officiate – he’s worked six MHSAA Finals in boys or girls socccer – eventually climbing the college ranks as well and earning his National Referee badge in 2002 on his way to MLS.

Sorg may referee only a dozen or so games in this season, depending on what his schedule allows. For example: He officiated at Virginia Tech on Sept. 27, landed in Detroit at midnight and finally made it to bed at 2 a.m. before starting his coaching and working life again the next day. Work duties eliminated the next two weekends from his officiating calendar.

But when available, Sorg gets games in the Big Ten, Atlantic Coast Conference, Horizon League and American Athletic Conference, and handled the NCAA Division III Men’s Final in 2013.

“Brent is a great referee. I can't remember if I've ever had a complaint about him,” said Steve Siomos, who assigns officials for the Big Ten and Horizon League among others. “The only thing that held him back to go to the top was his job and his coaching high school kids. Those were the two priorities; referee(ing) was after that.”

Building the program

Josh Ward is the second from his family to play for Sorg. He followed his brother Jake, joining the Williamston varsity for the 2012 playoff run.

Josh knew the Hornets' program probably more than most newcomers, but still chuckled to himself the first time he heard Sorg’s annual start to fall practice.

“He loves this program. One of his quotes at the beginning of every soccer season is that this is the best soccer program to play for, I think he says, in the world,” Ward said. “So he loves this place.”

It’s true.

“I’m pretty honored by it. I say that every day,” Sorg said. “I’m in a pretty good position, with an athletic director and staff that does a nice job supporting us and what we do. We’re pretty lucky.

“(And) we’re so lucky to have people who care about their community and schools. I get comments all the time how our practice fields are better than some game fields.”

Sorg was hired in 2005, with just his club experience and that one year of JV coaching to his credit. The Williamston program had been average most seasons, but with potential for more backed also by an excited parent base that has since contributed to the building of a stadium used for multiple MHSAA Finals.

Whatever coaching skills Sorg missed out on by not playing, he’s apparently learned. The Hornets were 18-3-2 and won their first district title his first season, and have finished under .500 only once during his tenure. The 2012 team was 19-8-1 and lost the MHSAA Division 3 Final 1-0 in overtime to Grand Rapids South Christian. Last year’s team finished 13-4-6 and fell 1-0 to Hudsonville Unity Christian in the Final. This fall, Williamston is 12-3 and ranked No. 3 in Division 3, despite a schedule featuring teams currently ranked in all four divisions, including Division 3 No. 1 Flint Powers Catholic, Division 4 No. 1 Lansing Christian and Mason, formerly No. 1 in Division 2.

Sorg has learned much by watching and listening – be it at local, state and national coaching conferences, or when he’s on the sideline as an official waiting for his college games to start. Boersma noted that Sorg is a regular at the National Soccer Coaches Association of America convention, and the Hornets’ pregame warm-up includes a drill Sorg picked up reffing Wake Forest. He's also absorbed what he could mixing with longtime mid-Michigan coaches like Archer, retired Eaton Rapids coach Joe Honsowitz, recently-retired Jamal Mubarakeh of DeWitt and Hornets girls coach Jim Flore.

Sorg also has surrounded himself with experience, including assistant Steve Horn, who transformed Lansing Everett into a Division 1 power from 2005-11. Williamston’s 2012 goalkeeper, Charlie Coon, works with the current goalies, and junior varsity coaches Jason Davis and Bruce Collopy have been involved with the program for years as well.

Discipline is a staple, as one might guess with a police officer as coach – although the drive to do things right and to completion was nurtured by parents Rich and Pat, who moved the family to Michigan from Texas when Brent was 10. “It’s about … how you carry yourself. You have to work for it. That’s such an emphasis for me and the program," Brent said. 

Ward said his coach finds a balance between making practices fun and competitive – “which is kinda hard to do,” Ward said.

When a player snuck in a cell phone during the team’s preseason overnight camp, Sorg made him carry each of his teammates the length of the field – something more memorable for the entire team that simply making the rule-breaker run alone.

“And at the end of the day, for me, it’s not always about the soccer component, but developing young men. Making them into good human beings and good citizens,” Sorg said.

Right on time

As Sorg was climbing the officiating ranks, Mason coach Nick Binder was rising as a player, starring first for the Bulldogs before moving on to MSU from 1999-2003. Sorg worked Binder’s youth, high school and college games, and the two now meet as leaders of elite Capital Area Activities Conference programs.

“It’s very cool to see a local guy on TV officiating the highest level of professional soccer in our country,” Binder said. “(And) as a coach, I have the utmost respect for what he’s done at Williamston over the last decade in which we’ve both been coaching. His attention to detail and motivation to elevate Williamston among the area and state’s elite programs is evident, even from the outside. His schedule is always loaded with strong competition with a clear purpose to be battle-tested when the state tournament begins.”

Sorg does indeed load up the schedule to make sure his teams are prepared. The never-stop-learning approach was another trait passed on by his parents, and Sorg practices it in a variety of ways, be it reading up on the psychological component of a game or comparing notes on motivation with peers like Lansing Sexton football coach Dan Boggan, who took the Big Reds to the Division 4 Football Final last fall.

Former Waverly and Haslett soccer coach Jack Vogel told Sorg early on that it would take five years for Sorg to establish his program and 10 to get everything the way he wanted it. 

This is season 11 for Sorg's Hornets. There’s no question he’s reached a desired coaching destination in addition to his lofty standing wearing the official’s shirt.

“When I reflect on that, it’s exactly what it is,” said Sorg of Vogel’s advice. “There’s no doubt that it’s happened.  

“I think we’ve done a lot of good things here. I’m proud of what we’ve built.”

Geoff Kimmerly joined the MHSAA as its Media & Content Coordinator in Sept. 2011 after 12 years as Prep Sports Editor of the Lansing State Journal. He has served as Editor of Second Half since its creation in Jan. 2012. Contact him at [email protected] with story ideas for the Barry, Eaton, Ingham, Livingston, Ionia, Clinton, Shiawassee, Gratiot, Isabella, Clare and Montcalm counties.

PHOTOS: (Top) Williamston boys soccer coach Brent Sorg, left, shares hands with Hudsonville Unity Christian's Randy Heethuis after last season's Division 3 Final. (Middle) Sorg has been a college official for 15 seasons, including during this ACC championship game. (Below) Sorg comforts one of his players after the Division 3 Final loss.

Gooding & King Work to Fill SW Michigan's Officiating Ranks, Schedules

By Pam Shebest
Special for MHSAA.com

December 12, 2023

KALAMAZOO – Cheer them or boo them, without officials, there are no games. That’s just a fact in the sports world.

Southwest CorridorTwo area men are tasked with supplying those officials for Southwest Michigan schools, and it is not always as easy as it seems.

Portage’s Todd Gooding is in charge of assigning football referees for 70 schools across eight leagues, with 500 officials on his staff.

Vicksburg’s Rob King assigns officials for girls and boys basketball in five leagues and has 290 men and women on his roster to work 1,100 games throughout the hoops season.

“We have six females on staff,” King said. “We’re looking to add more. I think the girls who are playing enjoy having a female ref on the court with them, plus it shows them they can do this, too.”

Although totals were dropping a few percentage points every year, the MHSAA still registered an average of 10,317 officials annually during the decade ending in 2019-20. But the beginning of the COVID-19 pandemic that spring played a large part in a decrease in registered officials by 12 percent for 2020-21, down to 8,090.

The last two school years saw a bounce-back of four percent, and recruiting and retaining efforts continue. But Gooding and King – also veteran officials themselves, Gooding for 25 years and King for 24 – and their assigning colleagues across the state have the closest look at the effects of fewer officials as they work to schedule at the local level and make sure everything is covered.

Doing so gets even harder with unforeseen roadblocks.

One of those challenges for Gooding came in August when extreme heat forced most schools to reschedule or delay their football games.

“Everyone was trying to get their games in,” he said. “We were moving start times back, then we were moving days. Football is a little different than basketball or baseball because you can only play within so many days, so we were really squeezed against the schedule.

Gooding signals during that contest between Goodrich and Grand Rapids South Christian.“I had a school or two reach out on Monday or Tuesday (before the Friday night game), so they looked ahead at the heat. Some of them waited, waited, waited, and then in some cases, it posed some big challenges because most of those crews had been spoken for.”

For a typical football Friday, Gooding staffs 30 or 35 games, “which is really difficult because everybody wants to play Friday night.”

Some referees in both football and basketball “double dip” by officiating games at freshman or junior varsity levels on nights other than Friday.

Gooding said at one time he hoped to go to seven officials for a football game, but with a shortage of officials, “Right now we’re just lucky to staff five in the games we have, and we’re still very short.

“Parents are a key component to a shortage of officials. A lot of it is more at the youth level, but everyone has to remember the sportsmanship aspect. Without officials there are no games, and sometimes we lose track of that, and that’s one reason there’s a shortage.”

Still, King noted that officiating provides more advantages than disadvantages.

“Everyone hears about the bad stuff, getting yelled at by fans and coaches, but those are so small,” he said.

“After a season of doing this, you learn to block out that stuff and realize it’s just part of the game. Fifty percent of people are mad at you every time you blow the whistle, so you get used to that.”

Pay raises in some leagues enticed many of those who “retired” to return, King said, but both he and Gooding agree the camaraderie developed while officiating is what makes it most special.

“It’s more about the time you spend on the floor with guys, in the locker room, driving to games, grabbing something to eat after the games, just talking about life, just building friendships,” King said. “That’s the part you remember.”

Gooding added some games stick in his memory more than others.

“My first varsity game (refereeing) was Lawton playing Saugatuck,” he said. “I show up and Channel 3 was there. I wondered what’s going on.

“Both schools were 0-8, both senior classes were 0-35. Somebody had to win, and it was my first varsity game. I think Saugatuck won, and it was close to 25 years ago.”

Another memory came as he officiated a basketball game.

King officiates the 2019 Division 4 Boys Basketball Final at Breslin Center.“A girl from Benton Harbor (Kysre Gondrezick in 2016) had 72 points,” he said. “It’s in the record books. and you’re just one small part of that and you remember them.”

Officiating is not only for adults. Even teenagers still in high school can become referees as part of the MHSAA Legacy Program.

King recently hosted an officiating summit at Paw Paw for high school athletes.

“There are nine schools in the Wolverine Conference and six of them brought 10 to 15 kids,” he said. “Myself and another official presented on basketball. They also did something on other sports.

“We got the kids up blowing the whistles and doing some of the signals. Three reached out wanting to get involved.”

King said officiating is a great way to earn money, especially while in college.

“You’ll work maybe two or three hours at the most and make $150 to $300 depending on the level,” he said. “Your friends will have to work six-, seven-, eight-hour days to make that much money. 

“You can also block your schedule. We have a software with a calendar on it. If there are days you know you can’t work because you have classes or other things, you just block those days out, so you control your own schedule.”

With training, freshmen and sophomores can work junior high/middle school games, and juniors and seniors are able to officiate at the freshman and junior varsity levels.

“Usually what we do is get you a mentor,” King said, “and you work with that mentor and make some money.”

Those Legacy officials hopefully continue in the avocation, eventually becoming the next mentors.

Officiating, like school sports in general, is a cycle that’s constantly in motion – both when it comes to filling the ranks and filling the schedule to cover games ahead.

For example, although football season is over, “I don’t know if there really is an offseason,” Gooding said. “Leagues are going to start giving me their schedules. We’ll get those into an Arbiter system. Everything’s assigned by Arbiter, a computer system where officials get their assignments.

“I’ll start evaluating the crews, reach out to the crew chiefs. They’ll let me know any changes in their crew dynamics. I’ll evaluate the year gone by, how they performed and then start getting ready to work on getting those games staffed. That will start after the new year.”

For more information on officiating, including the Legacy Program, go to the Officials page of MHSAA.com.

Pam ShebestPam Shebest served as a sportswriter at the Kalamazoo Gazette from 1985-2009 after 11 years part-time with the Gazette while teaching French and English at White Pigeon High School. She can be reached at [email protected] with story ideas for Calhoun, Kalamazoo and Van Buren counties.

PHOTOS (Top) Todd Gooding, left and Rob King take a photo together while officiating the Division 4 Final at Ford Field in 2022. (Middle) Gooding signals during that contest between Goodrich and Grand Rapids South Christian. (Below) King officiates the 2019 Division 4 Boys Basketball Final at Breslin Center. (Photos courtesy of Gooding and King.)