Branstrom-Led Mid Pen Built to Play Big
January 10, 2018
By Dennis Grall
Special for Second Half
ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.
Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.
"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.
Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.
That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.
"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."
Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.
Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.
Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.
"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.
"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."
That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.
"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."
Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.
"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.
Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.
"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."
Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."
That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."
His two teams will practice together, and varsity players will serve as assistant coaches.
The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.
Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."
He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.
"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."
However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.
More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.
He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.
Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."
Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.
"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."
Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor. "In pick-up games and practices, they want to shoot those threes, and that has changed everything.
"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."
Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.
Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.
Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.
PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)
1970-1995: Detroit, Flint Ruled Class A Boys Basketball
By
Ron Pesch
MHSAA historian
March 7, 2022
Geographic domination.
It really hasn’t happened on the basketball court in the MHSAA’s top classification since the mid-1990s.
Class A state titles – designated Division 1 in basketball since 2019 – have bounced around Michigan over the last 25-plus years like, well, an over-inflated wayward basketball. Kalamazoo Central, Pontiac Northern, and Clarkston grabbed back-to-back titles between 1996 and 2021. The Saginaw area locked down five Class A crowns within that stretch; Arthur Hill snagged one in 2006, while Saginaw High immediately followed with two in a row in 2007 and 2008. The Trojans also won in 1996 and 2012. Greater Lansing has three titles – one by Lansing Everett, another by Lansing Waverly, then one by Holt High School – about eight miles outside the city limits.
Then it’s single titles to Grand Rapids Ottawa Hills, Rockford, Muskegon, Ann Arbor Pioneer, and Ypsilanti Lincoln. Metro Detroit schools Romulus, Pershing, Central, Western, and U-D Jesuit also have single championships during that span.
But from 1970 to 1995, a trip to the Finals to watch the ‘A’ title game meant – with rare exception – you were watching a team from Flint or Greater Detroit. Or both.
Flint: Home of the Vikings
Opened in the fall of 1928, Flint Northern had been the Vehicle City’s top basketball school, winning Class A titles in 1933, 1936, 1939, and 1940 under coach Jim Barclay, then another in 1947 under Les Ehrbright. The Vikings also advanced to the state championship game in 1954 under Carl Stelter, losing to Muskegon Heights in overtime, 43-41.
Then, things went mostly quiet for the next decade and a half.
Jack Marlette was only the fourth varsity basketball coach in school history. Since arriving at Northern in 1949, he had served as head coach in tennis and golf, sophomore coach in basketball and football, junior varsity coach in basketball and football, equipment manager, and head trainer.
Midseason 1955, he replaced Stelter as the varsity basketball coach, when Stelter was named a principal within the Flint school district.
“Marlette coached teams posted a record of 112 victories and 99 defeats,” stated Len Hoyes in the Flint Journal when the coach stepped down in March 1967. “Included are six city championships, two districts, and a Saginaw Valley Conference crown in 1956.” His 1957 team reached the MHSAA Quarterfinals, losing to East Detroit.
With the announcement, Northern wooed 36-year-old Dick Dennis to take his spot come the 1967-68 season. Dennis’ teams had posted an impressive 105-21 varsity record at Alpena High School over seven seasons. Perhaps more impressively, his teams had beaten two of the Flint area’s finest in the MHSAA Regional round in 1966.
Dennis agreed to the move to Northern, “but had one important request,” stated reporter Bruce Johns in the Journal. “He wanted Bill Frieder as the junior varsity coach.”
Frieder, who would ultimately become a legendary basketball figure in Michigan, had landed his first basketball job as JV coach under Dennis at Alpena during the 1965-66 school year.
“… (A) son-in-law of Larry Laeding, former Saginaw High coach and a former player for the Trojans, Freiders (sic) had a 20-11 JV record for two years,” noted the Journal at the time of the hiring. (Laeding’s Saginaw team had won the Class A basketball championship in 1962.)
Dennis’ varsity squad posted an 11-6 record that first year, followed by a 13-6 mark in 1968-69, the program’s best season in 10 years. Frieder’s 1967-68 JV Vikings finished with a 13-3 mark, earning a share of the Saginaw Valley Conference’s title. In his second year, Frieder’s squad went a flawless 16-0.
But a teacher’s strike in Flint the following school year caused Frieder to resign from his position.
“At this point, I want to emphasize that I am highly opposed to teachers’ striking as I feel it sets a poor example for children and such an act reflects upon me personally,” stated Frieder in a letter of resignation to the Flint Board of Education.
Unable to work around it, he stepped aside.
Another shake-up
After three seasons at the helm, in May 1970, Dennis accepted an assistant principal position within the district. Northern administration interviewed nine “capable” candidates for the opening, including the former JV coach.
“Out of the candidates, we felt that Bill was the best qualified,” Northern athletic director Jim Fowler told the Journal’s Dean Howe 22 days later. “Bill is familiar with our situation at Northern, he’s familiar with the kids and unquestionably a fine coach.
“… it was Dennis’s strong recommendation that finally swung the gavel Frieder’s way,” stated Howe.
“Bill has a tremendous ability to get along with the kids,” Dennis had told the Journal in 1969. “… there are some coaches who never accomplish this. Bill’s two outstanding characteristics are his loyalty to the job and kids and his tremendous amount of pride.
“He just loves the game. Bill works just as hard at developing good citizens as he does to winning.”
Under Frieder, the Vikings quickly returned to the state spotlight, winning two straight MHSAA Class A championships in 1971 and 1972.
For the first time since 1954, Northern enjoyed final round success. Frieder’s 1971 Vikings, powered by senior Tom McGill and the Britt brothers, Wayman and James, clipped the taller – and favored – crew from Detroit Kettering, led by Lindsay Hairston, 79-78.
A year later, Frieder’s team beat Pontiac Central, a squad it had defeated twice during the regular season, 74-71. It was the Vikings’ 33rd-straight victory.
Frieder returned for the 1972-73 season. The Vikings posted an 18-7 record and won a District title. In July, his JV coach from the past two seasons, Grover Kirkland, was named head basketball coach at Flint Northwestern. In August, Frieder resigned. Rumors had been flying that he might go to the University of Michigan as an assistant. A Saginaw native, Frieder stated his “retiring is a result of many things.” Primarily, he planned to return to Saginaw to go into the produce business with his father.
The rumors, it turned out, were true. A little over a month later, the University of Michigan appointed Frieder as assistant basketball coach.
“We think it’s very fine to have a man of Bill’s caliber on our staff,” said Johnny Orr, Michigan’s head men’s basketball coach.
“If at this point in my life, I could describe the job I wanted most, the thing I wanted most to do in my life, this would fit it to a tee,” said Frieder at the time of the announcement.
Bill Troesken, 29, who had stepped down in June of 1973 after three years as varsity coach at Flint Powers Catholic, was hired by Northern to replace Frieder. His team would grab another Class A championship in March 1978.
A Long Drought
Flint’s oldest high school, Flint Central, was opened in 1875. Incredibly, the boys basketball team never won a state title – or even appeared in a championship game – until coach Stan Gooch arrived on the scene.
“Gooch, who starred in basketball at Flint Tech High, Flint Junior College, and Central Michigan (University), began his coaching career as bench boss of the sophomore team at Central High in 1959,” recalled Brendan Savage for MLive in 2008 at the time of his induction into the National High School Athletic Coaches Association Hall of Fame. “He took over the reins of the junior varsity the following year and was promoted to varsity coach in 1966.” Gooch guided Flint Central to its first state championship game in 1967, but Central was trounced by Detroit Pershing, a PSL squad considered by many to be the greatest basketball team in Michigan prep history. Guided by coach Will Robinson, the Doughboys were led on the court by future NBA players Spencer Haywood and Ralph Simpson.
Gooch resigned following the 1967-68 season to become head coach at Flint Junior College (which was converted into a countywide college, and rebranded as Genesee Community College in 1969, then renamed Mott Community College in 1973). After 10 seasons, Gooch stepped down, and within months, he replaced his replacement at Flint Central, Clif Turner, who had guided the program through the 1977-78 season.
Central then won three straight Class A titles from 1981-83, helping to build the legend of Flint basketball.
Then it was Northwestern’s turn. In both 1984 and 1985, Coach Kirkland’s Wildcats beat Detroit Southwestern. With those wins, the Flint city schools had now won six of the last eight titles.
“City of Champions defies explanation” trumpeted the Journal at the end of March 1985, after Northwestern had won Class A and Flint Beecher had won the boys title in Class B.
“No single factor can be pinpointed as the reason Flint has dominated,” wrote Phil Pierson under the headline, “while metropolitan Detroit, an area approximately 10 times larger, has failed to win a Class A Championship since 1979.”
Northwestern’s Glen Rice “became the area’s first recipient of the Mr. Basketball award presented by the Michigan High School Basketball Coaches Association and has been named to the Parade and Basketball Weekly All-American teams. (Beecher’s Roy Marble finished second, while Central’s Terence Greene finished fourth in Mr. Basketball balloting).
Was this success the opportunity to play year-round, asked Pierson. Coaching? The talent on the court?
Other areas across the state featured these same strengths, concluded the writer. “It may just be that the reason for Flint’s success is too obvious to be considered by the philosophers: the cyclical nature of high school sports.
“There was nothing wrong with Flint basketball from 1948-70 when there were no state Class A or B championships. Other teams and programs were just better.”
The Return of the PSL
It took five years after the return to the MHSAA Tournament before the PSL earned a Class A title with that ’67 Pershing squad. The next arrived in 1970, again by Pershing, then in 1973 by Southwestern, and again in 1979 by Mackenzie. Class A was won by Metro Detroit in 1974, by Birmingham Brother Rice, in 1975 by Highland Park, and in 1976 by Detroit Catholic Central.
From 1971 to 1985, Flint’s public school champions had defeated Pontiac Central twice, and PSL teams from Kettering, Murray-Wright, and, famously, Southwestern, on four straight occasions between 1982 and 1985.
On only two occasions between 1975 and 1995 did the Class A crown leave the city of Flint or Metro Detroit. In both instances, it landed in Lansing. In 1977, the Lansing Everett Vikings, led by Earvin Johnson – nicknamed “Magic” by the press – wrestled it away by downing Brother Rice in a 60-56 overtime thriller. In 1980, Lansing Eastern, powered by the state’s first Mr. Basketball winner, Sam Vincent, did the same, with a 64-53 victory over Highland Park.
The Cycle of Basketball
As soon as the ink dried on Pierson’s words, it seems, the cycle rotated.
Romulus took down Southwestern in ’86 before the PSL took control of Class A beginning with the 1987 season. Cooley, coached by Ben Kelso, snagged the first of three straight that year. After finishing as runner-up in seven of the previous eight title games, Southwestern, coached by Perry Watson, grabbed back-to-back victories in ’90 and ’91. Coach Johnny Goston’s Pershing teams beat Benton Harbor for consecutive titles in 1992 and 1993. Then Murray -Wright, coached by Robert Smith, captured its first crown in 1994.
On four of the eight occasions between 1987 and 1994, the Class A game featured an all-PSL card.
The 1995 Class A final wrapped the amazing run as No. 1-ranked Flint Northern, powered by Mateen Cleaves’ game-leading 28 points and Antonio Smith’s 24 points and 15 rebounds, decimated No. 2 Pershing, 86-64 before a crowd of 11,179 at the Breslin Center. Northern had trailed 44-37 at the half.
It was Northern’s first title since 1978. It would also be the program’s last. The introduction of “school of choice” in Michigan in 1996, combined with plunging birth rates in the U.S. that peaked in 1978, meant upheaval in enrollment across the state’s public schools. In Flint, declining enrollment – also impacted by the pending closure of a massive automotive manufacturing complex operated by General Motors known as “Buick City” – forced the closure of Central following the 2008-09 school year. Northern closed in 2013. Following the 2017-18 school year, Northwestern and Flint Southwestern merged, leaving Southwestern as the city’s lone high school.
In Detroit, Northern, Mackenzie, and Murray-Wright were among four high schools closed by the Detroit Public Schools in 2007 due to cost constraints and declining enrollments. Cooley was shuttered in 2010. Southwestern, dedicated in 1922, and Kettering, opened in 1965, both closed in 2012.
Of the 26 Class A title games waged between 1970 and 1995, Flint City Schools and the PSL teams each won nine of those contests. On 15 occasions, the championship game featured a match-up of Flint and Detroit PSL teams. On only seven occasions did schools from outside Wayne, Oakland, or Genesee counties ever crash the championship party. Saginaw High School ended with runner-up honors in 1973, 1976, and 1990, with Lansing and Benton Harbor High Schools being the only others.
Parade of Talent
Basketball junkies attending title games during those years watched an incredible collection of talent come out of those teams from Flint, the PSL and metropolitan Detroit during the span.
On the coaching side:
► Frieder ended up as head coach at Michigan with the 1980-81 season, then Arizona State in 1989.
► Gooch compiled over 400 varsity wins and 86 JV victories during his time at Flint Central.
► Kirkland ended his basketball coaching career in 2000 as Flint’s all-time winningest varsity coach, compiling a 518-148 mark. His Wildcats compiled 60-straight wins between January 1984 and February 1986 and presently rank No. 3 in consecutive wins in state history. In 2020, Detroit Free Press writer Mick McCabe named Northwestern’s 28-0 team from 1985 as the greatest boys basketball team he covered in his 50 years of reporting.
► Southwestern’s Watson served as an assistant at Michigan for two seasons, then guided the men’s basketball team at the University of Detroit Mercy from 1993 to 2008, compiling a 258-185 record over 15 seasons.
► Kelso, a Flint Southwestern graduate who did not play high school basketball but ended up as the all-time scorer at Central Michigan when he graduated in 1973, would be a finalist for the head coaching spot at CMU in 1997. At Cooley from 1984 through 1998, he later served as an assistant basketball coach at Kansas State in 2005-06.
► Kettering’s Charles Nichols, on hand since the school opened, coached tennis, football, and track during his first years at the school. With the 1970-71 season, he took over basketball coaching duties from Walt Jenkins, guiding the team for four campaigns. In December 1974, he joined Dick Vitale’s coaching staff at the University of Detroit for parts of two seasons. He returned to Kettering in 1978 as athletic director, then later served as assistant director of the PSL until his retirement in 2002.
The players included:
Flint
► Central’s Eric Turner, Marty Emery, Mark Harris, Keith Gray, Terence Green, and Darryl Johnson.
► Northern’s Terry Furlow, Dennis Johnson, Gary Pool, Antonio Smith, and Mateen Cleaves.
► Northwestern’s James Person, Jeff Grayer, Glen Rice, Andre Rison, Anthony Pendleton, and Daryl Miller.
Detroit PSL
► Cass Tech’s Tony Jamison and William Mayfield.
► Cooley’s Yamen Sanders, Earl Stark, Rafael Peterson, Michael Talley, and Daniel Lyton.
► Kettering’s Lindsay Hairston, Joe Johnson, Eric Money, and Coniel ‘Connie’ Norman.
► Mackenzie’s Steve Caldwell and Dave Traylor.
► Murray-Wright’s Willis Carter and Robert Traylor.
► Northern’s Katu Davis and Leonard Bush.
► Pershing’s Phil Paige, Robert Hawkins, Calvin Harper, Willie Mitchell, Carlos Williams, Todd Burgan, and Winfred Walton.
► Southwestern’s Darryl Robertson, Antoine Joubert, Clarence Jones, Sam Sillmon, Tarence Wheeler, Anderson Hunt, Loren Clyburn, James Hunter, Jalen Rose, Voshon Lenard, and Howard Eisley.
Metro Detroit
► Birmingham Brother Rice’s Will Franklin, Kevin Smith, and Tim Andree.
► Detroit Catholic Central’s Mike Prince and David Abel.
► Highland Park’s Terry Duerod, Percy Cooper, and Renardo Brown.
► Pontiac Central’s brothers Campy, Larry and Walker D. Russell; Larry Cole, Tim Marshall, and Clyde Corley.
► Romulus’s Terry Mills, and Stevie Glenn.
Ron Pesch has taken an active role in researching the history of MHSAA events since 1985 and began writing for MHSAA Finals programs in 1986, adding additional features and "flashbacks" in 1992. He inherited the title of MHSAA historian from the late Dick Kishpaugh following the 1993-94 school year, and resides in Muskegon. Contact him at [email protected] with ideas for historical articles.
PHOTOS (1) Detroit Cooley's Rafael Peterson (24) and Benson Maurice match up with Flint Northwestern's Archie Munerlyn (53) and Reggie Richardson during the 1988 Class A Final. (2) The Class A/Division 1 championship has been won by teams across the southern half of the Lower Peninsula over the last 25 years. (3) Grover Kirkland, here in 1975, built Flint Northwestern into a power. (4) Detroit Southwestern's Jalen Rose (42) and Cooley's Michael Talley (14) work to grab a loose ball during the 1989 Class A Final. (Photos courtesy of the Detroit News [1] and Gary Shook [4], or collected by Ron Pesch.)